SYS OPS-MONITOR v4.0
Uptime 99.74%
Agents 10 Active
Tables 20/20
Records 752
Alerts 2
Anomalies 19
UTC --:--:--
Dashboards
Operations Monitor
Programmatic Trading AI Agent Platform // Real-Time NOC Dashboard
 ┌──────────────────────────┐
 │  ██  NOC TERMINAL  ██   │
 │  10 AGENTS MONITORED    │
 │         752 RECORDS     │
 └──────────────────────────┘
// System Metrics
752
Total Records
20 tables tracked
10
Healthy Agents
Record count >= 10
0
Warnings
Record count 1-9
0
Critical
Zero records detected
// Agent Health Matrix
Agent Status Grid
LIVE
Supply Path Optimization
T1: 31 T2: 31 TOT: 62
Inventory Quality Scoring
T1: 31 T2: 217 TOT: 248
Contextual Targeting
T1: 31 T2: 48 TOT: 79
Bid Shading Intelligence
T1: 31 T2: 3 TOT: 34
PG Deal Sourcing
T1: 31 T2: 31 TOT: 62
CTV Inventory Intelligence
T1: 31 T2: 31 TOT: 62
Frequency Capping
T1: 31 T2: 27 TOT: 58
Viewability Prediction
T1: 31 T2: 8 TOT: 39
Auction Intelligence
T1: 19 T2: 31 TOT: 50
Cross-Exchange Arbitrage
T1: 31 T2: 27 TOT: 58
// Analytics & Notifications
Agent Activity Radar
CHART
Alert Feed
2 EVENTS
WARN Auction Intelligence 10 critical/high severity anomalies detected across domains.
INFO Inventory Quality Scoring Leading agent with 248 total records.
// Auction Anomaly Feed — Agent 9 Domain Alerts
Domain Anomaly Feed
19 ANOMALIES
MEDIUM fox-newsalert.com Missing Ads.txt $1,050.00 2026-03-04 01:49
MEDIUM fox-newsalert.com Unverified Publisher $525.00 2026-03-04 01:49
HIGH fox-newsalert.com Category Mismatch $1,575.00 2026-03-04 01:49
CRITICAL fox-newsalert.com Domain Spoofing $3,150.00 2026-03-04 01:49
MEDIUM bloomberg-market.net Missing Ads.txt $300.00 2026-03-04 01:49
MEDIUM bloomberg-market.net Unverified Publisher $150.00 2026-03-04 01:49
CRITICAL bloomberg-market.net Malware/Phishing $900.00 2026-03-04 01:49
CRITICAL bloomberg-market.net Domain Spoofing $900.00 2026-03-04 01:49
HIGH cnn-breaking.info Category Mismatch $2,100.00 2026-03-04 01:49
MEDIUM cnn-breaking.info Unverified Publisher $700.00 2026-03-04 01:49
CRITICAL nytimes-today.xyz Domain Spoofing $6,000.00 2026-03-04 01:49
CRITICAL cnn-breaking.info Domain Spoofing $4,200.00 2026-03-04 01:49
MEDIUM espn-livescores.co Missing Ads.txt $750.00 2026-03-04 01:49
MEDIUM espn-livescores.co Unverified Publisher $375.00 2026-03-04 01:49
CRITICAL espn-livescores.co Malware/Phishing $2,250.00 2026-03-04 01:49
CRITICAL espn-livescores.co Domain Spoofing $2,250.00 2026-03-04 01:49
MEDIUM nytimes-today.xyz Missing Ads.txt $2,000.00 2026-03-04 01:49
MEDIUM nytimes-today.xyz Unverified Publisher $1,000.00 2026-03-04 01:49
HIGH nytimes-today.xyz Category Mismatch $3,000.00 2026-03-04 01:49
// Agent Detail Panels ( click an agent tile above to expand )
Supply Path Optimization // 62 records
HEALTHY
SSP ecosystem profiling from /api, /partners, /docs, /careers, /press page signals
// PURPOSE: SSP ecosystem health profiles from /api, /partners, /docs, /careers, /press page signals
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
ssp_domain SSP primary domain
ssp_name Supply-Side Platform name
has_api_page
api_endpoint_count
has_partners_page
partners_publisher_count
has_docs_page
has_careers_page
careers_listings_count
has_press_page
press_recency_days
open_page_rank
domain_age_years Domain age (years)
ssp_health_score
api_maturity_score API maturity score based on /api page depth, versioning, and docs (0-100)
publisher_network_score
documentation_score
org_health_score
monthly_bid_requests
avg_publisher_cpm
region
ai_analysis AI analysis summary
created_at Timestamp when record was created
id ssp_domain ssp_name has_api_page api_endpoint_count has_partners_page partners_publisher_count has_docs_page has_careers_page careers_listings_count has_press_page press_recency_days open_page_rank domain_age_years ssp_health_score api_maturity_score publisher_network_score documentation_score org_health_score monthly_bid_requests avg_publisher_cpm region ai_analysis created_at
1 openx.com OpenX 1 42 1 1850 1 1 67 1 12 6.80 18 72.88 75.72 64.20 82.73 73.99 12500000000 4.2000 US OpenX: Strong ecosystem. API mature (42 endpoints), 1850 publisher partners, active hiring. 2026-03-04 01:49:44
2 pubmatic.com PubMatic 1 38 1 2200 1 1 89 1 5 7.10 17 79.90 73.29 76.41 92.58 84.40 15800000000 3.9000 US PubMatic: Strong ecosystem. API mature (38 endpoints), 2200 publisher partners, active hiring. 2026-03-04 01:49:44
3 magnite.com Magnite 1 55 1 3100 1 1 112 1 3 7.40 23 88.43 84.38 87.24 83.08 97.94 18200000000 4.5000 Global Magnite: Strong ecosystem. API mature (55 endpoints), 3100 publisher partners, active hiring. 2026-03-04 01:49:44
4 xandr.com Xandr 1 61 1 2800 1 1 95 1 8 7.60 19 87.07 85.21 84.59 89.95 90.56 20100000000 4.8000 US Xandr: Strong ecosystem. API mature (61 endpoints), 2800 publisher partners, active hiring. 2026-03-04 01:49:44
5 indexexchange.com Index Exchange 1 35 1 1600 1 1 54 1 15 6.50 16 68.65 66.76 63.71 90.14 63.95 9800000000 3.7000 US Index Exchange: Moderate ecosystem. API mature (35 endpoints), 1600 publisher partners, active hiring. 2026-03-04 01:49:44
6 spotx.tv SpotX 1 28 1 900 1 0 23 1 45 5.20 12 53.34 65.85 50.59 80.50 25.34 4200000000 6.5000 US SpotX: Moderate ecosystem. API mature (28 endpoints), 900 publisher partners, stable org. 2026-03-04 01:49:44
7 freewheel.com FreeWheel 1 33 1 1200 1 1 41 1 20 6.10 15 63.26 71.06 53.69 78.59 56.17 7600000000 8.2000 US FreeWheel: Moderate ecosystem. API mature (33 endpoints), 1200 publisher partners, active hiring. 2026-03-04 01:49:44
8 equativ.com Equativ 1 30 1 1400 1 1 38 1 18 5.80 20 67.85 67.78 59.83 88.71 65.04 6100000000 3.4000 EU Equativ: Moderate ecosystem. API mature (30 endpoints), 1400 publisher partners, active hiring. 2026-03-04 01:49:44
9 sovrn.com Sovrn 1 22 1 950 1 0 31 1 30 5.00 14 55.31 58.89 53.78 80.68 37.62 3500000000 2.8000 US Sovrn: Moderate ecosystem. API developing (22 endpoints), 950 publisher partners, active hiring. 2026-03-04 01:49:44
10 triplelift.com TripleLift 1 25 1 1100 1 1 48 1 10 5.90 11 64.89 63.64 53.95 89.73 64.62 5800000000 4.1000 US TripleLift: Moderate ecosystem. API mature (25 endpoints), 1100 publisher partners, active hiring. 2026-03-04 01:49:44
11 sharethrough.com Sharethrough 1 20 1 800 0 1 35 1 22 5.30 13 45.28 58.64 43.37 10.00 52.72 3200000000 3.6000 US Sharethrough: Moderate ecosystem. API developing (20 endpoints), 800 publisher partners, active hiring. 2026-03-04 01:49:44
12 gumgum.com GumGum 0 8 1 600 0 1 42 1 14 4.80 15 32.01 10.00 40.86 10.00 61.02 2100000000 3.2000 US GumGum: Weak ecosystem. API developing (8 endpoints), 600 publisher partners, active hiring. 2026-03-04 01:49:44
13 33across.com 33Across 1 15 1 500 1 0 18 1 60 4.20 12 44.61 54.09 39.92 78.95 18.28 1800000000 2.5000 US 33Across: Weak ecosystem. API developing (15 endpoints), 500 publisher partners, stable org. 2026-03-04 01:49:44
14 yieldmo.com Yieldmo 1 18 1 700 0 1 29 1 25 4.90 10 45.03 53.54 48.49 14.52 48.97 2400000000 3.8000 US Yieldmo: Moderate ecosystem. API developing (18 endpoints), 700 publisher partners, stable org. 2026-03-04 01:49:44
15 kargo.com Kargo 0 5 1 450 0 1 52 1 7 5.10 11 33.58 10.00 41.83 10.00 66.14 1500000000 5.2000 US Kargo: Weak ecosystem. API developing (5 endpoints), 450 publisher partners, active hiring. 2026-03-04 01:49:44
16 unruly.co Unruly 0 6 1 550 0 0 15 1 90 3.80 14 21.00 10.00 43.12 10.95 13.68 1200000000 4.6000 US Unruly: Weak ecosystem. API developing (6 endpoints), 550 publisher partners, stable org. 2026-03-04 01:49:44
17 adcolony.com AdColony 1 12 1 380 1 0 8 0 180 3.50 13 42.06 53.34 40.81 75.44 10.00 900000000 3.1000 Mobile AdColony: Weak ecosystem. API developing (12 endpoints), 380 publisher partners, stable org. 2026-03-04 01:49:44
18 yahoo.com Yahoo SSP 1 40 1 2000 1 1 200 1 2 7.80 25 79.26 71.52 69.14 83.76 98.00 16500000000 4.0000 Global Yahoo SSP: Strong ecosystem. API mature (40 endpoints), 2000 publisher partners, active hiring. 2026-03-04 01:49:44
19 improvedigital.com Improve Digital 1 16 1 600 1 0 22 1 35 4.50 16 50.94 56.81 41.52 83.83 35.47 2800000000 2.9000 EU Improve Digital: Moderate ecosystem. API developing (16 endpoints), 600 publisher partners, stable org. 2026-03-04 01:49:44
20 smaato.com Smaato 1 20 1 750 1 0 19 1 40 4.70 17 51.70 60.32 45.67 78.37 32.57 3100000000 2.2000 Mobile Smaato: Moderate ecosystem. API mature (20 endpoints), 750 publisher partners, stable org. 2026-03-04 01:49:44
21 inmobi.com InMobi 1 24 1 900 1 1 65 1 11 5.50 15 64.22 60.69 47.10 84.77 76.68 4500000000 2.6000 Mobile InMobi: Moderate ecosystem. API mature (24 endpoints), 900 publisher partners, active hiring. 2026-03-04 01:49:44
22 conversantmedia.com Conversant 0 4 1 400 0 0 12 0 200 3.20 18 20.35 10.00 36.75 16.36 15.48 800000000 3.5000 US Conversant: Weak ecosystem. API developing (4 endpoints), 400 publisher partners, stable org. 2026-03-04 01:49:44
23 criteo.com Criteo 1 48 1 2400 1 1 130 1 4 7.20 19 81.41 76.13 75.38 81.04 95.22 14200000000 3.3000 Global Criteo: Strong ecosystem. API mature (48 endpoints), 2400 publisher partners, active hiring. 2026-03-04 01:49:44
24 teads.com Teads 1 22 1 1000 1 1 55 1 9 5.70 12 61.79 60.94 50.38 77.35 67.15 3800000000 5.8000 Global Teads: Moderate ecosystem. API mature (22 endpoints), 1000 publisher partners, active hiring. 2026-03-04 01:49:44
25 mediavine.com Mediavine 0 3 1 1100 0 1 25 1 16 5.40 10 35.50 10.00 53.23 20.37 53.89 2600000000 2.4000 US Mediavine: Weak ecosystem. API developing (3 endpoints), 1100 publisher partners, stable org. 2026-03-04 01:49:44
26 adsense.google.com Google AdSense 1 85 1 5000 1 1 500 1 1 9.20 24 91.90 85.09 92.77 93.63 98.00 50000000000 2.1000 Global Google AdSense: Strong ecosystem. API mature (85 endpoints), 5000 publisher partners, active hiring. 2026-03-04 01:49:44
27 amazon-adsystem.com Amazon Publisher Services 1 52 1 1800 1 1 350 1 1 8.50 22 81.60 80.73 68.13 83.67 97.58 22000000000 3.8000 Global Amazon Publisher Services: Strong ecosystem. API mature (52 endpoints), 1800 publisher partners, active hiring. 2026-03-04 01:49:45
28 media.net Media.net 1 18 1 700 1 0 28 1 30 5.00 12 52.75 55.03 48.63 88.14 33.71 3000000000 2.3000 US Media.net: Moderate ecosystem. API developing (18 endpoints), 700 publisher partners, stable org. 2026-03-04 01:49:45
29 outbrain.com Outbrain 1 20 1 1300 1 1 60 1 6 6.00 17 66.67 57.00 54.43 90.69 78.56 5500000000 1.8000 Global Outbrain: Moderate ecosystem. API developing (20 endpoints), 1300 publisher partners, active hiring. 2026-03-04 01:49:45
30 taboola.com Taboola 1 22 1 1500 1 1 72 1 4 6.20 16 68.17 56.99 62.11 86.53 77.82 6200000000 1.6000 Global Taboola: Moderate ecosystem. API developing (22 endpoints), 1500 publisher partners, active hiring. 2026-03-04 01:49:45
31 buzzfeed.com BuzzFeed Ads 0 2 0 50 0 0 5 1 120 4.00 12 10.91 10.00 10.00 14.68 10.84 200000000 1.9000 US BuzzFeed Ads: Weak ecosystem. API developing (2 endpoints), 50 publisher partners, stable org. 2026-03-04 01:49:45
// PURPOSE: SSP rankings by API maturity, publisher network, documentation, and organizational health
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
ssp_name Supply-Side Platform name
ssp_domain SSP primary domain
overall_rank SSP rank (1=best)
api_maturity_score API maturity score based on /api page depth, versioning, and docs (0-100)
publisher_network_score
documentation_score
org_health_score
composite_score
recommendation Actionable recommendation based on analysis
ai_analysis AI analysis summary
created_at Timestamp when record was created
id ssp_name ssp_domain overall_rank api_maturity_score publisher_network_score documentation_score org_health_score composite_score recommendation ai_analysis created_at
1 Google AdSense adsense.google.com 1 85.09 92.77 93.63 98.00 91.90 Preferred Partner — prioritize in supply path Rank #1: Google AdSense — composite 91.9/100. 2026-03-04 01:49:45
2 Magnite magnite.com 2 84.38 87.24 83.08 97.94 88.43 Preferred Partner — prioritize in supply path Rank #2: Magnite — composite 88.4/100. 2026-03-04 01:49:45
3 Xandr xandr.com 3 85.21 84.59 89.95 90.56 87.07 Preferred Partner — prioritize in supply path Rank #3: Xandr — composite 87.1/100. 2026-03-04 01:49:45
4 Amazon Publisher Services amazon-adsystem.com 4 80.73 68.13 83.67 97.58 81.60 Preferred Partner — prioritize in supply path Rank #4: Amazon Publisher Services — composite 81.6/100. 2026-03-04 01:49:45
5 Criteo criteo.com 5 76.13 75.38 81.04 95.22 81.41 Preferred Partner — prioritize in supply path Rank #5: Criteo — composite 81.4/100. 2026-03-04 01:49:45
6 PubMatic pubmatic.com 6 73.29 76.41 92.58 84.40 79.90 Preferred Partner — prioritize in supply path Rank #6: PubMatic — composite 79.9/100. 2026-03-04 01:49:45
7 Yahoo SSP yahoo.com 7 71.52 69.14 83.76 98.00 79.26 Preferred Partner — prioritize in supply path Rank #7: Yahoo SSP — composite 79.3/100. 2026-03-04 01:49:45
8 OpenX openx.com 8 75.72 64.20 82.73 73.99 72.88 Standard Partner — maintain current allocation Rank #8: OpenX — composite 72.9/100. 2026-03-04 01:49:45
9 Index Exchange indexexchange.com 9 66.76 63.71 90.14 63.95 68.65 Standard Partner — maintain current allocation Rank #9: Index Exchange — composite 68.7/100. 2026-03-04 01:49:45
10 Taboola taboola.com 10 56.99 62.11 86.53 77.82 68.17 Standard Partner — maintain current allocation Rank #10: Taboola — composite 68.2/100. 2026-03-04 01:49:45
11 Equativ equativ.com 11 67.78 59.83 88.71 65.04 67.85 Standard Partner — maintain current allocation Rank #11: Equativ — composite 67.8/100. 2026-03-04 01:49:45
12 Outbrain outbrain.com 12 57.00 54.43 90.69 78.56 66.67 Standard Partner — maintain current allocation Rank #12: Outbrain — composite 66.7/100. 2026-03-04 01:49:45
13 TripleLift triplelift.com 13 63.64 53.95 89.73 64.62 64.89 Standard Partner — maintain current allocation Rank #13: TripleLift — composite 64.9/100. 2026-03-04 01:49:45
14 InMobi inmobi.com 14 60.69 47.10 84.77 76.68 64.22 Standard Partner — maintain current allocation Rank #14: InMobi — composite 64.2/100. 2026-03-04 01:49:45
15 FreeWheel freewheel.com 15 71.06 53.69 78.59 56.17 63.26 Standard Partner — maintain current allocation Rank #15: FreeWheel — composite 63.3/100. 2026-03-04 01:49:45
16 Teads teads.com 16 60.94 50.38 77.35 67.15 61.79 Standard Partner — maintain current allocation Rank #16: Teads — composite 61.8/100. 2026-03-04 01:49:45
17 Sovrn sovrn.com 17 58.89 53.78 80.68 37.62 55.31 Standard Partner — maintain current allocation Rank #17: Sovrn — composite 55.3/100. 2026-03-04 01:49:45
18 SpotX spotx.tv 18 65.85 50.59 80.50 25.34 53.34 Under Review — monitor ecosystem signals Rank #18: SpotX — composite 53.3/100. 2026-03-04 01:49:45
19 Media.net media.net 19 55.03 48.63 88.14 33.71 52.75 Under Review — monitor ecosystem signals Rank #19: Media.net — composite 52.8/100. 2026-03-04 01:49:45
20 Smaato smaato.com 20 60.32 45.67 78.37 32.57 51.70 Under Review — monitor ecosystem signals Rank #20: Smaato — composite 51.7/100. 2026-03-04 01:49:45
21 Improve Digital improvedigital.com 21 56.81 41.52 83.83 35.47 50.94 Under Review — monitor ecosystem signals Rank #21: Improve Digital — composite 50.9/100. 2026-03-04 01:49:45
22 Sharethrough sharethrough.com 22 58.64 43.37 10.00 52.72 45.28 Under Review — monitor ecosystem signals Rank #22: Sharethrough — composite 45.3/100. 2026-03-04 01:49:45
23 Yieldmo yieldmo.com 23 53.54 48.49 14.52 48.97 45.03 Under Review — monitor ecosystem signals Rank #23: Yieldmo — composite 45.0/100. 2026-03-04 01:49:45
24 33Across 33across.com 24 54.09 39.92 78.95 18.28 44.61 Under Review — monitor ecosystem signals Rank #24: 33Across — composite 44.6/100. 2026-03-04 01:49:45
25 AdColony adcolony.com 25 53.34 40.81 75.44 10.00 42.06 Under Review — monitor ecosystem signals Rank #25: AdColony — composite 42.1/100. 2026-03-04 01:49:45
26 Mediavine mediavine.com 26 10.00 53.23 20.37 53.89 35.50 Under Review — monitor ecosystem signals Rank #26: Mediavine — composite 35.5/100. 2026-03-04 01:49:45
27 Kargo kargo.com 27 10.00 41.83 10.00 66.14 33.58 Evaluate for Removal — weak ecosystem indicators Rank #27: Kargo — composite 33.6/100. 2026-03-04 01:49:45
28 GumGum gumgum.com 28 10.00 40.86 10.00 61.02 32.01 Evaluate for Removal — weak ecosystem indicators Rank #28: GumGum — composite 32.0/100. 2026-03-04 01:49:45
29 Unruly unruly.co 29 10.00 43.12 10.95 13.68 21.00 Evaluate for Removal — weak ecosystem indicators Rank #29: Unruly — composite 21.0/100. 2026-03-04 01:49:45
30 Conversant conversantmedia.com 30 10.00 36.75 16.36 15.48 20.35 Evaluate for Removal — weak ecosystem indicators Rank #30: Conversant — composite 20.4/100. 2026-03-04 01:49:45
31 BuzzFeed Ads buzzfeed.com 31 10.00 10.00 14.68 10.84 10.91 Evaluate for Removal — weak ecosystem indicators Rank #31: BuzzFeed Ads — composite 10.9/100. 2026-03-04 01:49:45
Inventory Quality Scoring // 248 records
HEALTHY
Domain quality scoring from /about, /legal, PageRank, and MFA detection signals
// PURPOSE: Domain quality scores with authority, legitimacy, content safety, and MFA risk detection
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
domain Website domain name being analyzed
publisher_name Publisher brand name
has_about_page
has_legal_page
open_page_rank
domain_age_years Domain age (years)
iab_category IAB category classification
web_filtering_category
persona
authority_score Domain authority from PageRank and backlink signals (0-100)
legitimacy_score Domain legitimacy from /about, /contact, /legal presence (0-100)
content_safety_score Content safety from Web Filtering category analysis (0-100)
mfa_risk_flag
overall_quality_score Composite quality score (0-100)
quality_tier Quality tier classification
monthly_uniques Monthly unique visitors
ads_txt_entries
ai_analysis AI analysis summary
created_at Timestamp when record was created
id domain publisher_name has_about_page has_legal_page open_page_rank domain_age_years iab_category web_filtering_category persona authority_score legitimacy_score content_safety_score mfa_risk_flag overall_quality_score quality_tier monthly_uniques ads_txt_entries ai_analysis created_at
1 nytimes.com The New York Times 1 1 8.20 28 News News/Media News Enthusiast 98.00 85.40 88.58 0 90.76 Premium 95000000 47 The New York Times: Premium tier. Has /about and /legal pages. PageRank 8.2/10, 28yr domain. Web filtering: News/Media. 2026-03-04 01:49:45
2 cnn.com CNN 1 1 8.50 30 News News/Media News Enthusiast 98.00 92.89 93.80 0 94.95 Premium 120000000 62 CNN: Premium tier. Has /about and /legal pages. PageRank 8.5/10, 30yr domain. Web filtering: News/Media. 2026-03-04 01:49:45
3 espn.com ESPN 1 1 8.00 27 Sports Sports Sports Fan 98.00 87.70 90.48 0 92.14 Premium 85000000 73 ESPN: Premium tier. Has /about and /legal pages. PageRank 8.0/10, 27yr domain. Web filtering: Sports. 2026-03-04 01:49:45
4 washingtonpost.com The Washington Post 1 1 7.80 26 News News/Media News Enthusiast 98.00 83.35 91.57 0 90.94 Premium 68000000 41 The Washington Post: Premium tier. Has /about and /legal pages. PageRank 7.8/10, 26yr domain. Web filtering: News/Media. 2026-03-04 01:49:45
5 bbc.com BBC 1 1 8.80 30 News News/Media News Enthusiast 98.00 79.59 93.45 0 90.19 Premium 150000000 35 BBC: Premium tier. Has /about and /legal pages. PageRank 8.8/10, 30yr domain. Web filtering: News/Media. 2026-03-04 01:49:45
6 forbes.com Forbes 1 1 7.50 25 Business Business/Finance Business Professional 98.00 88.76 92.66 0 93.17 Premium 72000000 55 Forbes: Premium tier. Has /about and /legal pages. PageRank 7.5/10, 25yr domain. Web filtering: Business/Finance. 2026-03-04 01:49:45
7 healthline.com Healthline Media 1 1 6.80 18 Health & Fitness Health Health Conscious Consumer 98.00 79.85 95.48 0 90.89 Premium 95000000 38 Healthline Media: Premium tier. Has /about and /legal pages. PageRank 6.8/10, 18yr domain. Web filtering: Health. 2026-03-04 01:49:45
8 allrecipes.com Allrecipes 1 1 6.20 26 Food & Drink Food/Recipes Home Chef 98.00 84.92 87.02 0 90.13 Premium 55000000 42 Allrecipes: Premium tier. Has /about and /legal pages. PageRank 6.2/10, 26yr domain. Web filtering: Food/Recipes. 2026-03-04 01:49:45
9 webmd.com WebMD 1 1 7.00 24 Health & Fitness Health Health Conscious Consumer 98.00 81.29 86.21 0 88.61 Premium 80000000 36 WebMD: Premium tier. Has /about and /legal pages. PageRank 7.0/10, 24yr domain. Web filtering: Health. 2026-03-04 01:49:45
10 techcrunch.com TechCrunch 1 1 7.20 19 Technology & Computing Technology Tech Enthusiast 98.00 83.58 92.85 0 91.41 Premium 25000000 33 TechCrunch: Premium tier. Has /about and /legal pages. PageRank 7.2/10, 19yr domain. Web filtering: Technology. 2026-03-04 01:49:45
11 weather.com The Weather Channel 1 1 7.40 28 Science Weather General Consumer 98.00 92.84 91.97 0 94.38 Premium 110000000 58 The Weather Channel: Premium tier. Has /about and /legal pages. PageRank 7.4/10, 28yr domain. Web filtering: Weather. 2026-03-04 01:49:45
12 investopedia.com Investopedia 1 1 6.90 25 Personal Finance Business/Finance Investor 98.00 77.43 92.18 0 89.05 Premium 42000000 29 Investopedia: Premium tier. Has /about and /legal pages. PageRank 6.9/10, 25yr domain. Web filtering: Business/Finance. 2026-03-04 01:49:45
13 buzzfeed.com BuzzFeed 1 1 6.50 12 Entertainment Entertainment Young Adult 98.00 90.75 26.20 0 73.92 High 65000000 48 BuzzFeed: High tier. Has /about and /legal pages. PageRank 6.5/10, 12yr domain. Web filtering: Entertainment. 2026-03-04 01:49:45
14 cnet.com CNET 1 1 7.10 29 Technology & Computing Technology Tech Enthusiast 98.00 89.04 85.60 0 91.14 Premium 55000000 44 CNET: Premium tier. Has /about and /legal pages. PageRank 7.1/10, 29yr domain. Web filtering: Technology. 2026-03-04 01:49:45
15 people.com People Magazine 1 1 6.70 27 Entertainment Entertainment Entertainment Seeker 98.00 82.72 16.04 0 68.06 High 45000000 39 People Magazine: High tier. Has /about and /legal pages. PageRank 6.7/10, 27yr domain. Web filtering: Entertainment. 2026-03-04 01:49:45
16 zillow.com Zillow 1 1 7.30 19 Real Estate Real Estate Home Buyer 98.00 76.41 88.61 0 87.63 Premium 60000000 31 Zillow: Premium tier. Has /about and /legal pages. PageRank 7.3/10, 19yr domain. Web filtering: Real Estate. 2026-03-04 01:49:45
17 tripadvisor.com TripAdvisor 1 1 7.00 24 Travel Travel Traveler 98.00 82.12 89.81 0 89.99 Premium 50000000 37 TripAdvisor: Premium tier. Has /about and /legal pages. PageRank 7.0/10, 24yr domain. Web filtering: Travel. 2026-03-04 01:49:45
18 ign.com IGN Entertainment 1 1 6.40 28 Video Gaming Gaming Gamer 98.00 86.74 27.18 0 72.81 High 35000000 46 IGN Entertainment: High tier. Has /about and /legal pages. PageRank 6.4/10, 28yr domain. Web filtering: Gaming. 2026-03-04 01:49:45
19 fandom.com Fandom 1 1 6.60 20 Entertainment Entertainment Pop Culture Fan 98.00 91.87 17.22 0 71.62 High 80000000 52 Fandom: High tier. Has /about and /legal pages. PageRank 6.6/10, 20yr domain. Web filtering: Entertainment. 2026-03-04 01:49:45
20 medicalnewstoday.com Medical News Today 1 1 6.00 21 Health & Fitness Health Health Conscious Consumer 96.77 75.11 89.93 0 87.14 Premium 65000000 28 Medical News Today: Premium tier. Has /about and /legal pages. PageRank 6.0/10, 21yr domain. Web filtering: Health. 2026-03-04 01:49:45
21 dailymail.co.uk Daily Mail 1 1 7.60 27 News News/Media News Enthusiast 98.00 92.12 92.24 0 94.21 Premium 100000000 65 Daily Mail: Premium tier. Has /about and /legal pages. PageRank 7.6/10, 27yr domain. Web filtering: News/Media. 2026-03-04 01:49:45
22 bestproductreviews.xyz Best Product Reviews 0 0 0.30 1 Shopping MFA/Clickbait None 21.88 5.00 15.09 1 13.93 Reject 200000 2 Best Product Reviews: Reject tier. Missing key pages. PageRank 0.3/10, 1yr domain. MFA RISK — no identity signals. 2026-03-04 01:49:45
23 clickbaitcentral.co Clickbait Central 0 0 0.50 0 Entertainment MFA/Clickbait None 19.36 5.00 9.10 1 11.26 Reject 150000 1 Clickbait Central: Reject tier. Missing key pages. PageRank 0.5/10, 0yr domain. MFA RISK — no identity signals. 2026-03-04 01:49:45
24 topdealstoday.info Top Deals Today 0 0 0.20 1 Shopping MFA/Clickbait None 16.64 5.00 17.26 1 12.75 Reject 100000 0 Top Deals Today: Reject tier. Missing key pages. PageRank 0.2/10, 1yr domain. MFA RISK — no identity signals. 2026-03-04 01:49:45
25 viralstoriesnow.net Viral Stories Now 0 0 0.40 0 Entertainment MFA/Clickbait None 23.78 5.00 13.52 1 14.13 Reject 180000 1 Viral Stories Now: Reject tier. Missing key pages. PageRank 0.4/10, 0yr domain. MFA RISK — no identity signals. 2026-03-04 01:49:45
26 freegiftcards247.com Free Gift Cards 0 0 0.10 0 Shopping Malware/Scam None 15.26 5.00 0.97 0 7.38 Low 50000 0 Free Gift Cards: Low tier. Missing key pages. PageRank 0.1/10, 0yr domain. Web filtering: Malware/Scam. 2026-03-04 01:49:45
27 savings-guru.club Savings Guru 0 0 0.60 1 Personal Finance MFA/Clickbait None 21.81 5.00 12.30 1 13.07 Reject 250000 3 Savings Guru: Reject tier. Missing key pages. PageRank 0.6/10, 1yr domain. MFA RISK — no identity signals. 2026-03-04 01:49:45
28 realtor.com Realtor.com 1 1 7.20 26 Real Estate Real Estate Home Buyer 98.00 82.08 96.67 0 92.03 Premium 48000000 34 Realtor.com: Premium tier. Has /about and /legal pages. PageRank 7.2/10, 26yr domain. Web filtering: Real Estate. 2026-03-04 01:49:45
29 epicurious.com Epicurious 1 1 5.80 28 Food & Drink Food/Recipes Home Chef 93.72 73.75 97.97 0 88.01 Premium 15000000 25 Epicurious: Premium tier. Has /about and /legal pages. PageRank 5.8/10, 28yr domain. Web filtering: Food/Recipes. 2026-03-04 01:49:45
30 theatlantic.com The Atlantic 1 1 7.40 29 News News/Media Educated Professional 98.00 75.73 85.61 0 86.49 Premium 32000000 30 The Atlantic: Premium tier. Has /about and /legal pages. PageRank 7.4/10, 29yr domain. Web filtering: News/Media. 2026-03-04 01:49:45
31 motortrend.com MotorTrend 1 1 6.30 27 Automotive Automotive Car Enthusiast 96.40 86.02 95.30 0 92.44 Premium 22000000 40 MotorTrend: Premium tier. Has /about and /legal pages. PageRank 6.3/10, 27yr domain. Web filtering: Automotive. 2026-03-04 01:49:45
// PURPOSE: Per-domain per-signal contribution breakdown (PageRank, /about, /legal, Web Filtering)
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
domain Website domain name being analyzed
signal_name Signal name
signal_source
signal_value Signal value (0-100)
signal_weight Signal weight in composite score
contribution_to_score
status
ai_analysis AI analysis summary
created_at Timestamp when record was created
id domain signal_name signal_source signal_value signal_weight contribution_to_score status ai_analysis created_at
1 nytimes.com OpenPageRank /about + WHOIS 82.00 0.20 16.40 Strong The New York Times: OpenPageRank = 82/100 (Strong) 2026-03-04 01:49:45
2 nytimes.com Domain Age WHOIS 98.00 0.15 14.70 Strong The New York Times: Domain Age = 98/100 (Strong) 2026-03-04 01:49:45
3 nytimes.com About Page /about detection 89.22 0.15 13.38 Strong The New York Times: About Page = 89/100 (Strong) 2026-03-04 01:49:45
4 nytimes.com Legal Page /legal detection 80.64 0.10 8.06 Strong The New York Times: Legal Page = 81/100 (Strong) 2026-03-04 01:49:45
5 nytimes.com Web Filtering Content classification 88.82 0.15 13.32 Strong The New York Times: Web Filtering = 89/100 (Strong) 2026-03-04 01:49:45
6 nytimes.com Ads.txt Entries ads.txt parsing 95.00 0.10 9.50 Strong The New York Times: Ads.txt Entries = 95/100 (Strong) 2026-03-04 01:49:45
7 nytimes.com Persona Match Audience intelligence 82.94 0.15 12.44 Strong The New York Times: Persona Match = 83/100 (Strong) 2026-03-04 01:49:45
8 cnn.com OpenPageRank /about + WHOIS 85.00 0.20 17.00 Strong CNN: OpenPageRank = 85/100 (Strong) 2026-03-04 01:49:45
9 cnn.com Domain Age WHOIS 100.00 0.15 15.00 Strong CNN: Domain Age = 100/100 (Strong) 2026-03-04 01:49:46
10 cnn.com About Page /about detection 94.71 0.15 14.21 Strong CNN: About Page = 95/100 (Strong) 2026-03-04 01:49:46
11 cnn.com Legal Page /legal detection 88.61 0.10 8.86 Strong CNN: Legal Page = 89/100 (Strong) 2026-03-04 01:49:46
12 cnn.com Web Filtering Content classification 85.11 0.15 12.77 Strong CNN: Web Filtering = 85/100 (Strong) 2026-03-04 01:49:46
13 cnn.com Ads.txt Entries ads.txt parsing 95.00 0.10 9.50 Strong CNN: Ads.txt Entries = 95/100 (Strong) 2026-03-04 01:49:46
14 cnn.com Persona Match Audience intelligence 85.23 0.15 12.78 Strong CNN: Persona Match = 85/100 (Strong) 2026-03-04 01:49:46
15 espn.com OpenPageRank /about + WHOIS 80.00 0.20 16.00 Strong ESPN: OpenPageRank = 80/100 (Strong) 2026-03-04 01:49:46
16 espn.com Domain Age WHOIS 94.50 0.15 14.17 Strong ESPN: Domain Age = 94/100 (Strong) 2026-03-04 01:49:46
17 espn.com About Page /about detection 90.37 0.15 13.56 Strong ESPN: About Page = 90/100 (Strong) 2026-03-04 01:49:46
18 espn.com Legal Page /legal detection 82.67 0.10 8.27 Strong ESPN: Legal Page = 83/100 (Strong) 2026-03-04 01:49:46
19 espn.com Web Filtering Content classification 91.41 0.15 13.71 Strong ESPN: Web Filtering = 91/100 (Strong) 2026-03-04 01:49:46
20 espn.com Ads.txt Entries ads.txt parsing 95.00 0.10 9.50 Strong ESPN: Ads.txt Entries = 95/100 (Strong) 2026-03-04 01:49:46
21 espn.com Persona Match Audience intelligence 81.52 0.15 12.23 Strong ESPN: Persona Match = 82/100 (Strong) 2026-03-04 01:49:46
22 washingtonpost.com OpenPageRank /about + WHOIS 78.00 0.20 15.60 Strong The Washington Post: OpenPageRank = 78/100 (Strong) 2026-03-04 01:49:46
23 washingtonpost.com Domain Age WHOIS 91.00 0.15 13.65 Strong The Washington Post: Domain Age = 91/100 (Strong) 2026-03-04 01:49:46
24 washingtonpost.com About Page /about detection 89.54 0.15 13.43 Strong The Washington Post: About Page = 90/100 (Strong) 2026-03-04 01:49:46
25 washingtonpost.com Legal Page /legal detection 89.54 0.10 8.95 Strong The Washington Post: Legal Page = 90/100 (Strong) 2026-03-04 01:49:46
26 washingtonpost.com Web Filtering Content classification 93.76 0.15 14.06 Strong The Washington Post: Web Filtering = 94/100 (Strong) 2026-03-04 01:49:46
27 washingtonpost.com Ads.txt Entries ads.txt parsing 81.11 0.10 8.11 Strong The Washington Post: Ads.txt Entries = 81/100 (Strong) 2026-03-04 01:49:46
28 washingtonpost.com Persona Match Audience intelligence 82.51 0.15 12.38 Strong The Washington Post: Persona Match = 83/100 (Strong) 2026-03-04 01:49:46
29 bbc.com OpenPageRank /about + WHOIS 88.00 0.20 17.60 Strong BBC: OpenPageRank = 88/100 (Strong) 2026-03-04 01:49:46
30 bbc.com Domain Age WHOIS 100.00 0.15 15.00 Strong BBC: Domain Age = 100/100 (Strong) 2026-03-04 01:49:46
31 bbc.com About Page /about detection 86.79 0.15 13.02 Strong BBC: About Page = 87/100 (Strong) 2026-03-04 01:49:46
32 bbc.com Legal Page /legal detection 89.13 0.10 8.91 Strong BBC: Legal Page = 89/100 (Strong) 2026-03-04 01:49:46
33 bbc.com Web Filtering Content classification 93.71 0.15 14.06 Strong BBC: Web Filtering = 94/100 (Strong) 2026-03-04 01:49:46
34 bbc.com Ads.txt Entries ads.txt parsing 69.39 0.10 6.94 Moderate BBC: Ads.txt Entries = 69/100 (Moderate) 2026-03-04 01:49:46
35 bbc.com Persona Match Audience intelligence 84.58 0.15 12.69 Strong BBC: Persona Match = 85/100 (Strong) 2026-03-04 01:49:46
36 forbes.com OpenPageRank /about + WHOIS 75.00 0.20 15.00 Strong Forbes: OpenPageRank = 75/100 (Strong) 2026-03-04 01:49:46
37 forbes.com Domain Age WHOIS 87.50 0.15 13.12 Strong Forbes: Domain Age = 88/100 (Strong) 2026-03-04 01:49:46
38 forbes.com About Page /about detection 91.09 0.15 13.66 Strong Forbes: About Page = 91/100 (Strong) 2026-03-04 01:49:46
39 forbes.com Legal Page /legal detection 81.53 0.10 8.15 Strong Forbes: Legal Page = 82/100 (Strong) 2026-03-04 01:49:46
40 forbes.com Web Filtering Content classification 92.63 0.15 13.89 Strong Forbes: Web Filtering = 93/100 (Strong) 2026-03-04 01:49:46
41 forbes.com Ads.txt Entries ads.txt parsing 95.00 0.10 9.50 Strong Forbes: Ads.txt Entries = 95/100 (Strong) 2026-03-04 01:49:46
42 forbes.com Persona Match Audience intelligence 86.68 0.15 13.00 Strong Forbes: Persona Match = 87/100 (Strong) 2026-03-04 01:49:46
43 healthline.com OpenPageRank /about + WHOIS 68.00 0.20 13.60 Moderate Healthline Media: OpenPageRank = 68/100 (Moderate) 2026-03-04 01:49:46
44 healthline.com Domain Age WHOIS 63.00 0.15 9.45 Moderate Healthline Media: Domain Age = 63/100 (Moderate) 2026-03-04 01:49:46
45 healthline.com About Page /about detection 90.30 0.15 13.54 Strong Healthline Media: About Page = 90/100 (Strong) 2026-03-04 01:49:46
46 healthline.com Legal Page /legal detection 80.01 0.10 8.00 Strong Healthline Media: Legal Page = 80/100 (Strong) 2026-03-04 01:49:46
47 healthline.com Web Filtering Content classification 88.24 0.15 13.24 Strong Healthline Media: Web Filtering = 88/100 (Strong) 2026-03-04 01:49:46
48 healthline.com Ads.txt Entries ads.txt parsing 73.16 0.10 7.32 Strong Healthline Media: Ads.txt Entries = 73/100 (Strong) 2026-03-04 01:49:46
49 healthline.com Persona Match Audience intelligence 88.94 0.15 13.34 Strong Healthline Media: Persona Match = 89/100 (Strong) 2026-03-04 01:49:46
50 allrecipes.com OpenPageRank /about + WHOIS 62.00 0.20 12.40 Moderate Allrecipes: OpenPageRank = 62/100 (Moderate) 2026-03-04 01:49:46
51 allrecipes.com Domain Age WHOIS 91.00 0.15 13.65 Strong Allrecipes: Domain Age = 91/100 (Strong) 2026-03-04 01:49:46
52 allrecipes.com About Page /about detection 93.79 0.15 14.07 Strong Allrecipes: About Page = 94/100 (Strong) 2026-03-04 01:49:46
53 allrecipes.com Legal Page /legal detection 88.32 0.10 8.83 Strong Allrecipes: Legal Page = 88/100 (Strong) 2026-03-04 01:49:46
54 allrecipes.com Web Filtering Content classification 88.08 0.15 13.21 Strong Allrecipes: Web Filtering = 88/100 (Strong) 2026-03-04 01:49:46
55 allrecipes.com Ads.txt Entries ads.txt parsing 81.46 0.10 8.15 Strong Allrecipes: Ads.txt Entries = 81/100 (Strong) 2026-03-04 01:49:46
56 allrecipes.com Persona Match Audience intelligence 88.17 0.15 13.23 Strong Allrecipes: Persona Match = 88/100 (Strong) 2026-03-04 01:49:46
57 webmd.com OpenPageRank /about + WHOIS 70.00 0.20 14.00 Moderate WebMD: OpenPageRank = 70/100 (Moderate) 2026-03-04 01:49:46
58 webmd.com Domain Age WHOIS 84.00 0.15 12.60 Strong WebMD: Domain Age = 84/100 (Strong) 2026-03-04 01:49:46
59 webmd.com About Page /about detection 94.47 0.15 14.17 Strong WebMD: About Page = 94/100 (Strong) 2026-03-04 01:49:46
60 webmd.com Legal Page /legal detection 80.86 0.10 8.09 Strong WebMD: Legal Page = 81/100 (Strong) 2026-03-04 01:49:46
61 webmd.com Web Filtering Content classification 89.86 0.15 13.48 Strong WebMD: Web Filtering = 90/100 (Strong) 2026-03-04 01:49:46
62 webmd.com Ads.txt Entries ads.txt parsing 69.55 0.10 6.96 Moderate WebMD: Ads.txt Entries = 70/100 (Moderate) 2026-03-04 01:49:46
63 webmd.com Persona Match Audience intelligence 86.41 0.15 12.96 Strong WebMD: Persona Match = 86/100 (Strong) 2026-03-04 01:49:46
64 techcrunch.com OpenPageRank /about + WHOIS 72.00 0.20 14.40 Strong TechCrunch: OpenPageRank = 72/100 (Strong) 2026-03-04 01:49:46
65 techcrunch.com Domain Age WHOIS 66.50 0.15 9.97 Moderate TechCrunch: Domain Age = 66/100 (Moderate) 2026-03-04 01:49:46
66 techcrunch.com About Page /about detection 92.66 0.15 13.90 Strong TechCrunch: About Page = 93/100 (Strong) 2026-03-04 01:49:46
67 techcrunch.com Legal Page /legal detection 81.28 0.10 8.13 Strong TechCrunch: Legal Page = 81/100 (Strong) 2026-03-04 01:49:46
68 techcrunch.com Web Filtering Content classification 89.75 0.15 13.46 Strong TechCrunch: Web Filtering = 90/100 (Strong) 2026-03-04 01:49:46
69 techcrunch.com Ads.txt Entries ads.txt parsing 67.40 0.10 6.74 Moderate TechCrunch: Ads.txt Entries = 67/100 (Moderate) 2026-03-04 01:49:46
70 techcrunch.com Persona Match Audience intelligence 78.98 0.15 11.85 Strong TechCrunch: Persona Match = 79/100 (Strong) 2026-03-04 01:49:46
71 weather.com OpenPageRank /about + WHOIS 74.00 0.20 14.80 Strong The Weather Channel: OpenPageRank = 74/100 (Strong) 2026-03-04 01:49:46
72 weather.com Domain Age WHOIS 98.00 0.15 14.70 Strong The Weather Channel: Domain Age = 98/100 (Strong) 2026-03-04 01:49:46
73 weather.com About Page /about detection 93.72 0.15 14.06 Strong The Weather Channel: About Page = 94/100 (Strong) 2026-03-04 01:49:46
74 weather.com Legal Page /legal detection 84.23 0.10 8.42 Strong The Weather Channel: Legal Page = 84/100 (Strong) 2026-03-04 01:49:46
75 weather.com Web Filtering Content classification 87.12 0.15 13.07 Strong The Weather Channel: Web Filtering = 87/100 (Strong) 2026-03-04 01:49:46
76 weather.com Ads.txt Entries ads.txt parsing 95.00 0.10 9.50 Strong The Weather Channel: Ads.txt Entries = 95/100 (Strong) 2026-03-04 01:49:46
77 weather.com Persona Match Audience intelligence 85.95 0.15 12.89 Strong The Weather Channel: Persona Match = 86/100 (Strong) 2026-03-04 01:49:46
78 investopedia.com OpenPageRank /about + WHOIS 69.00 0.20 13.80 Moderate Investopedia: OpenPageRank = 69/100 (Moderate) 2026-03-04 01:49:46
79 investopedia.com Domain Age WHOIS 87.50 0.15 13.12 Strong Investopedia: Domain Age = 88/100 (Strong) 2026-03-04 01:49:46
80 investopedia.com About Page /about detection 87.01 0.15 13.05 Strong Investopedia: About Page = 87/100 (Strong) 2026-03-04 01:49:46
81 investopedia.com Legal Page /legal detection 83.12 0.10 8.31 Strong Investopedia: Legal Page = 83/100 (Strong) 2026-03-04 01:49:46
82 investopedia.com Web Filtering Content classification 94.95 0.15 14.24 Strong Investopedia: Web Filtering = 95/100 (Strong) 2026-03-04 01:49:46
83 investopedia.com Ads.txt Entries ads.txt parsing 60.20 0.10 6.02 Moderate Investopedia: Ads.txt Entries = 60/100 (Moderate) 2026-03-04 01:49:46
84 investopedia.com Persona Match Audience intelligence 81.57 0.15 12.24 Strong Investopedia: Persona Match = 82/100 (Strong) 2026-03-04 01:49:46
85 buzzfeed.com OpenPageRank /about + WHOIS 65.00 0.20 13.00 Moderate BuzzFeed: OpenPageRank = 65/100 (Moderate) 2026-03-04 01:49:46
86 buzzfeed.com Domain Age WHOIS 42.00 0.15 6.30 Moderate BuzzFeed: Domain Age = 42/100 (Moderate) 2026-03-04 01:49:47
87 buzzfeed.com About Page /about detection 90.18 0.15 13.53 Strong BuzzFeed: About Page = 90/100 (Strong) 2026-03-04 01:49:47
88 buzzfeed.com Legal Page /legal detection 81.21 0.10 8.12 Strong BuzzFeed: Legal Page = 81/100 (Strong) 2026-03-04 01:49:47
89 buzzfeed.com Web Filtering Content classification 87.25 0.15 13.09 Strong BuzzFeed: Web Filtering = 87/100 (Strong) 2026-03-04 01:49:47
90 buzzfeed.com Ads.txt Entries ads.txt parsing 95.00 0.10 9.50 Strong BuzzFeed: Ads.txt Entries = 95/100 (Strong) 2026-03-04 01:49:47
91 buzzfeed.com Persona Match Audience intelligence 83.82 0.15 12.57 Strong BuzzFeed: Persona Match = 84/100 (Strong) 2026-03-04 01:49:47
92 cnet.com OpenPageRank /about + WHOIS 71.00 0.20 14.20 Strong CNET: OpenPageRank = 71/100 (Strong) 2026-03-04 01:49:47
93 cnet.com Domain Age WHOIS 100.00 0.15 15.00 Strong CNET: Domain Age = 100/100 (Strong) 2026-03-04 01:49:47
94 cnet.com About Page /about detection 87.30 0.15 13.09 Strong CNET: About Page = 87/100 (Strong) 2026-03-04 01:49:47
95 cnet.com Legal Page /legal detection 82.20 0.10 8.22 Strong CNET: Legal Page = 82/100 (Strong) 2026-03-04 01:49:47
96 cnet.com Web Filtering Content classification 85.71 0.15 12.86 Strong CNET: Web Filtering = 86/100 (Strong) 2026-03-04 01:49:47
97 cnet.com Ads.txt Entries ads.txt parsing 90.05 0.10 9.01 Strong CNET: Ads.txt Entries = 90/100 (Strong) 2026-03-04 01:49:47
98 cnet.com Persona Match Audience intelligence 78.43 0.15 11.76 Strong CNET: Persona Match = 78/100 (Strong) 2026-03-04 01:49:47
99 people.com OpenPageRank /about + WHOIS 67.00 0.20 13.40 Moderate People Magazine: OpenPageRank = 67/100 (Moderate) 2026-03-04 01:49:47
100 people.com Domain Age WHOIS 94.50 0.15 14.17 Strong People Magazine: Domain Age = 94/100 (Strong) 2026-03-04 01:49:47
101 people.com About Page /about detection 94.05 0.15 14.11 Strong People Magazine: About Page = 94/100 (Strong) 2026-03-04 01:49:47
102 people.com Legal Page /legal detection 88.60 0.10 8.86 Strong People Magazine: Legal Page = 89/100 (Strong) 2026-03-04 01:49:47
103 people.com Web Filtering Content classification 85.71 0.15 12.86 Strong People Magazine: Web Filtering = 86/100 (Strong) 2026-03-04 01:49:47
104 people.com Ads.txt Entries ads.txt parsing 76.90 0.10 7.69 Strong People Magazine: Ads.txt Entries = 77/100 (Strong) 2026-03-04 01:49:47
105 people.com Persona Match Audience intelligence 85.03 0.15 12.75 Strong People Magazine: Persona Match = 85/100 (Strong) 2026-03-04 01:49:47
106 zillow.com OpenPageRank /about + WHOIS 73.00 0.20 14.60 Strong Zillow: OpenPageRank = 73/100 (Strong) 2026-03-04 01:49:47
107 zillow.com Domain Age WHOIS 66.50 0.15 9.97 Moderate Zillow: Domain Age = 66/100 (Moderate) 2026-03-04 01:49:47
108 zillow.com About Page /about detection 87.14 0.15 13.07 Strong Zillow: About Page = 87/100 (Strong) 2026-03-04 01:49:47
109 zillow.com Legal Page /legal detection 81.32 0.10 8.13 Strong Zillow: Legal Page = 81/100 (Strong) 2026-03-04 01:49:47
110 zillow.com Web Filtering Content classification 94.36 0.15 14.15 Strong Zillow: Web Filtering = 94/100 (Strong) 2026-03-04 01:49:47
111 zillow.com Ads.txt Entries ads.txt parsing 63.57 0.10 6.36 Moderate Zillow: Ads.txt Entries = 64/100 (Moderate) 2026-03-04 01:49:47
112 zillow.com Persona Match Audience intelligence 82.09 0.15 12.31 Strong Zillow: Persona Match = 82/100 (Strong) 2026-03-04 01:49:47
113 tripadvisor.com OpenPageRank /about + WHOIS 70.00 0.20 14.00 Moderate TripAdvisor: OpenPageRank = 70/100 (Moderate) 2026-03-04 01:49:47
114 tripadvisor.com Domain Age WHOIS 84.00 0.15 12.60 Strong TripAdvisor: Domain Age = 84/100 (Strong) 2026-03-04 01:49:47
115 tripadvisor.com About Page /about detection 92.85 0.15 13.93 Strong TripAdvisor: About Page = 93/100 (Strong) 2026-03-04 01:49:47
116 tripadvisor.com Legal Page /legal detection 88.07 0.10 8.81 Strong TripAdvisor: Legal Page = 88/100 (Strong) 2026-03-04 01:49:47
117 tripadvisor.com Web Filtering Content classification 86.90 0.15 13.04 Strong TripAdvisor: Web Filtering = 87/100 (Strong) 2026-03-04 01:49:47
118 tripadvisor.com Ads.txt Entries ads.txt parsing 71.78 0.10 7.18 Strong TripAdvisor: Ads.txt Entries = 72/100 (Strong) 2026-03-04 01:49:47
119 tripadvisor.com Persona Match Audience intelligence 81.47 0.15 12.22 Strong TripAdvisor: Persona Match = 81/100 (Strong) 2026-03-04 01:49:47
120 ign.com OpenPageRank /about + WHOIS 64.00 0.20 12.80 Moderate IGN Entertainment: OpenPageRank = 64/100 (Moderate) 2026-03-04 01:49:47
121 ign.com Domain Age WHOIS 98.00 0.15 14.70 Strong IGN Entertainment: Domain Age = 98/100 (Strong) 2026-03-04 01:49:47
122 ign.com About Page /about detection 89.24 0.15 13.39 Strong IGN Entertainment: About Page = 89/100 (Strong) 2026-03-04 01:49:47
123 ign.com Legal Page /legal detection 84.67 0.10 8.47 Strong IGN Entertainment: Legal Page = 85/100 (Strong) 2026-03-04 01:49:47
124 ign.com Web Filtering Content classification 92.29 0.15 13.84 Strong IGN Entertainment: Web Filtering = 92/100 (Strong) 2026-03-04 01:49:47
125 ign.com Ads.txt Entries ads.txt parsing 94.39 0.10 9.44 Strong IGN Entertainment: Ads.txt Entries = 94/100 (Strong) 2026-03-04 01:49:47
126 ign.com Persona Match Audience intelligence 89.76 0.15 13.46 Strong IGN Entertainment: Persona Match = 90/100 (Strong) 2026-03-04 01:49:47
127 fandom.com OpenPageRank /about + WHOIS 66.00 0.20 13.20 Moderate Fandom: OpenPageRank = 66/100 (Moderate) 2026-03-04 01:49:47
128 fandom.com Domain Age WHOIS 70.00 0.15 10.50 Moderate Fandom: Domain Age = 70/100 (Moderate) 2026-03-04 01:49:47
129 fandom.com About Page /about detection 85.98 0.15 12.90 Strong Fandom: About Page = 86/100 (Strong) 2026-03-04 01:49:47
130 fandom.com Legal Page /legal detection 84.03 0.10 8.40 Strong Fandom: Legal Page = 84/100 (Strong) 2026-03-04 01:49:47
131 fandom.com Web Filtering Content classification 88.39 0.15 13.26 Strong Fandom: Web Filtering = 88/100 (Strong) 2026-03-04 01:49:47
132 fandom.com Ads.txt Entries ads.txt parsing 95.00 0.10 9.50 Strong Fandom: Ads.txt Entries = 95/100 (Strong) 2026-03-04 01:49:47
133 fandom.com Persona Match Audience intelligence 78.73 0.15 11.81 Strong Fandom: Persona Match = 79/100 (Strong) 2026-03-04 01:49:47
134 medicalnewstoday.com OpenPageRank /about + WHOIS 60.00 0.20 12.00 Moderate Medical News Today: OpenPageRank = 60/100 (Moderate) 2026-03-04 01:49:47
135 medicalnewstoday.com Domain Age WHOIS 73.50 0.15 11.03 Strong Medical News Today: Domain Age = 74/100 (Strong) 2026-03-04 01:49:47
136 medicalnewstoday.com About Page /about detection 86.90 0.15 13.04 Strong Medical News Today: About Page = 87/100 (Strong) 2026-03-04 01:49:47
137 medicalnewstoday.com Legal Page /legal detection 84.49 0.10 8.45 Strong Medical News Today: Legal Page = 84/100 (Strong) 2026-03-04 01:49:47
138 medicalnewstoday.com Web Filtering Content classification 89.22 0.15 13.38 Strong Medical News Today: Web Filtering = 89/100 (Strong) 2026-03-04 01:49:47
139 medicalnewstoday.com Ads.txt Entries ads.txt parsing 55.23 0.10 5.52 Moderate Medical News Today: Ads.txt Entries = 55/100 (Moderate) 2026-03-04 01:49:47
140 medicalnewstoday.com Persona Match Audience intelligence 78.75 0.15 11.81 Strong Medical News Today: Persona Match = 79/100 (Strong) 2026-03-04 01:49:47
141 dailymail.co.uk OpenPageRank /about + WHOIS 76.00 0.20 15.20 Strong Daily Mail: OpenPageRank = 76/100 (Strong) 2026-03-04 01:49:47
142 dailymail.co.uk Domain Age WHOIS 94.50 0.15 14.17 Strong Daily Mail: Domain Age = 94/100 (Strong) 2026-03-04 01:49:47
143 dailymail.co.uk About Page /about detection 94.23 0.15 14.13 Strong Daily Mail: About Page = 94/100 (Strong) 2026-03-04 01:49:47
144 dailymail.co.uk Legal Page /legal detection 84.43 0.10 8.44 Strong Daily Mail: Legal Page = 84/100 (Strong) 2026-03-04 01:49:47
145 dailymail.co.uk Web Filtering Content classification 93.61 0.15 14.04 Strong Daily Mail: Web Filtering = 94/100 (Strong) 2026-03-04 01:49:47
146 dailymail.co.uk Ads.txt Entries ads.txt parsing 95.00 0.10 9.50 Strong Daily Mail: Ads.txt Entries = 95/100 (Strong) 2026-03-04 01:49:47
147 dailymail.co.uk Persona Match Audience intelligence 75.76 0.15 11.36 Strong Daily Mail: Persona Match = 76/100 (Strong) 2026-03-04 01:49:47
148 bestproductreviews.xyz OpenPageRank /about + WHOIS 3.00 0.20 0.60 Weak Best Product Reviews: OpenPageRank = 3/100 (Weak) 2026-03-04 01:49:47
149 bestproductreviews.xyz Domain Age WHOIS 3.50 0.15 0.53 Weak Best Product Reviews: Domain Age = 4/100 (Weak) 2026-03-04 01:49:47
150 bestproductreviews.xyz About Page /about detection 10.00 0.15 1.50 Weak Best Product Reviews: About Page = 10/100 (Weak) 2026-03-04 01:49:47
151 bestproductreviews.xyz Legal Page /legal detection 9.18 0.10 0.92 Weak Best Product Reviews: Legal Page = 9/100 (Weak) 2026-03-04 01:49:47
152 bestproductreviews.xyz Web Filtering Content classification 9.84 0.15 1.48 Weak Best Product Reviews: Web Filtering = 10/100 (Weak) 2026-03-04 01:49:47
153 bestproductreviews.xyz Ads.txt Entries ads.txt parsing 8.41 0.10 0.84 Weak Best Product Reviews: Ads.txt Entries = 8/100 (Weak) 2026-03-04 01:49:47
154 bestproductreviews.xyz Persona Match Audience intelligence 14.24 0.15 2.14 Weak Best Product Reviews: Persona Match = 14/100 (Weak) 2026-03-04 01:49:47
155 clickbaitcentral.co OpenPageRank /about + WHOIS 5.00 0.20 1.00 Weak Clickbait Central: OpenPageRank = 5/100 (Weak) 2026-03-04 01:49:47
156 clickbaitcentral.co Domain Age WHOIS 0.00 0.15 0.00 Weak Clickbait Central: Domain Age = 0/100 (Weak) 2026-03-04 01:49:47
157 clickbaitcentral.co About Page /about detection 5.83 0.15 0.87 Weak Clickbait Central: About Page = 6/100 (Weak) 2026-03-04 01:49:47
158 clickbaitcentral.co Legal Page /legal detection 7.43 0.10 0.74 Weak Clickbait Central: Legal Page = 7/100 (Weak) 2026-03-04 01:49:47
159 clickbaitcentral.co Web Filtering Content classification 6.07 0.15 0.91 Weak Clickbait Central: Web Filtering = 6/100 (Weak) 2026-03-04 01:49:47
160 clickbaitcentral.co Ads.txt Entries ads.txt parsing 2.21 0.10 0.22 Weak Clickbait Central: Ads.txt Entries = 2/100 (Weak) 2026-03-04 01:49:48
161 clickbaitcentral.co Persona Match Audience intelligence 10.29 0.15 1.54 Weak Clickbait Central: Persona Match = 10/100 (Weak) 2026-03-04 01:49:48
162 topdealstoday.info OpenPageRank /about + WHOIS 2.00 0.20 0.40 Weak Top Deals Today: OpenPageRank = 2/100 (Weak) 2026-03-04 01:49:48
163 topdealstoday.info Domain Age WHOIS 3.50 0.15 0.53 Weak Top Deals Today: Domain Age = 4/100 (Weak) 2026-03-04 01:49:48
164 topdealstoday.info About Page /about detection 6.89 0.15 1.03 Weak Top Deals Today: About Page = 7/100 (Weak) 2026-03-04 01:49:48
165 topdealstoday.info Legal Page /legal detection 9.93 0.10 0.99 Weak Top Deals Today: Legal Page = 10/100 (Weak) 2026-03-04 01:49:48
166 topdealstoday.info Web Filtering Content classification 6.33 0.15 0.95 Weak Top Deals Today: Web Filtering = 6/100 (Weak) 2026-03-04 01:49:48
167 topdealstoday.info Ads.txt Entries ads.txt parsing 3.27 0.10 0.33 Weak Top Deals Today: Ads.txt Entries = 3/100 (Weak) 2026-03-04 01:49:48
168 topdealstoday.info Persona Match Audience intelligence 12.28 0.15 1.84 Weak Top Deals Today: Persona Match = 12/100 (Weak) 2026-03-04 01:49:48
169 viralstoriesnow.net OpenPageRank /about + WHOIS 4.00 0.20 0.80 Weak Viral Stories Now: OpenPageRank = 4/100 (Weak) 2026-03-04 01:49:48
170 viralstoriesnow.net Domain Age WHOIS 0.00 0.15 0.00 Weak Viral Stories Now: Domain Age = 0/100 (Weak) 2026-03-04 01:49:48
171 viralstoriesnow.net About Page /about detection 7.12 0.15 1.07 Weak Viral Stories Now: About Page = 7/100 (Weak) 2026-03-04 01:49:48
172 viralstoriesnow.net Legal Page /legal detection 9.79 0.10 0.98 Weak Viral Stories Now: Legal Page = 10/100 (Weak) 2026-03-04 01:49:48
173 viralstoriesnow.net Web Filtering Content classification 9.98 0.15 1.50 Weak Viral Stories Now: Web Filtering = 10/100 (Weak) 2026-03-04 01:49:48
174 viralstoriesnow.net Ads.txt Entries ads.txt parsing 3.45 0.10 0.35 Weak Viral Stories Now: Ads.txt Entries = 3/100 (Weak) 2026-03-04 01:49:48
175 viralstoriesnow.net Persona Match Audience intelligence 13.59 0.15 2.04 Weak Viral Stories Now: Persona Match = 14/100 (Weak) 2026-03-04 01:49:48
176 freegiftcards247.com OpenPageRank /about + WHOIS 1.00 0.20 0.20 Weak Free Gift Cards: OpenPageRank = 1/100 (Weak) 2026-03-04 01:49:48
177 freegiftcards247.com Domain Age WHOIS 0.00 0.15 0.00 Weak Free Gift Cards: Domain Age = 0/100 (Weak) 2026-03-04 01:49:48
178 freegiftcards247.com About Page /about detection 5.77 0.15 0.87 Weak Free Gift Cards: About Page = 6/100 (Weak) 2026-03-04 01:49:48
179 freegiftcards247.com Legal Page /legal detection 6.48 0.10 0.65 Weak Free Gift Cards: Legal Page = 6/100 (Weak) 2026-03-04 01:49:48
180 freegiftcards247.com Web Filtering Content classification 9.84 0.15 1.48 Weak Free Gift Cards: Web Filtering = 10/100 (Weak) 2026-03-04 01:49:48
181 freegiftcards247.com Ads.txt Entries ads.txt parsing 1.63 0.10 0.16 Weak Free Gift Cards: Ads.txt Entries = 2/100 (Weak) 2026-03-04 01:49:48
182 freegiftcards247.com Persona Match Audience intelligence 12.71 0.15 1.91 Weak Free Gift Cards: Persona Match = 13/100 (Weak) 2026-03-04 01:49:48
183 savings-guru.club OpenPageRank /about + WHOIS 6.00 0.20 1.20 Weak Savings Guru: OpenPageRank = 6/100 (Weak) 2026-03-04 01:49:48
184 savings-guru.club Domain Age WHOIS 3.50 0.15 0.53 Weak Savings Guru: Domain Age = 4/100 (Weak) 2026-03-04 01:49:48
185 savings-guru.club About Page /about detection 8.74 0.15 1.31 Weak Savings Guru: About Page = 9/100 (Weak) 2026-03-04 01:49:48
186 savings-guru.club Legal Page /legal detection 5.29 0.10 0.53 Weak Savings Guru: Legal Page = 5/100 (Weak) 2026-03-04 01:49:48
187 savings-guru.club Web Filtering Content classification 7.92 0.15 1.19 Weak Savings Guru: Web Filtering = 8/100 (Weak) 2026-03-04 01:49:48
188 savings-guru.club Ads.txt Entries ads.txt parsing 7.02 0.10 0.70 Weak Savings Guru: Ads.txt Entries = 7/100 (Weak) 2026-03-04 01:49:48
189 savings-guru.club Persona Match Audience intelligence 14.26 0.15 2.14 Weak Savings Guru: Persona Match = 14/100 (Weak) 2026-03-04 01:49:48
190 realtor.com OpenPageRank /about + WHOIS 72.00 0.20 14.40 Strong Realtor.com: OpenPageRank = 72/100 (Strong) 2026-03-04 01:49:48
191 realtor.com Domain Age WHOIS 91.00 0.15 13.65 Strong Realtor.com: Domain Age = 91/100 (Strong) 2026-03-04 01:49:48
192 realtor.com About Page /about detection 86.57 0.15 12.99 Strong Realtor.com: About Page = 87/100 (Strong) 2026-03-04 01:49:48
193 realtor.com Legal Page /legal detection 89.61 0.10 8.96 Strong Realtor.com: Legal Page = 90/100 (Strong) 2026-03-04 01:49:48
194 realtor.com Web Filtering Content classification 85.80 0.15 12.87 Strong Realtor.com: Web Filtering = 86/100 (Strong) 2026-03-04 01:49:48
195 realtor.com Ads.txt Entries ads.txt parsing 66.49 0.10 6.65 Moderate Realtor.com: Ads.txt Entries = 66/100 (Moderate) 2026-03-04 01:49:48
196 realtor.com Persona Match Audience intelligence 83.93 0.15 12.59 Strong Realtor.com: Persona Match = 84/100 (Strong) 2026-03-04 01:49:48
197 epicurious.com OpenPageRank /about + WHOIS 58.00 0.20 11.60 Moderate Epicurious: OpenPageRank = 58/100 (Moderate) 2026-03-04 01:49:48
198 epicurious.com Domain Age WHOIS 98.00 0.15 14.70 Strong Epicurious: Domain Age = 98/100 (Strong) 2026-03-04 01:49:48
199 epicurious.com About Page /about detection 91.75 0.15 13.76 Strong Epicurious: About Page = 92/100 (Strong) 2026-03-04 01:49:48
200 epicurious.com Legal Page /legal detection 82.35 0.10 8.23 Strong Epicurious: Legal Page = 82/100 (Strong) 2026-03-04 01:49:48
201 epicurious.com Web Filtering Content classification 86.20 0.15 12.93 Strong Epicurious: Web Filtering = 86/100 (Strong) 2026-03-04 01:49:48
202 epicurious.com Ads.txt Entries ads.txt parsing 54.12 0.10 5.41 Moderate Epicurious: Ads.txt Entries = 54/100 (Moderate) 2026-03-04 01:49:48
203 epicurious.com Persona Match Audience intelligence 78.69 0.15 11.80 Strong Epicurious: Persona Match = 79/100 (Strong) 2026-03-04 01:49:48
204 theatlantic.com OpenPageRank /about + WHOIS 74.00 0.20 14.80 Strong The Atlantic: OpenPageRank = 74/100 (Strong) 2026-03-04 01:49:48
205 theatlantic.com Domain Age WHOIS 100.00 0.15 15.00 Strong The Atlantic: Domain Age = 100/100 (Strong) 2026-03-04 01:49:48
206 theatlantic.com About Page /about detection 90.95 0.15 13.64 Strong The Atlantic: About Page = 91/100 (Strong) 2026-03-04 01:49:48
207 theatlantic.com Legal Page /legal detection 86.19 0.10 8.62 Strong The Atlantic: Legal Page = 86/100 (Strong) 2026-03-04 01:49:48
208 theatlantic.com Web Filtering Content classification 89.19 0.15 13.38 Strong The Atlantic: Web Filtering = 89/100 (Strong) 2026-03-04 01:49:48
209 theatlantic.com Ads.txt Entries ads.txt parsing 61.67 0.10 6.17 Moderate The Atlantic: Ads.txt Entries = 62/100 (Moderate) 2026-03-04 01:49:48
210 theatlantic.com Persona Match Audience intelligence 82.84 0.15 12.43 Strong The Atlantic: Persona Match = 83/100 (Strong) 2026-03-04 01:49:48
211 motortrend.com OpenPageRank /about + WHOIS 63.00 0.20 12.60 Moderate MotorTrend: OpenPageRank = 63/100 (Moderate) 2026-03-04 01:49:48
212 motortrend.com Domain Age WHOIS 94.50 0.15 14.17 Strong MotorTrend: Domain Age = 94/100 (Strong) 2026-03-04 01:49:48
213 motortrend.com About Page /about detection 94.35 0.15 14.15 Strong MotorTrend: About Page = 94/100 (Strong) 2026-03-04 01:49:48
214 motortrend.com Legal Page /legal detection 82.04 0.10 8.20 Strong MotorTrend: Legal Page = 82/100 (Strong) 2026-03-04 01:49:48
215 motortrend.com Web Filtering Content classification 92.16 0.15 13.82 Strong MotorTrend: Web Filtering = 92/100 (Strong) 2026-03-04 01:49:48
216 motortrend.com Ads.txt Entries ads.txt parsing 78.91 0.10 7.89 Strong MotorTrend: Ads.txt Entries = 79/100 (Strong) 2026-03-04 01:49:48
217 motortrend.com Persona Match Audience intelligence 80.94 0.15 12.14 Strong MotorTrend: Persona Match = 81/100 (Strong) 2026-03-04 01:49:48
Contextual Targeting // 79 records
HEALTHY
Contextual enrichment from /blog, /products, IAB taxonomy, and persona signals
// PURPOSE: Contextual richness from /blog frequency, /products categories, IAB taxonomy, and personas
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
domain Website domain name being analyzed
publisher_name Publisher brand name
has_blog_page
blog_post_frequency Blog posting frequency (posts per month)
has_products_page
product_categories
iab_category IAB category classification
iab_tier2 IAB Tier 2 content category
persona
secondary_personas Additional audience personas identified
contextual_richness_score Overall contextual richness composite (0-100)
content_depth_score
monthly_uniques Monthly unique visitors
ai_analysis AI analysis summary
created_at Timestamp when record was created
id domain publisher_name has_blog_page blog_post_frequency has_products_page product_categories iab_category iab_tier2 persona secondary_personas contextual_richness_score content_depth_score monthly_uniques ai_analysis created_at
1 nytimes.com The New York Times 1 85 0 News Politics News Enthusiast Educated Professional,Political Observer 58.81 37.83 95000000 The New York Times: News publisher targeting News Enthusiast. Active blog (85 posts/mo). No products page. 2026-03-04 01:49:48
2 cnn.com CNN 1 120 0 News National News News Enthusiast Political Observer,World Affairs Follower 58.58 47.90 120000000 CNN: News publisher targeting News Enthusiast. Active blog (120 posts/mo). No products page. 2026-03-04 01:49:48
3 espn.com ESPN 1 95 1 ESPN+ Subscriptions Sports Football Sports Fan Fantasy Sports Player,Fitness Enthusiast 83.07 71.30 85000000 ESPN: Sports publisher targeting Sports Fan. Active blog (95 posts/mo). Has products page. 2026-03-04 01:49:48
4 forbes.com Forbes 1 110 1 Forbes Membership Business Business News Business Professional Investor,Entrepreneur 86.60 66.13 72000000 Forbes: Business publisher targeting Business Professional. Active blog (110 posts/mo). Has products page. 2026-03-04 01:49:48
5 healthline.com Healthline Media 1 60 0 Health & Fitness Nutrition Health Conscious Consumer Fitness Enthusiast,Parent 48.48 25.39 95000000 Healthline Media: Health & Fitness publisher targeting Health Conscious Consumer. Active blog (60 posts/mo). No produ... 2026-03-04 01:49:48
6 techcrunch.com TechCrunch 1 70 0 Technology & Computing Consumer Electronics Tech Enthusiast Startup Founder,Developer 48.84 36.57 25000000 TechCrunch: Technology & Computing publisher targeting Tech Enthusiast. Active blog (70 posts/mo). No products page. 2026-03-04 01:49:48
7 allrecipes.com Allrecipes 1 40 1 Cookware Collections Food & Drink Cooking Home Chef Parent,Budget Shopper 57.34 37.58 55000000 Allrecipes: Food & Drink publisher targeting Home Chef. Active blog (40 posts/mo). Has products page. 2026-03-04 01:49:48
8 webmd.com WebMD 1 35 1 WebMD Health Services Health & Fitness Medical Health Health Conscious Consumer Senior,Parent 63.95 39.58 80000000 WebMD: Health & Fitness publisher targeting Health Conscious Consumer. Active blog (35 posts/mo). Has products page. 2026-03-04 01:49:48
9 weather.com The Weather Channel 1 25 0 Science Weather General Consumer Traveler,Outdoor Enthusiast 35.37 15.16 110000000 The Weather Channel: Science publisher targeting General Consumer. Active blog (25 posts/mo). No products page. 2026-03-04 01:49:48
10 investopedia.com Investopedia 1 50 1 Investing Courses Personal Finance Investing Investor Financial Planner,Saver 70.52 40.08 42000000 Investopedia: Personal Finance publisher targeting Investor. Active blog (50 posts/mo). Has products page. 2026-03-04 01:49:48
11 cnet.com CNET 1 65 1 Tech Product Reviews Technology & Computing Consumer Electronics Tech Enthusiast Early Adopter,Gadget Lover 74.98 56.58 55000000 CNET: Technology & Computing publisher targeting Tech Enthusiast. Active blog (65 posts/mo). Has products page. 2026-03-04 01:49:48
12 buzzfeed.com BuzzFeed 1 130 1 BuzzFeed Shopping Entertainment Humor Young Adult Social Media User,Trend Follower 79.42 67.02 65000000 BuzzFeed: Entertainment publisher targeting Young Adult. Active blog (130 posts/mo). Has products page. 2026-03-04 01:49:48
13 zillow.com Zillow 1 20 1 Real Estate Listings Real Estate Real Estate Buying Home Buyer First-Time Buyer,Investor 63.44 29.38 60000000 Zillow: Real Estate publisher targeting Home Buyer. Active blog (20 posts/mo). Has products page. 2026-03-04 01:49:48
14 tripadvisor.com TripAdvisor 1 30 1 Travel Bookings Travel Hotels Traveler Luxury Traveler,Budget Traveler 55.21 31.26 50000000 TripAdvisor: Travel publisher targeting Traveler. Active blog (30 posts/mo). Has products page. 2026-03-04 01:49:49
15 people.com People Magazine 1 80 0 Entertainment Celebrity News Entertainment Seeker Social Media User,Pop Culture Fan 60.02 42.85 45000000 People Magazine: Entertainment publisher targeting Entertainment Seeker. Active blog (80 posts/mo). No products page. 2026-03-04 01:49:49
16 ign.com IGN Entertainment 1 75 1 Game Reviews Video Gaming Console Gaming Gamer Tech Enthusiast,Young Adult 77.99 61.99 35000000 IGN Entertainment: Video Gaming publisher targeting Gamer. Active blog (75 posts/mo). Has products page. 2026-03-04 01:49:49
17 fandom.com Fandom 1 45 0 Entertainment Movies Pop Culture Fan Gamer,Young Adult 45.47 30.15 80000000 Fandom: Entertainment publisher targeting Pop Culture Fan. Active blog (45 posts/mo). No products page. 2026-03-04 01:49:49
18 medicalnewstoday.com Medical News Today 1 55 0 Health & Fitness Medical Health Health Conscious Consumer Senior,Caregiver 46.42 29.68 65000000 Medical News Today: Health & Fitness publisher targeting Health Conscious Consumer. Active blog (55 posts/mo). No pro... 2026-03-04 01:49:49
19 dailymail.co.uk Daily Mail 1 200 0 News International News News Enthusiast Entertainment Seeker,Gossip Follower 65.78 53.04 100000000 Daily Mail: News publisher targeting News Enthusiast. Active blog (200 posts/mo). No products page. 2026-03-04 01:49:49
20 realtor.com Realtor.com 1 15 1 Property Listings Real Estate Real Estate Buying Home Buyer First-Time Buyer,Relocator 60.70 30.01 48000000 Realtor.com: Real Estate publisher targeting Home Buyer. Active blog (15 posts/mo). Has products page. 2026-03-04 01:49:49
21 epicurious.com Epicurious 1 35 1 Kitchen Equipment Food & Drink Cooking Home Chef Foodie,Health Conscious Consumer 64.66 33.10 15000000 Epicurious: Food & Drink publisher targeting Home Chef. Active blog (35 posts/mo). Has products page. 2026-03-04 01:49:49
22 theatlantic.com The Atlantic 1 45 1 Atlantic Subscriptions News Politics Educated Professional Political Observer,Culture Follower 61.46 41.26 32000000 The Atlantic: News publisher targeting Educated Professional. Active blog (45 posts/mo). Has products page. 2026-03-04 01:49:49
23 motortrend.com MotorTrend 1 40 1 Vehicle Reviews Automotive Auto Technology Car Enthusiast Luxury Buyer,Performance Fan 58.04 38.03 22000000 MotorTrend: Automotive publisher targeting Car Enthusiast. Active blog (40 posts/mo). Has products page. 2026-03-04 01:49:49
24 washingtonpost.com The Washington Post 1 90 1 WP Subscriptions News Politics News Enthusiast Educated Professional,Political Observer 73.31 63.61 68000000 The Washington Post: News publisher targeting News Enthusiast. Active blog (90 posts/mo). Has products page. 2026-03-04 01:49:49
25 bbc.com BBC 1 100 0 News International News News Enthusiast World Affairs Follower,Documentary Lover 63.26 49.74 150000000 BBC: News publisher targeting News Enthusiast. Active blog (100 posts/mo). No products page. 2026-03-04 01:49:49
26 yahoo.com Yahoo 1 60 1 Yahoo Shopping News National News General Consumer Finance Follower,Sports Fan 67.81 47.72 180000000 Yahoo: News publisher targeting General Consumer. Active blog (60 posts/mo). Has products page. 2026-03-04 01:49:49
27 reddit.com Reddit 1 0 1 Reddit Premium Technology & Computing Internet Technology Tech Enthusiast Young Adult,Hobbyist 48.47 27.18 75000000 Reddit: Technology & Computing publisher targeting Tech Enthusiast. Active blog (0 posts/mo). Has products page. 2026-03-04 01:49:49
28 pinterest.com Pinterest 1 10 1 Shopping Pins Style & Fashion Fashion DIY Enthusiast Home Decorator,Crafter 56.42 27.92 85000000 Pinterest: Style & Fashion publisher targeting DIY Enthusiast. Active blog (10 posts/mo). Has products page. 2026-03-04 01:49:49
29 wikihow.com wikiHow 1 20 0 Education Educational Content General Consumer DIY Enthusiast,Student 33.22 15.00 40000000 wikiHow: Education publisher targeting General Consumer. Active blog (20 posts/mo). No products page. 2026-03-04 01:49:49
30 imdb.com IMDb 1 15 0 Entertainment Movies Entertainment Seeker Film Buff,TV Binger 31.62 15.00 60000000 IMDb: Entertainment publisher targeting Entertainment Seeker. Active blog (15 posts/mo). No products page. 2026-03-04 01:49:49
31 nbcsports.com NBC Sports 1 50 1 Peacock Subscriptions Sports Multi-Sport Sports Fan Fantasy Sports Player,Cord Cutter 72.86 48.32 30000000 NBC Sports: Sports publisher targeting Sports Fan. Active blog (50 posts/mo). Has products page. 2026-03-04 01:49:49
// PURPOSE: Advertiser-to-publisher context matching with expected CTR and ROAS lift
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
advertiser_vertical
publisher_domain Publisher website domain
publisher_name Publisher brand name
iab_match_score
persona_match_score Persona alignment score (0-100)
combined_score
expected_ctr_lift_pct Expected CTR lift from contextual match (%)
expected_roas_lift_pct Expected ROAS lift from contextual match (%)
ai_analysis AI analysis summary
created_at Timestamp when record was created
id advertiser_vertical publisher_domain publisher_name iab_match_score persona_match_score combined_score expected_ctr_lift_pct expected_roas_lift_pct ai_analysis created_at
1 Financial Services nytimes.com The New York Times 90.57 67.64 79.11 6.25 6.11 Financial Services on nytimes.com: IAB match 91, persona match 68. 2026-03-04 01:49:49
2 Financial Services cnn.com CNN 85.32 26.31 55.82 0.21 0.14 Financial Services on cnn.com: IAB match 85, persona match 26. 2026-03-04 01:49:49
3 Financial Services forbes.com Forbes 88.15 86.55 87.35 8.18 10.01 Financial Services on forbes.com: IAB match 88, persona match 87. 2026-03-04 01:49:49
4 Financial Services investopedia.com Investopedia 85.91 80.47 83.19 3.53 10.32 Financial Services on investopedia.com: IAB match 86, persona match 80. 2026-03-04 01:49:49
5 Financial Services zillow.com Zillow 49.92 69.57 59.74 3.76 0.00 Financial Services on zillow.com: IAB match 50, persona match 70. 2026-03-04 01:49:49
6 Financial Services dailymail.co.uk Daily Mail 87.63 30.01 58.82 0.22 6.51 Financial Services on dailymail.co.uk: IAB match 88, persona match 30. 2026-03-04 01:49:49
7 Financial Services theatlantic.com The Atlantic 86.53 87.63 87.08 6.26 12.50 Financial Services on theatlantic.com: IAB match 87, persona match 88. 2026-03-04 01:49:49
8 Financial Services washingtonpost.com The Washington Post 88.24 68.94 78.59 6.68 10.80 Financial Services on washingtonpost.com: IAB match 88, persona match 69. 2026-03-04 01:49:49
9 Financial Services yahoo.com Yahoo 93.78 38.94 66.36 0.88 4.98 Financial Services on yahoo.com: IAB match 94, persona match 39. 2026-03-04 01:49:49
10 Automotive techcrunch.com TechCrunch 88.38 85.88 87.13 4.72 8.04 Automotive on techcrunch.com: IAB match 88, persona match 86. 2026-03-04 01:49:49
11 Automotive cnet.com CNET 87.14 81.32 84.23 7.81 10.13 Automotive on cnet.com: IAB match 87, persona match 81. 2026-03-04 01:49:49
12 Automotive ign.com IGN Entertainment 44.58 69.76 57.17 0.00 2.01 Automotive on ign.com: IAB match 45, persona match 70. 2026-03-04 01:49:49
13 Automotive motortrend.com MotorTrend 85.51 89.99 87.75 8.51 13.85 Automotive on motortrend.com: IAB match 86, persona match 90. 2026-03-04 01:49:49
14 Automotive reddit.com Reddit 88.79 89.85 89.32 5.22 13.10 Automotive on reddit.com: IAB match 89, persona match 90. 2026-03-04 01:49:49
15 Healthcare / Pharma healthline.com Healthline Media 86.57 89.61 88.09 4.64 11.28 Healthcare / Pharma on healthline.com: IAB match 87, persona match 90. 2026-03-04 01:49:49
16 Healthcare / Pharma webmd.com WebMD 90.95 86.19 88.57 6.40 14.12 Healthcare / Pharma on webmd.com: IAB match 91, persona match 86. 2026-03-04 01:49:49
17 Healthcare / Pharma medicalnewstoday.com Medical News Today 88.70 81.58 85.14 6.79 10.68 Healthcare / Pharma on medicalnewstoday.com: IAB match 89, persona match 82. 2026-03-04 01:49:49
18 Travel & Hospitality buzzfeed.com BuzzFeed 91.21 23.09 57.15 3.72 5.70 Travel & Hospitality on buzzfeed.com: IAB match 91, persona match 23. 2026-03-04 01:49:49
19 Travel & Hospitality tripadvisor.com TripAdvisor 93.81 80.25 87.03 8.21 12.68 Travel & Hospitality on tripadvisor.com: IAB match 94, persona match 80. 2026-03-04 01:49:49
20 Travel & Hospitality people.com People Magazine 93.64 88.11 90.87 5.46 13.52 Travel & Hospitality on people.com: IAB match 94, persona match 88. 2026-03-04 01:49:49
21 Travel & Hospitality fandom.com Fandom 93.59 24.45 59.02 3.44 2.94 Travel & Hospitality on fandom.com: IAB match 94, persona match 24. 2026-03-04 01:49:49
22 Travel & Hospitality imdb.com IMDb 88.85 85.77 87.31 4.87 12.00 Travel & Hospitality on imdb.com: IAB match 89, persona match 86. 2026-03-04 01:49:49
23 Consumer Electronics techcrunch.com TechCrunch 92.20 83.00 87.60 5.19 9.67 Consumer Electronics on techcrunch.com: IAB match 92, persona match 83. 2026-03-04 01:49:49
24 Consumer Electronics cnet.com CNET 88.01 85.48 86.74 4.95 9.62 Consumer Electronics on cnet.com: IAB match 88, persona match 85. 2026-03-04 01:49:49
25 Consumer Electronics ign.com IGN Entertainment 86.70 80.85 83.77 6.23 8.12 Consumer Electronics on ign.com: IAB match 87, persona match 81. 2026-03-04 01:49:49
26 Consumer Electronics fandom.com Fandom 46.37 65.09 55.73 0.00 0.03 Consumer Electronics on fandom.com: IAB match 46, persona match 65. 2026-03-04 01:49:49
27 Consumer Electronics reddit.com Reddit 94.58 85.18 89.88 4.23 8.96 Consumer Electronics on reddit.com: IAB match 95, persona match 85. 2026-03-04 01:49:49
28 CPG / Food & Beverage healthline.com Healthline Media 87.59 82.47 85.03 6.44 11.88 CPG / Food & Beverage on healthline.com: IAB match 88, persona match 82. 2026-03-04 01:49:49
29 CPG / Food & Beverage allrecipes.com Allrecipes 87.75 80.77 84.26 4.57 7.74 CPG / Food & Beverage on allrecipes.com: IAB match 88, persona match 81. 2026-03-04 01:49:49
30 CPG / Food & Beverage webmd.com WebMD 88.20 85.40 86.80 4.21 8.05 CPG / Food & Beverage on webmd.com: IAB match 88, persona match 85. 2026-03-04 01:49:49
31 CPG / Food & Beverage medicalnewstoday.com Medical News Today 94.53 84.19 89.36 7.64 11.21 CPG / Food & Beverage on medicalnewstoday.com: IAB match 95, persona match 84. 2026-03-04 01:49:49
32 CPG / Food & Beverage epicurious.com Epicurious 85.29 83.36 84.33 3.97 9.32 CPG / Food & Beverage on epicurious.com: IAB match 85, persona match 83. 2026-03-04 01:49:49
33 Real Estate investopedia.com Investopedia 44.96 81.15 63.05 4.05 7.98 Real Estate on investopedia.com: IAB match 45, persona match 81. 2026-03-04 01:49:49
34 Real Estate zillow.com Zillow 94.58 83.97 89.27 7.34 11.84 Real Estate on zillow.com: IAB match 95, persona match 84. 2026-03-04 01:49:49
35 Real Estate realtor.com Realtor.com 93.50 88.22 90.86 8.93 12.30 Real Estate on realtor.com: IAB match 93, persona match 88. 2026-03-04 01:49:49
36 Retail / E-Commerce buzzfeed.com BuzzFeed 90.31 84.26 87.28 7.32 8.97 Retail / E-Commerce on buzzfeed.com: IAB match 90, persona match 84. 2026-03-04 01:49:49
37 Retail / E-Commerce fandom.com Fandom 87.16 65.87 76.52 6.86 7.83 Retail / E-Commerce on fandom.com: IAB match 87, persona match 66. 2026-03-04 01:49:49
38 Retail / E-Commerce pinterest.com Pinterest 89.78 88.22 89.00 5.85 7.34 Retail / E-Commerce on pinterest.com: IAB match 90, persona match 88. 2026-03-04 01:49:49
39 Retail / E-Commerce imdb.com IMDb 90.63 26.08 58.35 4.22 0.04 Retail / E-Commerce on imdb.com: IAB match 91, persona match 26. 2026-03-04 01:49:49
40 Sports / Fitness espn.com ESPN 89.43 88.60 89.01 6.96 11.63 Sports / Fitness on espn.com: IAB match 89, persona match 89. 2026-03-04 01:49:49
41 Sports / Fitness yahoo.com Yahoo 49.24 63.63 56.43 3.72 6.60 Sports / Fitness on yahoo.com: IAB match 49, persona match 64. 2026-03-04 01:49:49
42 Sports / Fitness nbcsports.com NBC Sports 90.85 86.35 88.60 4.25 9.43 Sports / Fitness on nbcsports.com: IAB match 91, persona match 86. 2026-03-04 01:49:49
43 Education techcrunch.com TechCrunch 88.15 83.23 85.69 8.20 9.16 Education on techcrunch.com: IAB match 88, persona match 83. 2026-03-04 01:49:49
44 Education weather.com The Weather Channel 38.26 81.88 60.07 1.32 5.57 Education on weather.com: IAB match 38, persona match 82. 2026-03-04 01:49:49
45 Education cnet.com CNET 87.04 85.49 86.26 8.08 9.57 Education on cnet.com: IAB match 87, persona match 85. 2026-03-04 01:49:49
46 Education yahoo.com Yahoo 38.30 89.34 63.82 2.61 7.02 Education on yahoo.com: IAB match 38, persona match 89. 2026-03-04 01:49:49
47 Education reddit.com Reddit 87.83 82.99 85.41 6.25 13.84 Education on reddit.com: IAB match 88, persona match 83. 2026-03-04 01:49:49
48 Education wikihow.com wikiHow 90.39 83.45 86.92 6.26 9.87 Education on wikihow.com: IAB match 90, persona match 83. 2026-03-04 01:49:49
Bid Shading Intelligence // 34 records
HEALTHY
Per-domain bid shading using PageRank bands and domain characteristic signals
// PURPOSE: Per-domain bid shade percentage based on PageRank band and domain characteristics
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
domain Website domain name being analyzed
publisher_name Publisher brand name
open_page_rank
pagerank_band PageRank band classification (High >7, Mid 4-7, Low <4)
domain_age_years Domain age (years)
iab_category IAB category classification
web_filtering_category
about_ownership_type
historical_avg_cpm
shade_pct Shade percentage based on domain PageRank band
recommended_cpm
predicted_savings_pct Predicted savings %
monthly_impressions Monthly impressions
confidence
ai_analysis AI analysis summary
created_at Timestamp when record was created
id domain publisher_name open_page_rank pagerank_band domain_age_years iab_category web_filtering_category about_ownership_type historical_avg_cpm shade_pct recommended_cpm predicted_savings_pct monthly_impressions confidence ai_analysis created_at
1 nytimes.com The New York Times 8.20 High (>7) 28 News News/Media Public Corporation 4.8000 18.20 3.9264 12.66 890000000 High nytimes.com: PageRank 8.2 (High (>7)). Shade 18.2% from $4.80 to $3.93. Known publisher — Public Corporation. 2026-03-04 01:49:49
2 cnn.com CNN 8.50 High (>7) 30 News News/Media Corporate Division (Warner Bros.) 4.2000 16.38 3.5120 12.00 1200000000 High cnn.com: PageRank 8.5 (High (>7)). Shade 16.4% from $4.20 to $3.51. Known publisher — Corporate Division (Warner Bros.). 2026-03-04 01:49:49
3 espn.com ESPN 8.00 High (>7) 27 Sports Sports Corporate Division (Disney) 6.5000 18.68 5.2858 15.65 950000000 High espn.com: PageRank 8.0 (High (>7)). Shade 18.7% from $6.50 to $5.29. Known publisher — Corporate Division (Disney). 2026-03-04 01:49:49
4 washingtonpost.com The Washington Post 7.80 High (>7) 26 News News/Media Private (Bezos) 4.5000 19.46 3.6243 13.92 680000000 High washingtonpost.com: PageRank 7.8 (High (>7)). Shade 19.5% from $4.50 to $3.62. Known publisher — Private (Bezos). 2026-03-04 01:49:49
5 forbes.com Forbes 7.50 High (>7) 25 Business Business/Finance Private Holding 5.2000 17.11 4.3103 11.81 720000000 High forbes.com: PageRank 7.5 (High (>7)). Shade 17.1% from $5.20 to $4.31. Known publisher — Private Holding. 2026-03-04 01:49:50
6 healthline.com Healthline Media 6.80 Mid (4-7) 18 Health & Fitness Health Private (Red Ventures) 3.8000 22.19 2.9568 17.77 950000000 High healthline.com: PageRank 6.8 (Mid (4-7)). Shade 22.2% from $3.80 to $2.96. Known publisher — Private (Red Ventures). 2026-03-04 01:49:50
7 techcrunch.com TechCrunch 7.20 High (>7) 19 Technology & Computing Technology Corporate Division (Yahoo) 5.8000 15.13 4.9225 10.90 250000000 High techcrunch.com: PageRank 7.2 (High (>7)). Shade 15.1% from $5.80 to $4.92. Known publisher — Corporate Division (Yahoo). 2026-03-04 01:49:50
8 allrecipes.com Allrecipes 6.20 Mid (4-7) 26 Food & Drink Food/Recipes Corporate (Dotdash Meredith) 2.9000 26.50 2.1315 21.38 550000000 High allrecipes.com: PageRank 6.2 (Mid (4-7)). Shade 26.5% from $2.90 to $2.13. Known publisher — Corporate (Dotdash Mered... 2026-03-04 01:49:50
9 weather.com The Weather Channel 7.40 High (>7) 28 Science Weather Corporate (Allen Media) 2.4000 16.10 2.0136 13.24 1100000000 High weather.com: PageRank 7.4 (High (>7)). Shade 16.1% from $2.40 to $2.01. Known publisher — Corporate (Allen Media). 2026-03-04 01:49:50
10 investopedia.com Investopedia 6.90 Mid (4-7) 25 Personal Finance Business/Finance Corporate (Dotdash Meredith) 5.5000 28.09 3.9551 20.50 420000000 High investopedia.com: PageRank 6.9 (Mid (4-7)). Shade 28.1% from $5.50 to $3.96. Known publisher — Corporate (Dotdash Mer... 2026-03-04 01:49:50
11 buzzfeed.com BuzzFeed 6.50 Mid (4-7) 12 Entertainment Entertainment Public Corporation 2.1000 28.06 1.5107 23.24 650000000 High buzzfeed.com: PageRank 6.5 (Mid (4-7)). Shade 28.1% from $2.10 to $1.51. Known publisher — Public Corporation. 2026-03-04 01:49:50
12 cnet.com CNET 7.10 High (>7) 29 Technology & Computing Technology Corporate (Red Ventures) 4.6000 16.70 3.8318 11.98 550000000 High cnet.com: PageRank 7.1 (High (>7)). Shade 16.7% from $4.60 to $3.83. Known publisher — Corporate (Red Ventures). 2026-03-04 01:49:50
13 zillow.com Zillow 7.30 High (>7) 19 Real Estate Real Estate Public Corporation 8.2000 19.79 6.5772 15.18 600000000 High zillow.com: PageRank 7.3 (High (>7)). Shade 19.8% from $8.20 to $6.58. Known publisher — Public Corporation. 2026-03-04 01:49:50
14 tripadvisor.com TripAdvisor 7.00 Mid (4-7) 24 Travel Travel Public Corporation 3.5000 20.93 2.7674 15.13 500000000 High tripadvisor.com: PageRank 7.0 (Mid (4-7)). Shade 20.9% from $3.50 to $2.77. Known publisher — Public Corporation. 2026-03-04 01:49:50
15 people.com People Magazine 6.70 Mid (4-7) 27 Entertainment Entertainment Corporate (Dotdash Meredith) 3.2000 28.47 2.2890 23.19 450000000 High people.com: PageRank 6.7 (Mid (4-7)). Shade 28.5% from $3.20 to $2.29. Known publisher — Corporate (Dotdash Meredith). 2026-03-04 01:49:50
16 ign.com IGN Entertainment 6.40 Mid (4-7) 28 Video Gaming Gaming Corporate (Ziff Davis) 3.8000 28.07 2.7333 23.37 350000000 High ign.com: PageRank 6.4 (Mid (4-7)). Shade 28.1% from $3.80 to $2.73. Known publisher — Corporate (Ziff Davis). 2026-03-04 01:49:50
17 fandom.com Fandom 6.60 Mid (4-7) 20 Entertainment Entertainment Private (TPG Capital) 2.6000 25.36 1.9406 22.18 800000000 High fandom.com: PageRank 6.6 (Mid (4-7)). Shade 25.4% from $2.60 to $1.94. Known publisher — Private (TPG Capital). 2026-03-04 01:49:50
18 medicalnewstoday.com Medical News Today 6.00 Mid (4-7) 21 Health & Fitness Health Private (Red Ventures) 3.4000 23.79 2.5911 19.24 650000000 High medicalnewstoday.com: PageRank 6.0 (Mid (4-7)). Shade 23.8% from $3.40 to $2.59. Known publisher — Private (Red Ventu... 2026-03-04 01:49:50
19 dailymail.co.uk Daily Mail 7.60 High (>7) 27 News News/Media Public Corporation (DMGT) 2.8000 19.15 2.2638 15.79 1000000000 High dailymail.co.uk: PageRank 7.6 (High (>7)). Shade 19.1% from $2.80 to $2.26. Known publisher — Public Corporation (DMGT). 2026-03-04 01:49:50
20 bestproductreviews.xyz Best Product Reviews 0.30 Low (<4) 1 Shopping MFA/Clickbait Unknown 0.9000 38.62 0.5524 31.21 2000000 Low bestproductreviews.xyz: PageRank 0.3 (Low (<4)). Shade 38.6% from $0.90 to $0.55. No /about — higher shade warranted. 2026-03-04 01:49:50
21 clickbaitcentral.co Clickbait Central 0.50 Low (<4) 0 Entertainment MFA/Clickbait Unknown 0.6000 37.05 0.3777 27.82 1500000 Low clickbaitcentral.co: PageRank 0.5 (Low (<4)). Shade 37.0% from $0.60 to $0.38. No /about — higher shade warranted. 2026-03-04 01:49:50
22 topdealstoday.info Top Deals Today 0.20 Low (<4) 1 Shopping MFA/Clickbait Unknown 0.7000 32.28 0.4740 24.98 1000000 Low topdealstoday.info: PageRank 0.2 (Low (<4)). Shade 32.3% from $0.70 to $0.47. No /about — higher shade warranted. 2026-03-04 01:49:50
23 realtor.com Realtor.com 7.20 High (>7) 26 Real Estate Real Estate Corporate (News Corp) 7.8000 15.40 6.5988 11.25 480000000 High realtor.com: PageRank 7.2 (High (>7)). Shade 15.4% from $7.80 to $6.60. Known publisher — Corporate (News Corp). 2026-03-04 01:49:50
24 epicurious.com Epicurious 5.80 Mid (4-7) 28 Food & Drink Food/Recipes Corporate (Conde Nast) 3.1000 21.01 2.4487 15.92 150000000 High epicurious.com: PageRank 5.8 (Mid (4-7)). Shade 21.0% from $3.10 to $2.45. Known publisher — Corporate (Conde Nast). 2026-03-04 01:49:50
25 theatlantic.com The Atlantic 7.40 High (>7) 29 News News/Media Private (Emerson Collective) 5.4000 18.18 4.4183 14.00 320000000 High theatlantic.com: PageRank 7.4 (High (>7)). Shade 18.2% from $5.40 to $4.42. Known publisher — Private (Emerson Collec... 2026-03-04 01:49:50
26 motortrend.com MotorTrend 6.30 Mid (4-7) 27 Automotive Automotive Corporate (Warner Bros.) 4.9000 23.70 3.7387 17.80 220000000 High motortrend.com: PageRank 6.3 (Mid (4-7)). Shade 23.7% from $4.90 to $3.74. Known publisher — Corporate (Warner Bros.). 2026-03-04 01:49:50
27 yahoo.com Yahoo 7.80 High (>7) 30 News News/Media Public Corporation 2.2000 16.33 1.8407 14.81 1800000000 High yahoo.com: PageRank 7.8 (High (>7)). Shade 16.3% from $2.20 to $1.84. Known publisher — Public Corporation. 2026-03-04 01:49:50
28 reddit.com Reddit 7.50 High (>7) 19 Technology & Computing Social Media Public Corporation 3.0000 18.24 2.4528 15.03 750000000 High reddit.com: PageRank 7.5 (High (>7)). Shade 18.2% from $3.00 to $2.45. Known publisher — Public Corporation. 2026-03-04 01:49:50
29 bbc.com BBC 8.80 High (>7) 30 News News/Media Public Broadcaster 4.1000 15.86 3.4497 13.60 1500000000 High bbc.com: PageRank 8.8 (High (>7)). Shade 15.9% from $4.10 to $3.45. Known publisher — Public Broadcaster. 2026-03-04 01:49:50
30 pinterest.com Pinterest 7.60 High (>7) 13 Style & Fashion Social Media Public Corporation 3.6000 15.82 3.0305 12.17 850000000 High pinterest.com: PageRank 7.6 (High (>7)). Shade 15.8% from $3.60 to $3.03. Known publisher — Public Corporation. 2026-03-04 01:49:50
31 imdb.com IMDb 7.00 Mid (4-7) 29 Entertainment Entertainment Corporate (Amazon) 2.8000 29.90 1.9628 24.48 600000000 High imdb.com: PageRank 7.0 (Mid (4-7)). Shade 29.9% from $2.80 to $1.96. Known publisher — Corporate (Amazon). 2026-03-04 01:49:50
// PURPOSE: Aggregate statistics per PageRank band (High >7, Mid 4-7, Low <4)
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
pagerank_band PageRank band classification (High >7, Mid 4-7, Low <4)
domain_count
avg_shade_pct
avg_historical_cpm
avg_domain_age
total_monthly_impressions
band_strategy
ai_analysis AI analysis summary
created_at Timestamp when record was created
id pagerank_band domain_count avg_shade_pct avg_historical_cpm avg_domain_age total_monthly_impressions band_strategy ai_analysis created_at
1 High (>7) 16 17.28 4.6937 25.3 13640000000 Conservative shading — premium inventory with established publishers. Maintain competitive bids. High (>7): 16 domains, avg shade 17.3%, avg CPM $4.69. 2026-03-04 01:49:50
2 Mid (4-7) 12 25.51 3.4667 23.8 6290000000 Moderate shading — good inventory with reasonable risk. Balance savings with win rate. Mid (4-7): 12 domains, avg shade 25.5%, avg CPM $3.47. 2026-03-04 01:49:50
3 Low (<4) 3 35.98 0.7333 0.7 4500000 Aggressive shading — low PageRank indicates higher MFA/quality risk. Maximize savings, accept lower win rate. Low (<4): 3 domains, avg shade 36.0%, avg CPM $0.73. 2026-03-04 01:49:50
PG Deal Sourcing // 62 records
HEALTHY
Publisher qualification from /about ownership, /investors stability, /press presence
// PURPOSE: PG readiness scores from /about ownership, /investors stability, /press presence
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
domain Website domain name being analyzed
publisher_name Publisher brand name
about_ownership_entity
has_investors_page
investor_stability_score
has_press_page
press_presence_score Press presence score from /press page analysis (0-100)
open_page_rank
domain_age_years Domain age (years)
web_filtering_category
iab_category IAB category classification
pg_readiness_score PG readiness composite score (0-100)
deal_tier Deal tier classification
monthly_uniques Monthly unique visitors
viewability_pct
ai_analysis AI analysis summary
created_at Timestamp when record was created
id domain publisher_name about_ownership_entity has_investors_page investor_stability_score has_press_page press_presence_score open_page_rank domain_age_years web_filtering_category iab_category pg_readiness_score deal_tier monthly_uniques viewability_pct ai_analysis created_at
1 nytimes.com The New York Times The New York Times Company (NYSE: NYT) 1 67.79 1 67.25 8.20 28 News/Media News 98.00 Tier 1 95000000 78.20 The New York Times: Tier 1 PG candidate. Owned by The New York Times Company (NYSE: NYT). Public company with investo... 2026-03-04 01:49:50
2 wsj.com Wall Street Journal Dow Jones & Company (News Corp) 1 63.23 1 70.36 8.00 27 News/Media Business 98.00 Tier 1 31000000 82.50 Wall Street Journal: Tier 1 PG candidate. Owned by Dow Jones & Company (News Corp). Public company with investor tran... 2026-03-04 01:49:50
3 bloomberg.com Bloomberg Bloomberg L.P. 0 20.12 1 60.87 8.10 26 News/Media Business 98.00 Tier 1 42000000 80.10 Bloomberg: Tier 1 PG candidate. Owned by Bloomberg L.P.. No investor page. PageRank 8.1/10, 80.1% viewability. 2026-03-04 01:49:50
4 espn.com ESPN ESPN Inc. (The Walt Disney Company) 1 61.30 1 77.19 8.00 27 Sports Sports 98.00 Tier 1 78000000 72.30 ESPN: Tier 1 PG candidate. Owned by ESPN Inc. (The Walt Disney Company). Public company with investor transparency. P... 2026-03-04 01:49:50
5 cnn.com CNN Warner Bros. Discovery 1 62.27 1 71.99 8.50 30 News/Media News 98.00 Tier 1 112000000 68.50 CNN: Tier 1 PG candidate. Owned by Warner Bros. Discovery. Public company with investor transparency. PageRank 8.5/10... 2026-03-04 01:49:50
6 washingtonpost.com The Washington Post Nash Holdings (Jeff Bezos) 0 16.05 1 57.20 7.80 26 News/Media News 98.00 Tier 1 54000000 76.80 The Washington Post: Tier 1 PG candidate. Owned by Nash Holdings (Jeff Bezos). No investor page. PageRank 7.8/10, 76.... 2026-03-04 01:49:50
7 forbes.com Forbes Forbes Media LLC 1 68.09 1 53.06 7.50 25 Business/Finance Business 98.00 Tier 1 47000000 71.40 Forbes: Tier 1 PG candidate. Owned by Forbes Media LLC. Public company with investor transparency. PageRank 7.5/10, 7... 2026-03-04 01:49:50
8 wired.com WIRED Conde Nast (Advance Publications) 1 65.58 1 50.40 6.80 27 Technology Technology & Computing 95.58 Tier 1 14000000 79.10 WIRED: Tier 1 PG candidate. Owned by Conde Nast (Advance Publications). Public company with investor transparency. Pa... 2026-03-04 01:49:50
9 theatlantic.com The Atlantic The Atlantic Monthly Group (Emerson Collective) 1 69.37 1 53.37 7.40 29 News/Media News 98.00 Tier 1 32000000 81.30 The Atlantic: Tier 1 PG candidate. Owned by The Atlantic Monthly Group (Emerson Collective). Public company with inve... 2026-03-04 01:49:50
10 newyorker.com The New Yorker Conde Nast (Advance Publications) 1 59.97 1 53.47 7.00 28 News/Media Arts & Entertainment 98.00 Tier 1 18000000 84.60 The New Yorker: Tier 1 PG candidate. Owned by Conde Nast (Advance Publications). Public company with investor transpa... 2026-03-04 01:49:50
11 vanityfair.com Vanity Fair Conde Nast (Advance Publications) 1 66.07 1 50.30 6.50 27 Entertainment Style & Fashion 97.05 Tier 1 22000000 77.90 Vanity Fair: Tier 1 PG candidate. Owned by Conde Nast (Advance Publications). Public company with investor transparen... 2026-03-04 01:49:50
12 nationalgeographic.com National Geographic National Geographic Partners (Disney) 1 69.13 1 52.79 7.20 30 News/Media Science 98.00 Tier 1 28000000 75.20 National Geographic: Tier 1 PG candidate. Owned by National Geographic Partners (Disney). Public company with investo... 2026-03-04 01:49:50
13 economist.com The Economist The Economist Group 1 68.89 1 61.19 7.80 28 News/Media Business 98.00 Tier 1 24000000 85.10 The Economist: Tier 1 PG candidate. Owned by The Economist Group. Public company with investor transparency. PageRank... 2026-03-04 01:49:50
14 bbc.com BBC British Broadcasting Corporation 0 18.37 1 82.05 8.80 30 News/Media News 98.00 Tier 1 145000000 70.20 BBC: Tier 1 PG candidate. Owned by British Broadcasting Corporation. No investor page. PageRank 8.8/10, 70.2% viewabi... 2026-03-04 01:49:50
15 reuters.com Reuters Thomson Reuters Corporation (NYSE: TRI) 1 63.28 1 67.89 8.00 28 News/Media News 98.00 Tier 1 42000000 74.60 Reuters: Tier 1 PG candidate. Owned by Thomson Reuters Corporation (NYSE: TRI). Public company with investor transpar... 2026-03-04 01:49:50
16 theguardian.com The Guardian Guardian Media Group 1 61.73 1 58.01 7.20 27 News/Media News 98.00 Tier 1 85000000 66.80 The Guardian: Tier 1 PG candidate. Owned by Guardian Media Group. Public company with investor transparency. PageRank... 2026-03-04 01:49:50
17 time.com TIME TIME USA LLC (Marc Benioff) 1 65.36 1 54.65 7.00 30 News/Media News 98.00 Tier 1 38000000 73.50 TIME: Tier 1 PG candidate. Owned by TIME USA LLC (Marc Benioff). Public company with investor transparency. PageRank ... 2026-03-04 01:49:50
18 fortune.com Fortune Fortune Media (Thailand) Co. Ltd 1 60.70 1 47.67 6.80 25 Business/Finance Business 98.00 Tier 1 26000000 76.10 Fortune: Tier 1 PG candidate. Owned by Fortune Media (Thailand) Co. Ltd. Public company with investor transparency. P... 2026-03-04 01:49:50
19 cnbc.com CNBC NBCUniversal (Comcast Corp) 1 66.48 1 66.09 7.50 26 News/Media Business 98.00 Tier 1 29000000 78.40 CNBC: Tier 1 PG candidate. Owned by NBCUniversal (Comcast Corp). Public company with investor transparency. PageRank ... 2026-03-04 01:49:50
20 politico.com Politico Axel Springer SE 1 65.29 1 54.63 6.50 18 News/Media News 98.00 Tier 1 16000000 80.70 Politico: Tier 1 PG candidate. Owned by Axel Springer SE. Public company with investor transparency. PageRank 6.5/10,... 2026-03-04 01:49:50
21 techcrunch.com TechCrunch Yahoo (Apollo Global Management) 1 69.30 1 53.40 7.20 19 Technology Technology & Computing 98.00 Tier 1 18000000 72.80 TechCrunch: Tier 1 PG candidate. Owned by Yahoo (Apollo Global Management). Public company with investor transparency... 2026-03-04 01:49:50
22 arstechnica.com Ars Technica Conde Nast (Advance Publications) 1 63.85 1 45.43 6.00 27 Technology Technology & Computing 94.85 Tier 1 8500000 77.30 Ars Technica: Tier 1 PG candidate. Owned by Conde Nast (Advance Publications). Public company with investor transpare... 2026-03-04 01:49:50
23 vox.com Vox Media Vox Media LLC 1 58.89 1 43.32 5.80 12 News/Media News 97.49 Tier 1 21000000 70.50 Vox Media: Tier 1 PG candidate. Owned by Vox Media LLC. Public company with investor transparency. PageRank 5.8/10, 7... 2026-03-04 01:49:50
24 slate.com Slate Graham Holdings Company 1 58.68 1 37.11 5.50 28 News/Media News 98.00 Tier 1 9500000 67.20 Slate: Tier 1 PG candidate. Owned by Graham Holdings Company. Public company with investor transparency. PageRank 5.5... 2026-03-04 01:49:50
25 axios.com Axios Axios Media Inc. (Cox Enterprises) 1 65.36 1 50.15 5.80 8 News/Media News 98.00 Tier 1 18000000 74.10 Axios: Tier 1 PG candidate. Owned by Axios Media Inc. (Cox Enterprises). Public company with investor transparency. P... 2026-03-04 01:49:50
26 businessinsider.com Business Insider Axel Springer SE 1 61.96 1 58.15 6.50 18 News/Media Business 98.00 Tier 1 35000000 70.90 Business Insider: Tier 1 PG candidate. Owned by Axel Springer SE. Public company with investor transparency. PageRank... 2026-03-04 01:49:50
27 cbsnews.com CBS News Paramount Global (NASDAQ: PARA) 1 61.65 1 57.47 7.00 28 News/Media News 98.00 Tier 1 41000000 69.40 CBS News: Tier 1 PG candidate. Owned by Paramount Global (NASDAQ: PARA). Public company with investor transparency. P... 2026-03-04 01:49:50
28 abcnews.go.com ABC News The Walt Disney Company 1 62.03 1 58.85 7.20 27 News/Media News 98.00 Tier 1 38000000 68.10 ABC News: Tier 1 PG candidate. Owned by The Walt Disney Company. Public company with investor transparency. PageRank ... 2026-03-04 01:49:50
29 nbcnews.com NBC News NBCUniversal (Comcast Corp) 1 62.99 1 53.19 7.00 26 News/Media News 98.00 Tier 1 42000000 68.80 NBC News: Tier 1 PG candidate. Owned by NBCUniversal (Comcast Corp). Public company with investor transparency. PageR... 2026-03-04 01:49:50
30 thehill.com The Hill Nexstar Media Group (NASDAQ: NXST) 1 61.70 1 40.91 5.80 20 News/Media News 95.45 Tier 1 21000000 69.80 The Hill: Tier 1 PG candidate. Owned by Nexstar Media Group (NASDAQ: NXST). Public company with investor transparency... 2026-03-04 01:49:50
31 scientificamerican.com Scientific American Springer Nature 1 58.50 1 45.27 6.20 28 Science Science 94.49 Tier 1 12000000 76.50 Scientific American: Tier 1 PG candidate. Owned by Springer Nature. Public company with investor transparency. PageRa... 2026-03-04 01:49:50
// PURPOSE: Deal pipeline with stages, deal types, and estimated revenue
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
domain Website domain name being analyzed
publisher_name Publisher brand name
deal_stage Deal pipeline stage (prospect/negotiation/active/closed)
deal_type Deal type (PG/PMP/Open)
estimated_cpm Estimated cost per thousand impressions
estimated_monthly_revenue
priority_rank Priority rank
ai_analysis AI analysis summary
created_at Timestamp when record was created
id domain publisher_name deal_stage deal_type estimated_cpm estimated_monthly_revenue priority_rank ai_analysis created_at
1 wsj.com Wall Street Journal Prospecting Programmatic Guaranteed 20.03 31046.50 1 Priority #1: Wall Street Journal — Tier 1, readiness 98.0/100. Stage: Prospecting. 2026-03-04 01:49:50
2 nbcnews.com NBC News Outreach Programmatic Guaranteed 18.95 39795.00 2 Priority #2: NBC News — Tier 1, readiness 98.0/100. Stage: Outreach. 2026-03-04 01:49:50
3 abcnews.go.com ABC News Negotiation Programmatic Guaranteed 19.90 37810.00 3 Priority #3: ABC News — Tier 1, readiness 98.0/100. Stage: Negotiation. 2026-03-04 01:49:50
4 cbsnews.com CBS News Contract Review Programmatic Guaranteed 21.75 44587.50 4 Priority #4: CBS News — Tier 1, readiness 98.0/100. Stage: Contract Review. 2026-03-04 01:49:50
5 businessinsider.com Business Insider Active Programmatic Guaranteed 20.35 35612.50 5 Priority #5: Business Insider — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:50
6 axios.com Axios Active Programmatic Guaranteed 21.67 19503.00 6 Priority #6: Axios — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
7 slate.com Slate Active Programmatic Guaranteed 21.34 10136.50 7 Priority #7: Slate — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
8 techcrunch.com TechCrunch Active Programmatic Guaranteed 18.79 16911.00 8 Priority #8: TechCrunch — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
9 politico.com Politico Active Programmatic Guaranteed 20.92 16736.00 9 Priority #9: Politico — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
10 cnbc.com CNBC Active Programmatic Guaranteed 20.81 30174.50 10 Priority #10: CNBC — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
11 fortune.com Fortune Active Programmatic Guaranteed 20.37 26481.00 11 Priority #11: Fortune — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
12 time.com TIME Active Programmatic Guaranteed 19.56 37164.00 12 Priority #12: TIME — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
13 theguardian.com The Guardian Active Programmatic Guaranteed 20.68 87890.00 13 Priority #13: The Guardian — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
14 reuters.com Reuters Active Programmatic Guaranteed 19.09 40089.00 14 Priority #14: Reuters — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
15 economist.com The Economist Active Programmatic Guaranteed 20.06 24072.00 15 Priority #15: The Economist — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
16 nationalgeographic.com National Geographic Active Programmatic Guaranteed 20.12 28168.00 16 Priority #16: National Geographic — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
17 nytimes.com The New York Times Active Programmatic Guaranteed 21.62 102695.00 17 Priority #17: The New York Times — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
18 newyorker.com The New Yorker Active Programmatic Guaranteed 21.39 19251.00 18 Priority #18: The New Yorker — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
19 theatlantic.com The Atlantic Active Programmatic Guaranteed 19.55 31280.00 19 Priority #19: The Atlantic — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
20 bloomberg.com Bloomberg Active Programmatic Guaranteed 20.26 42546.00 20 Priority #20: Bloomberg — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
21 espn.com ESPN Active Programmatic Guaranteed 19.30 75270.00 21 Priority #21: ESPN — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
22 bbc.com BBC Active Programmatic Guaranteed 21.50 155875.00 22 Priority #22: BBC — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
23 forbes.com Forbes Active Programmatic Guaranteed 21.37 50219.50 23 Priority #23: Forbes — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
24 washingtonpost.com The Washington Post Active Programmatic Guaranteed 19.66 53082.00 24 Priority #24: The Washington Post — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
25 cnn.com CNN Active Programmatic Guaranteed 20.68 115808.00 25 Priority #25: CNN — Tier 1, readiness 98.0/100. Stage: Active. 2026-03-04 01:49:51
26 vox.com Vox Media Active Programmatic Guaranteed 20.53 21556.50 26 Priority #26: Vox Media — Tier 1, readiness 97.5/100. Stage: Active. 2026-03-04 01:49:51
27 vanityfair.com Vanity Fair Active Programmatic Guaranteed 19.10 21010.00 27 Priority #27: Vanity Fair — Tier 1, readiness 97.0/100. Stage: Active. 2026-03-04 01:49:51
28 wired.com WIRED Active Programmatic Guaranteed 20.76 14532.00 28 Priority #28: WIRED — Tier 1, readiness 95.6/100. Stage: Active. 2026-03-04 01:49:51
29 thehill.com The Hill Active Programmatic Guaranteed 20.07 21073.50 29 Priority #29: The Hill — Tier 1, readiness 95.5/100. Stage: Active. 2026-03-04 01:49:51
30 arstechnica.com Ars Technica Active Programmatic Guaranteed 20.72 8806.00 30 Priority #30: Ars Technica — Tier 1, readiness 94.8/100. Stage: Active. 2026-03-04 01:49:51
31 scientificamerican.com Scientific American Active Programmatic Guaranteed 19.93 11958.00 31 Priority #31: Scientific American — Tier 1, readiness 94.5/100. Stage: Active. 2026-03-04 01:49:51
CTV Inventory Intelligence // 62 records
HEALTHY
CTV platform intelligence from /products ad tiers, /partners deals, /press strategy
// PURPOSE: CTV platform scores from /products ad tiers, /partners content deals, /press strategy
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
platform_domain Platform domain
platform_name CTV platform name
has_products_page
products_ad_tiers Ad tier information from /products page
has_partners_page
partner_content_deals_count
has_press_page
press_strategy_signal
platform_type Platform type
monthly_viewers Monthly viewers
avg_session_minutes Average viewing session duration in minutes
avg_cpm_30s Average CPM for 30-second video ad
programmatic_enabled Whether programmatic buying is available
ad_tier_score
content_partnership_score
strategy_signal_score
overall_platform_score
ai_analysis AI analysis summary
created_at Timestamp when record was created
id platform_domain platform_name has_products_page products_ad_tiers has_partners_page partner_content_deals_count has_press_page press_strategy_signal platform_type monthly_viewers avg_session_minutes avg_cpm_30s programmatic_enabled ad_tier_score content_partnership_score strategy_signal_score overall_platform_score ai_analysis created_at
1 hulu.com Hulu 1 Ad-Supported|No Ads|Live TV 1 45 1 Disney+ bundle expansion; live sports push SVOD+AVOD 48000000 52 28.50 1 98.00 74.33 66.62 79.91 Hulu (SVOD+AVOD): 48,000,000 monthly viewers, $28.5 CPM. Multiple ad tiers available. 45 content partnerships. 2026-03-04 01:49:51
2 peacocktv.com Peacock 1 Premium|Premium Plus|Free 1 38 1 NBCU content consolidation; NFL streaming SVOD+AVOD 28000000 38 22.40 1 92.90 75.17 61.14 76.47 Peacock (SVOD+AVOD): 28,000,000 monthly viewers, $22.4 CPM. Multiple ad tiers available. 38 content partnerships. 2026-03-04 01:49:51
3 tubi.tv Tubi 1 Free Ad-Supported 1 22 1 Fox acquisition; content spending increase AVOD 74000000 48 14.80 1 71.60 47.53 69.09 63.50 Tubi (AVOD): 74,000,000 monthly viewers, $14.8 CPM. Single tier. 22 content partnerships. 2026-03-04 01:49:51
4 pluto.tv Pluto TV 1 Free Ad-Supported Channels 1 30 1 Paramount+ integration strategy FAST 80000000 42 12.20 1 60.39 58.84 60.28 59.89 Pluto TV (FAST): 80,000,000 monthly viewers, $12.2 CPM. Single tier. 30 content partnerships. 2026-03-04 01:49:51
5 samsung.com Samsung TV Plus 1 Free Built-In Channels 1 55 1 OEM pre-install advantage; global expansion FAST 65000000 35 10.50 1 60.34 82.58 71.89 71.06 Samsung TV Plus (FAST): 65,000,000 monthly viewers, $10.5 CPM. Single tier. 55 content partnerships. 2026-03-04 01:49:51
6 therokuchannel.com Roku Channel 1 Free Ad-Supported|Premium 1 48 1 Original content investment; hardware ecosystem AVOD+FAST 85000000 44 16.30 1 82.08 80.47 61.45 74.38 Roku Channel (AVOD+FAST): 85,000,000 monthly viewers, $16.3 CPM. Multiple ad tiers available. 48 content partnerships. 2026-03-04 01:49:51
7 amazon.com Amazon Freevee 1 Free Ad-Supported 1 60 1 Prime Video integration; retail data targeting AVOD 42000000 40 18.90 1 70.52 80.08 63.35 70.88 Amazon Freevee (AVOD): 42,000,000 monthly viewers, $18.9 CPM. Single tier. 60 content partnerships. 2026-03-04 01:49:51
8 paramountplus.com Paramount+ 1 Essential with Ads|Showtime 1 35 1 Paramount-Skydance merger; content library SVOD+AVOD 32000000 46 25.60 1 84.08 66.42 54.54 68.44 Paramount+ (SVOD+AVOD): 32,000,000 monthly viewers, $25.6 CPM. Multiple ad tiers available. 35 content partnerships. 2026-03-04 01:49:51
9 discoveryplus.com Discovery+ 1 Ad-Lite|Ad-Free 1 28 1 Max merger integration; reality content SVOD+AVOD 22000000 55 20.10 1 87.44 57.98 53.23 66.63 Discovery+ (SVOD+AVOD): 22,000,000 monthly viewers, $20.1 CPM. Multiple ad tiers available. 28 content partnerships. 2026-03-04 01:49:51
10 crackle.com Crackle 1 Free Ad-Supported 1 12 1 Chicken Soup for the Soul ownership pivot AVOD 12000000 32 8.50 1 61.26 45.42 59.09 55.75 Crackle (AVOD): 12,000,000 monthly viewers, $8.5 CPM. Single tier. 12 content partnerships. 2026-03-04 01:49:51
11 xumo.tv XUMO 1 Free Streaming 1 25 1 Comcast-Charter joint venture launch FAST 35000000 28 9.80 1 70.49 59.49 59.60 63.38 XUMO (FAST): 35,000,000 monthly viewers, $9.8 CPM. Single tier. 25 content partnerships. 2026-03-04 01:49:51
12 plex.tv Plex 1 Free Ad-Supported|Plex Pass 1 15 1 Personal media + streaming hybrid model AVOD+FAST 18000000 50 7.20 1 87.65 42.92 58.94 64.18 Plex (AVOD+FAST): 18,000,000 monthly viewers, $7.2 CPM. Multiple ad tiers available. 15 content partnerships. 2026-03-04 01:49:51
13 sling.com Sling TV 1 Orange|Blue|Combined 1 20 1 Dish Network cord-cutting alternative vMVPD 7500000 90 32.40 1 98.00 52.04 61.83 71.55 Sling TV (vMVPD): 7,500,000 monthly viewers, $32.4 CPM. Multiple ad tiers available. 20 content partnerships. 2026-03-04 01:49:51
14 fubo.tv Fubo TV 1 Pro|Elite|Premier 1 30 1 Sports-first positioning; DraftKings failed merger vMVPD 4200000 120 35.80 1 97.51 65.16 50.47 71.34 Fubo TV (vMVPD): 4,200,000 monthly viewers, $35.8 CPM. Multiple ad tiers available. 30 content partnerships. 2026-03-04 01:49:51
15 tv.youtube.com YouTube TV 1 Base Plan|4K Plus 1 40 1 NFL Sunday Ticket acquisition; YouTube Primetime vMVPD 8000000 85 30.20 1 77.96 71.76 61.75 70.43 YouTube TV (vMVPD): 8,000,000 monthly viewers, $30.2 CPM. Multiple ad tiers available. 40 content partnerships. 2026-03-04 01:49:51
16 lgchannels.com LG Channels 1 Free Built-In Channels 1 35 1 OEM pre-install; webOS platform growth FAST 42000000 25 8.90 1 63.03 63.31 56.48 60.82 LG Channels (FAST): 42,000,000 monthly viewers, $8.9 CPM. Single tier. 35 content partnerships. 2026-03-04 01:49:51
17 vizio.com VIZIO WatchFree+ 1 Free Built-In|SmartCast 1 42 1 Hardware-subsidized model; Platform+ revenue FAST 55000000 30 9.40 1 83.26 75.14 58.03 72.00 VIZIO WatchFree+ (FAST): 55,000,000 monthly viewers, $9.4 CPM. Multiple ad tiers available. 42 content partnerships. 2026-03-04 01:49:51
18 philo.com Philo 1 Standard Plan 1 18 1 Entertainment-only bundle; no sports strategy vMVPD 3800000 75 18.50 1 62.72 45.07 61.92 57.15 Philo (vMVPD): 3,800,000 monthly viewers, $18.5 CPM. Single tier. 18 content partnerships. 2026-03-04 01:49:51
19 plus.espn.com ESPN+ 1 Standalone|Disney Bundle 1 25 1 Disney direct-to-consumer sports strategy SVOD 25000000 65 38.20 1 83.42 57.92 54.42 65.62 ESPN+ (SVOD): 25,000,000 monthly viewers, $38.2 CPM. Multiple ad tiers available. 25 content partnerships. 2026-03-04 01:49:51
20 nation.foxnews.com Fox Nation 1 Patriot|Patriot Plus 0 5 1 Fox News audience monetization; opinion content SVOD 2800000 45 0.00 0 64.48 10.00 54.27 44.56 Fox Nation (SVOD): 2,800,000 monthly viewers, $0.0 CPM. Multiple ad tiers available. 5 content partnerships. 2026-03-04 01:49:51
21 vudu.com Vudu 1 Free Movies|Rentals 1 20 1 Fandango acquisition; transactional + AVOD hybrid AVOD+TVOD 28000000 35 11.60 1 87.86 52.32 69.58 70.80 Vudu (AVOD+TVOD): 28,000,000 monthly viewers, $11.6 CPM. Multiple ad tiers available. 20 content partnerships. 2026-03-04 01:49:51
22 imdb.com IMDb TV 1 Free Ad-Supported 1 35 1 Amazon ecosystem integration; IMDb metadata AVOD 38000000 42 13.40 1 68.90 72.96 62.83 67.99 IMDb TV (AVOD): 38,000,000 monthly viewers, $13.4 CPM. Single tier. 35 content partnerships. 2026-03-04 01:49:51
23 redbox.com Redbox 1 Free Live TV|On Demand 1 10 1 Post-Chicken Soup acquisition restructuring AVOD 15000000 30 6.80 1 77.98 32.42 65.63 59.99 Redbox (AVOD): 15,000,000 monthly viewers, $6.8 CPM. Multiple ad tiers available. 10 content partnerships. 2026-03-04 01:49:51
24 haystack.tv Haystack News 1 Free News Channels 1 18 1 AI-curated personalized news strategy FAST 8000000 18 5.20 1 63.48 44.34 62.97 57.56 Haystack News (FAST): 8,000,000 monthly viewers, $5.2 CPM. Single tier. 18 content partnerships. 2026-03-04 01:49:51
25 stirr.com Stirr 1 Free Local TV Channels 1 15 1 Sinclair local TV digital extension FAST 5500000 22 4.80 1 71.39 42.09 58.74 58.17 Stirr (FAST): 5,500,000 monthly viewers, $4.8 CPM. Single tier. 15 content partnerships. 2026-03-04 01:49:51
26 localnow.com LocalNow 1 Free Local News 1 12 1 Allen Media local news digital play FAST 3200000 20 3.90 1 65.14 46.29 55.48 56.11 LocalNow (FAST): 3,200,000 monthly viewers, $3.9 CPM. Single tier. 12 content partnerships. 2026-03-04 01:49:51
27 distro.tv Distro TV 1 Free International Channels 1 22 1 DistroScale technology platform; global content FAST 9000000 25 4.50 1 63.44 49.61 58.16 57.44 Distro TV (FAST): 9,000,000 monthly viewers, $4.5 CPM. Single tier. 22 content partnerships. 2026-03-04 01:49:51
28 filmrise.com Filmrise 1 Free Classic Content 1 8 1 Library content acquisition strategy AVOD 6000000 38 5.80 1 63.42 37.20 72.01 58.56 Filmrise (AVOD): 6,000,000 monthly viewers, $5.8 CPM. Single tier. 8 content partnerships. 2026-03-04 01:49:51
29 kanopy.com Kanopy 1 Free via Library Cards 0 10 0 Library-funded model; educational focus SVOD 4500000 55 0.00 0 45.19 10.00 32.93 30.34 Kanopy (SVOD): 4,500,000 monthly viewers, $0.0 CPM. Single tier. 10 content partnerships. 2026-03-04 01:49:51
30 fandangoathome.com Fandango at Home 1 Free with Ads|Rentals 1 25 1 Fandango rebrand; theatrical-to-streaming pipeline AVOD+TVOD 22000000 34 10.20 1 81.62 51.18 52.64 62.35 Fandango at Home (AVOD+TVOD): 22,000,000 monthly viewers, $10.2 CPM. Multiple ad tiers available. 25 content partners... 2026-03-04 01:49:51
31 max.com Max 1 With Ads|Ad-Free|Ultimate 1 50 1 HBO-Discovery merger; premium content + reality SVOD+AVOD 35000000 58 32.00 1 91.43 88.16 62.93 80.47 Max (SVOD+AVOD): 35,000,000 monthly viewers, $32.0 CPM. Multiple ad tiers available. 50 content partnerships. 2026-03-04 01:49:51
// PURPOSE: Strategic recommendations per CTV platform with budget allocation and risk level
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
platform_name CTV platform name
platform_domain Platform domain
platform_type Platform type
recommended_budget_pct
best_use_case Best advertising use case for this platform
growth_outlook
risk_level Risk level for this strategy (low/medium/high)
ai_analysis AI analysis summary
created_at Timestamp when record was created
id platform_name platform_domain platform_type recommended_budget_pct best_use_case growth_outlook risk_level ai_analysis created_at
1 Max max.com SVOD+AVOD 4.70 Primary CTV buy — broad reach + premium content Strong Low Max: Strong outlook, Low risk. Budget allocation: 4.7%. 2026-03-04 01:49:51
2 Hulu hulu.com SVOD+AVOD 6.40 Primary CTV buy — broad reach + premium content Strong Low Hulu: Strong outlook, Low risk. Budget allocation: 6.4%. 2026-03-04 01:49:51
3 Peacock peacocktv.com SVOD+AVOD 3.57 Primary CTV buy — broad reach + premium content Strong Low Peacock: Strong outlook, Low risk. Budget allocation: 3.6%. 2026-03-04 01:49:51
4 Roku Channel therokuchannel.com AVOD+FAST 10.55 Complementary CTV buy — targeted reach or niche audience Strong Medium Roku Channel: Strong outlook, Medium risk. Budget allocation: 10.6%. 2026-03-04 01:49:51
5 VIZIO WatchFree+ vizio.com FAST 6.61 Complementary CTV buy — targeted reach or niche audience Strong Medium VIZIO WatchFree+: Strong outlook, Medium risk. Budget allocation: 6.6%. 2026-03-04 01:49:51
6 Sling TV sling.com vMVPD 0.90 Complementary CTV buy — targeted reach or niche audience Strong Medium Sling TV: Strong outlook, Medium risk. Budget allocation: 0.9%. 2026-03-04 01:49:51
7 Fubo TV fubo.tv vMVPD 0.50 Complementary CTV buy — targeted reach or niche audience Strong Medium Fubo TV: Strong outlook, Medium risk. Budget allocation: 0.5%. 2026-03-04 01:49:51
8 Samsung TV Plus samsung.com FAST 7.71 Complementary CTV buy — targeted reach or niche audience Strong Medium Samsung TV Plus: Strong outlook, Medium risk. Budget allocation: 7.7%. 2026-03-04 01:49:51
9 Amazon Freevee amazon.com AVOD 4.97 Complementary CTV buy — targeted reach or niche audience Strong Medium Amazon Freevee: Strong outlook, Medium risk. Budget allocation: 5.0%. 2026-03-04 01:49:51
10 Vudu vudu.com AVOD+TVOD 3.31 Complementary CTV buy — targeted reach or niche audience Strong Medium Vudu: Strong outlook, Medium risk. Budget allocation: 3.3%. 2026-03-04 01:49:51
11 YouTube TV tv.youtube.com vMVPD 0.94 Complementary CTV buy — targeted reach or niche audience Strong Medium YouTube TV: Strong outlook, Medium risk. Budget allocation: 0.9%. 2026-03-04 01:49:51
12 Paramount+ paramountplus.com SVOD+AVOD 3.65 Complementary CTV buy — targeted reach or niche audience Moderate Medium Paramount+: Moderate outlook, Medium risk. Budget allocation: 3.6%. 2026-03-04 01:49:51
13 IMDb TV imdb.com AVOD 4.31 Complementary CTV buy — targeted reach or niche audience Moderate Medium IMDb TV: Moderate outlook, Medium risk. Budget allocation: 4.3%. 2026-03-04 01:49:51
14 Discovery+ discoveryplus.com SVOD+AVOD 2.45 Complementary CTV buy — targeted reach or niche audience Moderate Medium Discovery+: Moderate outlook, Medium risk. Budget allocation: 2.5%. 2026-03-04 01:49:51
15 ESPN+ plus.espn.com SVOD 2.74 Complementary CTV buy — targeted reach or niche audience Moderate Medium ESPN+: Moderate outlook, Medium risk. Budget allocation: 2.7%. 2026-03-04 01:49:52
16 Plex plex.tv AVOD+FAST 1.93 Complementary CTV buy — targeted reach or niche audience Moderate Medium Plex: Moderate outlook, Medium risk. Budget allocation: 1.9%. 2026-03-04 01:49:52
17 Tubi tubi.tv AVOD 7.84 Complementary CTV buy — targeted reach or niche audience Moderate Medium Tubi: Moderate outlook, Medium risk. Budget allocation: 7.8%. 2026-03-04 01:49:52
18 XUMO xumo.tv FAST 3.70 Complementary CTV buy — targeted reach or niche audience Moderate Medium XUMO: Moderate outlook, Medium risk. Budget allocation: 3.7%. 2026-03-04 01:49:52
19 Fandango at Home fandangoathome.com AVOD+TVOD 2.29 Complementary CTV buy — targeted reach or niche audience Moderate Medium Fandango at Home: Moderate outlook, Medium risk. Budget allocation: 2.3%. 2026-03-04 01:49:52
20 LG Channels lgchannels.com FAST 4.26 Complementary CTV buy — targeted reach or niche audience Moderate Medium LG Channels: Moderate outlook, Medium risk. Budget allocation: 4.3%. 2026-03-04 01:49:52
21 Redbox redbox.com AVOD 1.50 Complementary CTV buy — targeted reach or niche audience Moderate Medium Redbox: Moderate outlook, Medium risk. Budget allocation: 1.5%. 2026-03-04 01:49:52
22 Pluto TV pluto.tv FAST 7.99 Complementary CTV buy — targeted reach or niche audience Moderate Medium Pluto TV: Moderate outlook, Medium risk. Budget allocation: 8.0%. 2026-03-04 01:49:52
23 Filmrise filmrise.com AVOD 0.59 Complementary CTV buy — targeted reach or niche audience Moderate Medium Filmrise: Moderate outlook, Medium risk. Budget allocation: 0.6%. 2026-03-04 01:49:52
24 Stirr stirr.com FAST 0.53 Complementary CTV buy — targeted reach or niche audience Moderate Medium Stirr: Moderate outlook, Medium risk. Budget allocation: 0.5%. 2026-03-04 01:49:52
25 Haystack News haystack.tv FAST 0.77 Complementary CTV buy — targeted reach or niche audience Moderate Medium Haystack News: Moderate outlook, Medium risk. Budget allocation: 0.8%. 2026-03-04 01:49:52
26 Distro TV distro.tv FAST 0.86 Complementary CTV buy — targeted reach or niche audience Moderate Medium Distro TV: Moderate outlook, Medium risk. Budget allocation: 0.9%. 2026-03-04 01:49:52
27 Philo philo.com vMVPD 0.36 Complementary CTV buy — targeted reach or niche audience Moderate Medium Philo: Moderate outlook, Medium risk. Budget allocation: 0.4%. 2026-03-04 01:49:52
28 LocalNow localnow.com FAST 0.30 Complementary CTV buy — targeted reach or niche audience Moderate Medium LocalNow: Moderate outlook, Medium risk. Budget allocation: 0.3%. 2026-03-04 01:49:52
29 Crackle crackle.com AVOD 1.12 Complementary CTV buy — targeted reach or niche audience Moderate Medium Crackle: Moderate outlook, Medium risk. Budget allocation: 1.1%. 2026-03-04 01:49:52
30 Fox Nation nation.foxnews.com SVOD 0.00 Not available for programmatic — direct deals only Uncertain N/A Fox Nation: Uncertain outlook, N/A risk. Budget allocation: 0.0%. 2026-03-04 01:49:52
31 Kanopy kanopy.com SVOD 0.00 Not available for programmatic — direct deals only Uncertain N/A Kanopy: Uncertain outlook, N/A risk. Budget allocation: 0.0%. 2026-03-04 01:49:52
Frequency Capping // 58 records
HEALTHY
Ownership graph from /about parent, /legal entity, /leadership overlap signals
// PURPOSE: Domain ownership mapping from /about parent, /legal entity, /leadership overlap
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
domain Website domain name being analyzed
publisher_name Publisher brand name
parent_company Parent company from /about page extraction
legal_entity Legal entity from /legal page extraction
has_leadership_page
leadership_overlap_domains Domains with overlapping leadership
sister_domains Related domains under same ownership
domain_age_years Domain age (years)
monthly_uniques Monthly unique visitors
ownership_confidence_score
graph_method
ai_analysis AI analysis summary
created_at Timestamp when record was created
id domain publisher_name parent_company legal_entity has_leadership_page leadership_overlap_domains sister_domains domain_age_years monthly_uniques ownership_confidence_score graph_method ai_analysis created_at
1 cnn.com CNN Warner Bros. Discovery Warner Bros. Discovery Inc. 1 bleacherreport.com,tbs.com bleacherreport.com,tbs.com,tnt.com,hbo.com 30 112000000 90.12 /about parent company + /legal entity match + /leadership overlap + sister domain registry CNN: Parent = Warner Bros. Discovery, Legal = Warner Bros. Discovery Inc.. Leadership overlap with bleacherreport.com... 2026-03-04 01:49:52
2 espn.com ESPN The Walt Disney Company ESPN Inc. 1 abc.com,hulu.com abc.com,freeform.com,hulu.com,disneyplus.com 27 78000000 85.20 /about parent company + /legal entity match + /leadership overlap + sister domain registry ESPN: Parent = The Walt Disney Company, Legal = ESPN Inc.. Leadership overlap with abc.com,hulu.com. 4 sister domains... 2026-03-04 01:49:52
3 nytimes.com The New York Times The New York Times Company The New York Times Company 1 theathletic.com theathletic.com,wirecutter.com 28 95000000 87.20 /about parent company + /legal entity match + /leadership overlap + sister domain registry The New York Times: Parent = The New York Times Company, Legal = The New York Times Company. Leadership overlap with ... 2026-03-04 01:49:52
4 foxnews.com Fox News Fox Corporation Fox News Network LLC 1 foxbusiness.com,foxsports.com foxbusiness.com,foxsports.com,foxweather.com 26 68000000 86.79 /about parent company + /legal entity match + /leadership overlap + sister domain registry Fox News: Parent = Fox Corporation, Legal = Fox News Network LLC. Leadership overlap with foxbusiness.com,foxsports.c... 2026-03-04 01:49:52
5 washingtonpost.com The Washington Post Nash Holdings WP Company LLC 0 26 54000000 46.89 /about parent company + /legal entity match The Washington Post: Parent = Nash Holdings, Legal = WP Company LLC. No leadership overlap detected. 0 sister domains... 2026-03-04 01:49:52
6 nbcnews.com NBC News NBCUniversal (Comcast) NBCUniversal Media LLC 1 cnbc.com,today.com,msnbc.com cnbc.com,today.com,msnbc.com,telemundo.com 26 42000000 90.41 /about parent company + /legal entity match + /leadership overlap + sister domain registry NBC News: Parent = NBCUniversal (Comcast), Legal = NBCUniversal Media LLC. Leadership overlap with cnbc.com,today.com... 2026-03-04 01:49:52
7 usatoday.com USA Today Gannett Gannett Co. Inc. 1 azcentral.com,freep.com azcentral.com,indystar.com,freep.com,tennessean.com 26 31000000 92.14 /about parent company + /legal entity match + /leadership overlap + sister domain registry USA Today: Parent = Gannett, Legal = Gannett Co. Inc.. Leadership overlap with azcentral.com,freep.com. 4 sister doma... 2026-03-04 01:49:52
8 buzzfeed.com BuzzFeed BuzzFeed Inc. BuzzFeed Inc. 1 huffpost.com huffpost.com,tasty.co 12 39000000 85.70 /about parent company + /legal entity match + /leadership overlap + sister domain registry BuzzFeed: Parent = BuzzFeed Inc., Legal = BuzzFeed Inc.. Leadership overlap with huffpost.com. 2 sister domains. Conf... 2026-03-04 01:49:52
9 dailymail.co.uk Daily Mail DMG Media Associated Newspapers Ltd 1 thisismoney.co.uk thisismoney.co.uk,metro.co.uk 27 89000000 88.38 /about parent company + /legal entity match + /leadership overlap + sister domain registry Daily Mail: Parent = DMG Media, Legal = Associated Newspapers Ltd. Leadership overlap with thisismoney.co.uk. 2 siste... 2026-03-04 01:49:52
10 people.com People Magazine Dotdash Meredith Dotdash Meredith Inc. 1 allrecipes.com,investopedia.com allrecipes.com,food52.com,investopedia.com,health.com 27 28000000 85.24 /about parent company + /legal entity match + /leadership overlap + sister domain registry People Magazine: Parent = Dotdash Meredith, Legal = Dotdash Meredith Inc.. Leadership overlap with allrecipes.com,inv... 2026-03-04 01:49:52
11 bbc.com BBC British Broadcasting Corporation BBC 0 bbcamerica.com,bbcgoodfood.com 30 145000000 64.75 /about parent company + /legal entity match + sister domain registry BBC: Parent = British Broadcasting Corporation, Legal = BBC. No leadership overlap detected. 2 sister domains. Confid... 2026-03-04 01:49:52
12 weather.com The Weather Channel Allen Media Group The Weather Channel LLC 0 localish.com 28 67000000 67.04 /about parent company + /legal entity match + sister domain registry The Weather Channel: Parent = Allen Media Group, Legal = The Weather Channel LLC. No leadership overlap detected. 1 s... 2026-03-04 01:49:52
13 forbes.com Forbes Forbes Media Forbes Media LLC 0 25 47000000 41.21 /about parent company + /legal entity match Forbes: Parent = Forbes Media, Legal = Forbes Media LLC. No leadership overlap detected. 0 sister domains. Confidence... 2026-03-04 01:49:52
14 theguardian.com The Guardian Guardian Media Group Guardian News & Media Ltd 0 observer.co.uk 27 85000000 64.59 /about parent company + /legal entity match + sister domain registry The Guardian: Parent = Guardian Media Group, Legal = Guardian News & Media Ltd. No leadership overlap detected. 1 sis... 2026-03-04 01:49:52
15 bloomberg.com Bloomberg Bloomberg L.P. Bloomberg L.P. 0 businessweek.com 26 42000000 68.20 /about parent company + /legal entity match + sister domain registry Bloomberg: Parent = Bloomberg L.P., Legal = Bloomberg L.P.. No leadership overlap detected. 1 sister domains. Confide... 2026-03-04 01:49:52
16 healthline.com Healthline Red Ventures Healthline Media Inc. 1 medicalnewstoday.com,greatist.com medicalnewstoday.com,greatist.com,psych-central.com 18 89000000 89.36 /about parent company + /legal entity match + /leadership overlap + sister domain registry Healthline: Parent = Red Ventures, Legal = Healthline Media Inc.. Leadership overlap with medicalnewstoday.com,greati... 2026-03-04 01:49:52
17 webmd.com WebMD Internet Brands WebMD LLC 1 medscape.com,rxlist.com medscape.com,rxlist.com,drugs.com 24 76000000 86.76 /about parent company + /legal entity match + /leadership overlap + sister domain registry WebMD: Parent = Internet Brands, Legal = WebMD LLC. Leadership overlap with medscape.com,rxlist.com. 3 sister domains... 2026-03-04 01:49:52
18 cnet.com CNET Red Ventures Red Ventures LLC 1 zdnet.com,chowhound.com zdnet.com,techrepublic.com,chowhound.com 29 28000000 89.71 /about parent company + /legal entity match + /leadership overlap + sister domain registry CNET: Parent = Red Ventures, Legal = Red Ventures LLC. Leadership overlap with zdnet.com,chowhound.com. 3 sister doma... 2026-03-04 01:49:52
19 insider.com Insider Axel Springer SE Insider Inc. 1 businessinsider.com businessinsider.com 12 35000000 91.48 /about parent company + /legal entity match + /leadership overlap + sister domain registry Insider: Parent = Axel Springer SE, Legal = Insider Inc.. Leadership overlap with businessinsider.com. 1 sister domai... 2026-03-04 01:49:52
20 vox.com Vox Media Vox Media LLC Vox Media LLC 1 theverge.com,polygon.com,eater.com theverge.com,polygon.com,sbnation.com,eater.com 12 21000000 85.05 /about parent company + /legal entity match + /leadership overlap + sister domain registry Vox Media: Parent = Vox Media LLC, Legal = Vox Media LLC. Leadership overlap with theverge.com,polygon.com,eater.com.... 2026-03-04 01:49:52
21 cbsnews.com CBS News Paramount Global CBS Broadcasting Inc. 1 cbssports.com,247sports.com cbssports.com,247sports.com,metacritic.com 28 41000000 91.45 /about parent company + /legal entity match + /leadership overlap + sister domain registry CBS News: Parent = Paramount Global, Legal = CBS Broadcasting Inc.. Leadership overlap with cbssports.com,247sports.c... 2026-03-04 01:49:52
22 abcnews.go.com ABC News The Walt Disney Company American Broadcasting Companies Inc. 1 espn.com,goodmorningamerica.com espn.com,fivethirtyeight.com,goodmorningamerica.com 27 38000000 90.59 /about parent company + /legal entity match + /leadership overlap + sister domain registry ABC News: Parent = The Walt Disney Company, Legal = American Broadcasting Companies Inc.. Leadership overlap with esp... 2026-03-04 01:49:52
23 politico.com Politico Axel Springer SE Politico LLC 1 businessinsider.com protocol.com 18 16000000 87.72 /about parent company + /legal entity match + /leadership overlap + sister domain registry Politico: Parent = Axel Springer SE, Legal = Politico LLC. Leadership overlap with businessinsider.com. 1 sister doma... 2026-03-04 01:49:52
24 slate.com Slate Graham Holdings Company The Slate Group LLC 0 foreignpolicy.com 28 9500000 64.24 /about parent company + /legal entity match + sister domain registry Slate: Parent = Graham Holdings Company, Legal = The Slate Group LLC. No leadership overlap detected. 1 sister domain... 2026-03-04 01:49:52
25 zillow.com Zillow Zillow Group Zillow Group Inc. 1 trulia.com,hotpads.com trulia.com,hotpads.com,streeteasy.com 19 56000000 92.66 /about parent company + /legal entity match + /leadership overlap + sister domain registry Zillow: Parent = Zillow Group, Legal = Zillow Group Inc.. Leadership overlap with trulia.com,hotpads.com. 3 sister do... 2026-03-04 01:49:52
26 tripadvisor.com TripAdvisor Tripadvisor Inc. Tripadvisor Inc. 1 viator.com,cruisecritic.com viator.com,thefork.com,cruisecritic.com 24 83000000 87.69 /about parent company + /legal entity match + /leadership overlap + sister domain registry TripAdvisor: Parent = Tripadvisor Inc., Legal = Tripadvisor Inc.. Leadership overlap with viator.com,cruisecritic.com... 2026-03-04 01:49:52
27 reddit.com Reddit Reddit Inc. Reddit Inc. 0 19 430000000 41.74 /about parent company + /legal entity match Reddit: Parent = Reddit Inc., Legal = Reddit Inc.. No leadership overlap detected. 0 sister domains. Confidence: 42%. 2026-03-04 01:49:52
28 thehill.com The Hill Nexstar Media Group Capitol Hill Publishing Corp 1 newsnationnow.com newsnationnow.com,wpix.com 20 21000000 85.77 /about parent company + /legal entity match + /leadership overlap + sister domain registry The Hill: Parent = Nexstar Media Group, Legal = Capitol Hill Publishing Corp. Leadership overlap with newsnationnow.c... 2026-03-04 01:49:52
29 axios.com Axios Cox Enterprises Axios Media Inc. 0 8 18000000 47.78 /about parent company + /legal entity match Axios: Parent = Cox Enterprises, Legal = Axios Media Inc.. No leadership overlap detected. 0 sister domains. Confiden... 2026-03-04 01:49:52
30 yelp.com Yelp Yelp Inc. Yelp Inc. 0 20 62000000 45.83 /about parent company + /legal entity match Yelp: Parent = Yelp Inc., Legal = Yelp Inc.. No leadership overlap detected. 0 sister domains. Confidence: 46%. 2026-03-04 01:49:52
31 investopedia.com Investopedia Dotdash Meredith Dotdash Meredith Inc. 1 people.com,allrecipes.com people.com,allrecipes.com,food52.com,health.com 25 42000000 91.46 /about parent company + /legal entity match + /leadership overlap + sister domain registry Investopedia: Parent = Dotdash Meredith, Legal = Dotdash Meredith Inc.. Leadership overlap with people.com,allrecipes... 2026-03-04 01:49:52
// PURPOSE: Per-parent-company frequency recommendations with cross-domain overlap analysis
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
parent_company Parent company from /about page extraction
domains_in_portfolio
total_portfolio_reach
recommended_daily_cap Daily cap recommendation for this portfolio
recommended_weekly_cap Weekly cap recommendation for this portfolio
cross_domain_overlap_pct Cross-domain audience overlap %
estimated_waste_reduction_pct
strategy Recommended frequency capping strategy
ai_analysis AI analysis summary
created_at Timestamp when record was created
id parent_company domains_in_portfolio total_portfolio_reach recommended_daily_cap recommended_weekly_cap cross_domain_overlap_pct estimated_waste_reduction_pct strategy ai_analysis created_at
1 Warner Bros. Discovery 1 112000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Warner Bros. Discovery: 1 domains, 112,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
2 The Walt Disney Company 2 116000000 5 20 21.95 14.46 Small portfolio (2 domains) — unified frequency cap across sister domains. The Walt Disney Company: 2 domains, 116,000,000 total reach. Overlap: 21.9%, waste reduction: 14.5%. 2026-03-04 01:49:52
3 The New York Times Company 1 95000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. The New York Times Company: 1 domains, 95,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
4 Fox Corporation 1 68000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Fox Corporation: 1 domains, 68,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
5 Nash Holdings 1 54000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Nash Holdings: 1 domains, 54,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
6 NBCUniversal (Comcast) 1 42000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. NBCUniversal (Comcast): 1 domains, 42,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
7 Gannett 1 31000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Gannett: 1 domains, 31,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
8 BuzzFeed Inc. 1 39000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. BuzzFeed Inc.: 1 domains, 39,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
9 DMG Media 1 89000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. DMG Media: 1 domains, 89,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
10 Dotdash Meredith 2 70000000 5 20 25.60 15.39 Small portfolio (2 domains) — unified frequency cap across sister domains. Dotdash Meredith: 2 domains, 70,000,000 total reach. Overlap: 25.6%, waste reduction: 15.4%. 2026-03-04 01:49:52
11 British Broadcasting Corporation 1 145000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. British Broadcasting Corporation: 1 domains, 145,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
12 Allen Media Group 1 67000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Allen Media Group: 1 domains, 67,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
13 Forbes Media 1 47000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Forbes Media: 1 domains, 47,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
14 Guardian Media Group 1 85000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Guardian Media Group: 1 domains, 85,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
15 Bloomberg L.P. 1 42000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Bloomberg L.P.: 1 domains, 42,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
16 Red Ventures 2 117000000 5 20 19.28 15.20 Small portfolio (2 domains) — unified frequency cap across sister domains. Red Ventures: 2 domains, 117,000,000 total reach. Overlap: 19.3%, waste reduction: 15.2%. 2026-03-04 01:49:52
17 Internet Brands 1 76000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Internet Brands: 1 domains, 76,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
18 Axel Springer SE 2 51000000 5 20 20.28 16.06 Small portfolio (2 domains) — unified frequency cap across sister domains. Axel Springer SE: 2 domains, 51,000,000 total reach. Overlap: 20.3%, waste reduction: 16.1%. 2026-03-04 01:49:52
19 Vox Media LLC 1 21000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Vox Media LLC: 1 domains, 21,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
20 Paramount Global 1 41000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Paramount Global: 1 domains, 41,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
21 Graham Holdings Company 1 9500000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Graham Holdings Company: 1 domains, 9,500,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
22 Zillow Group 1 56000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Zillow Group: 1 domains, 56,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:52
23 Tripadvisor Inc. 1 83000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Tripadvisor Inc.: 1 domains, 83,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:53
24 Reddit Inc. 1 430000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Reddit Inc.: 1 domains, 430,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:53
25 Nexstar Media Group 1 21000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Nexstar Media Group: 1 domains, 21,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:53
26 Cox Enterprises 1 18000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Cox Enterprises: 1 domains, 18,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:53
27 Yelp Inc. 1 62000000 5 20 0.00 0.00 Single-domain publisher — standard frequency caps apply. Yelp Inc.: 1 domains, 62,000,000 total reach. Overlap: 0.0%, waste reduction: 0.0%. 2026-03-04 01:49:53
Viewability Prediction // 39 records
HEALTHY
Domain viewability predictions from PageRank, Age, IAB, and signal correlations
// PURPOSE: Per-domain predicted viewability from PageRank, Age, IAB, and placement signals
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
domain Website domain name being analyzed
publisher_name Publisher brand name
open_page_rank
domain_age_years Domain age (years)
iab_category IAB category classification
web_filtering_category
ad_format Ad format
ad_position Ad position
device_type Device type
page_type
historical_viewability_pct Historical viewability %
predicted_viewability_pct Predicted viewability %
prediction_confidence Prediction confidence
viewability_tier Viewability tier
bid_adjustment_pct
ai_analysis AI analysis summary
created_at Timestamp when record was created
id domain publisher_name open_page_rank domain_age_years iab_category web_filtering_category ad_format ad_position device_type page_type historical_viewability_pct predicted_viewability_pct prediction_confidence viewability_tier bid_adjustment_pct ai_analysis created_at
1 nytimes.com The New York Times 8.20 28 News News/Media Banner 300x250 ATF Desktop Article 82.40 95.00 81.65 High 10.00 nytimes.com ATF/Desktop: Predicted 95.0% (was 82.4%). PageRank 8.2 boosts prediction. News/Media category. 2026-03-04 01:49:53
2 nytimes.com The New York Times 8.20 28 News News/Media Banner 300x600 BTF Mobile Article 61.20 62.15 83.63 Medium 0.00 nytimes.com BTF/Mobile: Predicted 62.1% (was 61.2%). PageRank 8.2 boosts prediction. News/Media category. 2026-03-04 01:49:53
3 espn.com ESPN 8.00 27 Sports Sports Banner 728x90 ATF Desktop Article 75.80 95.00 87.77 High 10.00 espn.com ATF/Desktop: Predicted 95.0% (was 75.8%). PageRank 8.0 boosts prediction. Sports category. 2026-03-04 01:49:53
4 espn.com ESPN 8.00 27 Sports Sports Banner 300x250 Sidebar Desktop Scoreboard 68.30 88.25 81.87 High 10.00 espn.com Sidebar/Desktop: Predicted 88.2% (was 68.3%). PageRank 8.0 boosts prediction. Sports category. 2026-03-04 01:49:53
5 cnn.com CNN 8.50 30 News News/Media Banner 300x250 ATF Desktop Article 72.10 95.00 82.30 High 10.00 cnn.com ATF/Desktop: Predicted 95.0% (was 72.1%). PageRank 8.5 boosts prediction. News/Media category. 2026-03-04 01:49:53
6 cnn.com CNN 8.50 30 News News/Media Banner 300x600 BTF Mobile Article 48.50 50.31 87.05 Medium -15.00 cnn.com BTF/Mobile: Predicted 50.3% (was 48.5%). PageRank 8.5 boosts prediction. News/Media category. 2026-03-04 01:49:53
7 bloomberg.com Bloomberg 8.10 26 Business News/Media Banner 970x250 ATF Desktop Article 85.60 95.00 83.19 High 10.00 bloomberg.com ATF/Desktop: Predicted 95.0% (was 85.6%). PageRank 8.1 boosts prediction. News/Media category. 2026-03-04 01:49:53
8 washingtonpost.com The Washington Post 7.80 26 News News/Media Banner 300x250 ATF Desktop Article 79.30 95.00 86.05 High 10.00 washingtonpost.com ATF/Desktop: Predicted 95.0% (was 79.3%). PageRank 7.8 boosts prediction. News/Media category. 2026-03-04 01:49:53
9 washingtonpost.com The Washington Post 7.80 26 News News/Media Native In-Feed In-Article Mobile Article 71.80 85.02 86.49 High 10.00 washingtonpost.com In-Article/Mobile: Predicted 85.0% (was 71.8%). PageRank 7.8 boosts prediction. News/Media category. 2026-03-04 01:49:53
10 forbes.com Forbes 7.50 25 Business Business/Finance Banner 300x250 ATF Desktop Article 66.70 95.00 80.06 High 10.00 forbes.com ATF/Desktop: Predicted 95.0% (was 66.7%). PageRank 7.5 boosts prediction. Business/Finance category. 2026-03-04 01:49:53
11 forbes.com Forbes 7.50 25 Business Business/Finance Banner 728x90 BTF Desktop Listicle 52.10 60.93 86.98 Medium 0.00 forbes.com BTF/Desktop: Predicted 60.9% (was 52.1%). PageRank 7.5 boosts prediction. Business/Finance category. 2026-03-04 01:49:53
12 buzzfeed.com BuzzFeed 6.50 12 Entertainment Entertainment Banner 300x250 ATF Mobile Listicle 55.40 68.54 79.55 Medium 0.00 buzzfeed.com ATF/Mobile: Predicted 68.5% (was 55.4%). PageRank 6.5 boosts prediction. Entertainment category. 2026-03-04 01:49:53
13 buzzfeed.com BuzzFeed 6.50 12 Entertainment Entertainment Native In-Feed In-Feed Mobile Feed 62.80 71.64 81.37 High 0.00 buzzfeed.com In-Feed/Mobile: Predicted 71.6% (was 62.8%). PageRank 6.5 boosts prediction. Entertainment category. 2026-03-04 01:49:53
14 dailymail.co.uk Daily Mail 7.60 27 News News/Media Banner 300x250 ATF Desktop Article 51.20 76.56 81.17 High 10.00 dailymail.co.uk ATF/Desktop: Predicted 76.6% (was 51.2%). PageRank 7.6 boosts prediction. News/Media category. 2026-03-04 01:49:53
15 dailymail.co.uk Daily Mail 7.60 27 News News/Media Banner 300x600 BTF Mobile Article 38.60 41.48 86.24 Low -15.00 dailymail.co.uk BTF/Mobile: Predicted 41.5% (was 38.6%). PageRank 7.6 boosts prediction. News/Media category. 2026-03-04 01:49:53
16 weather.com The Weather Channel 7.40 28 Science Weather Banner 300x250 ATF Mobile Forecast 73.40 95.00 87.10 High 10.00 weather.com ATF/Mobile: Predicted 95.0% (was 73.4%). PageRank 7.4 boosts prediction. Weather category. 2026-03-04 01:49:53
17 healthline.com Healthline Media 6.80 18 Health & Fitness Health Banner 300x250 ATF Desktop Article 70.20 93.92 88.33 High 10.00 healthline.com ATF/Desktop: Predicted 93.9% (was 70.2%). PageRank 6.8 boosts prediction. Health category. 2026-03-04 01:49:53
18 healthline.com Healthline Media 6.80 18 Health & Fitness Health Banner 300x250 In-Article Mobile Article 58.90 68.67 84.12 Medium 0.00 healthline.com In-Article/Mobile: Predicted 68.7% (was 58.9%). PageRank 6.8 boosts prediction. Health category. 2026-03-04 01:49:53
19 wired.com WIRED 6.80 27 Technology & Computing Technology Banner 970x250 ATF Desktop Article 78.50 95.00 84.79 High 10.00 wired.com ATF/Desktop: Predicted 95.0% (was 78.5%). PageRank 6.8 boosts prediction. Technology category. 2026-03-04 01:49:53
20 techcrunch.com TechCrunch 7.20 19 Technology & Computing Technology Banner 300x250 ATF Desktop Article 74.90 95.00 85.17 High 10.00 techcrunch.com ATF/Desktop: Predicted 95.0% (was 74.9%). PageRank 7.2 boosts prediction. Technology category. 2026-03-04 01:49:53
21 reddit.com Reddit 7.50 19 Technology & Computing Social Media Native Promoted In-Feed Desktop Feed 69.10 87.53 80.46 High 10.00 reddit.com In-Feed/Desktop: Predicted 87.5% (was 69.1%). PageRank 7.5 boosts prediction. Social Media category. 2026-03-04 01:49:53
22 reddit.com Reddit 7.50 19 Technology & Computing Social Media Native Promoted In-Feed Mobile Feed 64.50 73.07 82.89 High 0.00 reddit.com In-Feed/Mobile: Predicted 73.1% (was 64.5%). PageRank 7.5 boosts prediction. Social Media category. 2026-03-04 01:49:53
23 webmd.com WebMD 7.00 24 Health & Fitness Health Banner 300x250 ATF Desktop Article 65.30 88.48 81.33 High 10.00 webmd.com ATF/Desktop: Predicted 88.5% (was 65.3%). PageRank 7.0 boosts prediction. Health category. 2026-03-04 01:49:53
24 webmd.com WebMD 7.00 24 Health & Fitness Health Banner 300x600 BTF Mobile Article 44.80 41.11 81.78 Low -15.00 webmd.com BTF/Mobile: Predicted 41.1% (was 44.8%). PageRank 7.0 boosts prediction. Health category. 2026-03-04 01:49:53
25 tripadvisor.com TripAdvisor 7.00 24 Travel Travel Banner 300x250 ATF Desktop Listing 71.60 95.00 82.65 High 10.00 tripadvisor.com ATF/Desktop: Predicted 95.0% (was 71.6%). PageRank 7.0 boosts prediction. Travel category. 2026-03-04 01:49:53
26 zillow.com Zillow 7.30 19 Real Estate Real Estate Banner 728x90 ATF Desktop Listing 76.80 95.00 81.70 High 10.00 zillow.com ATF/Desktop: Predicted 95.0% (was 76.8%). PageRank 7.3 boosts prediction. Real Estate category. 2026-03-04 01:49:53
27 cnet.com CNET 7.10 29 Technology & Computing Technology Banner 300x250 ATF Desktop Review 67.40 93.40 88.57 High 10.00 cnet.com ATF/Desktop: Predicted 93.4% (was 67.4%). PageRank 7.1 boosts prediction. Technology category. 2026-03-04 01:49:53
28 allrecipes.com Allrecipes 6.20 26 Food & Drink Food/Recipes Banner 300x250 ATF Desktop Recipe 63.80 89.39 83.49 High 10.00 allrecipes.com ATF/Desktop: Predicted 89.4% (was 63.8%). PageRank 6.2 boosts prediction. Food/Recipes category. 2026-03-04 01:49:53
29 allrecipes.com Allrecipes 6.20 26 Food & Drink Food/Recipes Banner 300x250 In-Recipe Mobile Recipe 56.20 58.93 84.69 Medium 0.00 allrecipes.com In-Recipe/Mobile: Predicted 58.9% (was 56.2%). PageRank 6.2 boosts prediction. Food/Recipes category. 2026-03-04 01:49:53
30 theguardian.com The Guardian 7.20 27 News News/Media Banner 300x250 ATF Desktop Article 80.10 95.00 83.19 High 10.00 theguardian.com ATF/Desktop: Predicted 95.0% (was 80.1%). PageRank 7.2 boosts prediction. News/Media category. 2026-03-04 01:49:53
31 bestproductreviews.xyz Best Product Reviews 0.30 1 Shopping MFA/Clickbait Banner 300x250 ATF Mobile Listicle 32.10 25.00 62.00 Low -15.00 bestproductreviews.xyz ATF/Mobile: Predicted 25.0% (was 32.1%). PageRank 0.3 reduces prediction. MFA/Clickbait category. 2026-03-04 01:49:53
// PURPOSE: Signal-to-viewability correlation analysis with statistical significance
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
signal_name Signal name
signal_category
correlation_with_viewability
avg_impact_pct
sample_size Sample size for correlation analysis
statistical_significance Statistical significance (p-value)
ai_analysis AI analysis summary
created_at Timestamp when record was created
id signal_name signal_category correlation_with_viewability avg_impact_pct sample_size statistical_significance ai_analysis created_at
1 OpenPageRank Domain Authority 0.720 8.50 31 p < 0.001 OpenPageRank: r=0.72, avg impact +8.5%. p < 0.001. 2026-03-04 01:49:53
2 Domain Age Domain Authority 0.450 4.20 31 p < 0.01 Domain Age: r=0.45, avg impact +4.2%. p < 0.01. 2026-03-04 01:49:53
3 Has About Page Domain Intelligence 0.380 3.80 31 p < 0.01 Has About Page: r=0.38, avg impact +3.8%. p < 0.01. 2026-03-04 01:49:53
4 Web Filtering (Safe) Content Classification 0.550 6.10 31 p < 0.001 Web Filtering (Safe): r=0.55, avg impact +6.1%. p < 0.001. 2026-03-04 01:49:53
5 Ad Position (ATF) Placement 0.820 12.30 31 p < 0.001 Ad Position (ATF): r=0.82, avg impact +12.3%. p < 0.001. 2026-03-04 01:49:53
6 Device (Desktop) Placement 0.350 3.50 31 p < 0.05 Device (Desktop): r=0.35, avg impact +3.5%. p < 0.05. 2026-03-04 01:49:53
7 IAB Category (News) Content Classification 0.280 2.80 31 p < 0.05 IAB Category (News): r=0.28, avg impact +2.8%. p < 0.05. 2026-03-04 01:49:53
8 MFA/Clickbait Flag Content Classification -0.680 -9.20 31 p < 0.001 MFA/Clickbait Flag: r=-0.68, avg impact -9.2%. p < 0.001. 2026-03-04 01:49:53
Auction Intelligence // 50 records
HEALTHY
Domain anomaly detection for spoofing, category mismatches, and PageRank discrepancies
// PURPOSE: Domain spoofing, category mismatch, and PageRank discrepancy alerts
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
domain Website domain name being analyzed
claimed_publisher_name
anomaly_type Anomaly type (spoofing/category-mismatch/pagerank-discrepancy)
severity Severity level of the anomaly or alert
description Detailed description of the finding
open_page_rank
web_filtering_category_actual
iab_category_claimed
confidence_score
estimated_waste_usd Estimated wasted spend due to anomaly in USD
recommended_action AI-recommended action
ai_analysis AI analysis summary
created_at Timestamp when record was created
id domain claimed_publisher_name anomaly_type severity description open_page_rank web_filtering_category_actual iab_category_claimed confidence_score estimated_waste_usd recommended_action ai_analysis created_at
1 nytimes-today.xyz The New York Times Domain Spoofing Critical Domain nytimes-today.xyz claims to be The New York Times but has PageRank 0.3 (expected >7). Likely spoofed inventory. 0.30 MFA/Clickbait News 98.00 6000.00 Block immediately Domain nytimes-today.xyz claims to be The New York Times but has PageRank 0.3 (expected >7). Likely spoofed inventory. 2026-03-04 01:49:53
2 nytimes-today.xyz The New York Times Category Mismatch High nytimes-today.xyz claims IAB "News" but Web Filtering classifies as "MFA/Clickbait". Category spoofing suspected. 0.30 MFA/Clickbait News 90.00 3000.00 Investigate and monitor nytimes-today.xyz claims IAB "News" but Web Filtering classifies as "MFA/Clickbait". Category spoofing suspected. 2026-03-04 01:49:53
3 nytimes-today.xyz The New York Times Unverified Publisher Medium nytimes-today.xyz has no /about page, PageRank 0.3, domain age 0yr. Cannot verify publisher identity. 0.30 MFA/Clickbait News 75.00 1000.00 Flag for review nytimes-today.xyz has no /about page, PageRank 0.3, domain age 0yr. Cannot verify publisher identity. 2026-03-04 01:49:53
4 nytimes-today.xyz The New York Times Missing Ads.txt Medium nytimes-today.xyz has no ads.txt entries but inventory sold as RESELLER via OpenX. Unauthorized reselling suspected. 0.30 MFA/Clickbait News 70.00 2000.00 Flag for review nytimes-today.xyz has no ads.txt entries but inventory sold as RESELLER via OpenX. Unauthorized reselling suspected. 2026-03-04 01:49:53
5 espn-livescores.co ESPN Live Scores Domain Spoofing Critical Domain espn-livescores.co claims to be ESPN Live Scores but has PageRank 0.2 (expected >7). Likely spoofed inventory. 0.20 Malware/Scam Sports 98.00 2250.00 Block immediately Domain espn-livescores.co claims to be ESPN Live Scores but has PageRank 0.2 (expected >7). Likely spoofed inventory. 2026-03-04 01:49:53
6 espn-livescores.co ESPN Live Scores Malware/Phishing Critical espn-livescores.co classified as "Malware/Scam" by Web Filtering. Immediate block recommended. 0.20 Malware/Scam Sports 99.00 2250.00 Block immediately espn-livescores.co classified as "Malware/Scam" by Web Filtering. Immediate block recommended. 2026-03-04 01:49:53
7 espn-livescores.co ESPN Live Scores Unverified Publisher Medium espn-livescores.co has no /about page, PageRank 0.2, domain age 0yr. Cannot verify publisher identity. 0.20 Malware/Scam Sports 75.00 375.00 Flag for review espn-livescores.co has no /about page, PageRank 0.2, domain age 0yr. Cannot verify publisher identity. 2026-03-04 01:49:53
8 espn-livescores.co ESPN Live Scores Missing Ads.txt Medium espn-livescores.co has no ads.txt entries but inventory sold as RESELLER via PubMatic. Unauthorized reselling suspected. 0.20 Malware/Scam Sports 70.00 750.00 Flag for review espn-livescores.co has no ads.txt entries but inventory sold as RESELLER via PubMatic. Unauthorized reselling suspected. 2026-03-04 01:49:53
9 cnn-breaking.info CNN Breaking News Domain Spoofing Critical Domain cnn-breaking.info claims to be CNN Breaking News but has PageRank 0.4 (expected >7). Likely spoofed inventory. 0.40 MFA/Clickbait News 98.00 4200.00 Block immediately Domain cnn-breaking.info claims to be CNN Breaking News but has PageRank 0.4 (expected >7). Likely spoofed inventory. 2026-03-04 01:49:53
10 cnn-breaking.info CNN Breaking News Category Mismatch High cnn-breaking.info claims IAB "News" but Web Filtering classifies as "MFA/Clickbait". Category spoofing suspected. 0.40 MFA/Clickbait News 90.00 2100.00 Investigate and monitor cnn-breaking.info claims IAB "News" but Web Filtering classifies as "MFA/Clickbait". Category spoofing suspected. 2026-03-04 01:49:53
11 cnn-breaking.info CNN Breaking News Unverified Publisher Medium cnn-breaking.info has no /about page, PageRank 0.4, domain age 1yr. Cannot verify publisher identity. 0.40 MFA/Clickbait News 75.00 700.00 Flag for review cnn-breaking.info has no /about page, PageRank 0.4, domain age 1yr. Cannot verify publisher identity. 2026-03-04 01:49:53
12 bloomberg-market.net Bloomberg Markets Domain Spoofing Critical Domain bloomberg-market.net claims to be Bloomberg Markets but has PageRank 0.1 (expected >7). Likely spoofed inventory. 0.10 Phishing Business 98.00 900.00 Block immediately Domain bloomberg-market.net claims to be Bloomberg Markets but has PageRank 0.1 (expected >7). Likely spoofed inventory. 2026-03-04 01:49:54
13 bloomberg-market.net Bloomberg Markets Malware/Phishing Critical bloomberg-market.net classified as "Phishing" by Web Filtering. Immediate block recommended. 0.10 Phishing Business 99.00 900.00 Block immediately bloomberg-market.net classified as "Phishing" by Web Filtering. Immediate block recommended. 2026-03-04 01:49:54
14 bloomberg-market.net Bloomberg Markets Unverified Publisher Medium bloomberg-market.net has no /about page, PageRank 0.1, domain age 0yr. Cannot verify publisher identity. 0.10 Phishing Business 75.00 150.00 Flag for review bloomberg-market.net has no /about page, PageRank 0.1, domain age 0yr. Cannot verify publisher identity. 2026-03-04 01:49:54
15 bloomberg-market.net Bloomberg Markets Missing Ads.txt Medium bloomberg-market.net has no ads.txt entries but inventory sold as RESELLER via Xandr. Unauthorized reselling suspected. 0.10 Phishing Business 70.00 300.00 Flag for review bloomberg-market.net has no ads.txt entries but inventory sold as RESELLER via Xandr. Unauthorized reselling suspected. 2026-03-04 01:49:54
16 fox-newsalert.com Fox News Alert Domain Spoofing Critical Domain fox-newsalert.com claims to be Fox News Alert but has PageRank 0.5 (expected >7). Likely spoofed inventory. 0.50 MFA/Clickbait News 98.00 3150.00 Block immediately Domain fox-newsalert.com claims to be Fox News Alert but has PageRank 0.5 (expected >7). Likely spoofed inventory. 2026-03-04 01:49:54
17 fox-newsalert.com Fox News Alert Category Mismatch High fox-newsalert.com claims IAB "News" but Web Filtering classifies as "MFA/Clickbait". Category spoofing suspected. 0.50 MFA/Clickbait News 90.00 1575.00 Investigate and monitor fox-newsalert.com claims IAB "News" but Web Filtering classifies as "MFA/Clickbait". Category spoofing suspected. 2026-03-04 01:49:54
18 fox-newsalert.com Fox News Alert Unverified Publisher Medium fox-newsalert.com has no /about page, PageRank 0.5, domain age 1yr. Cannot verify publisher identity. 0.50 MFA/Clickbait News 75.00 525.00 Flag for review fox-newsalert.com has no /about page, PageRank 0.5, domain age 1yr. Cannot verify publisher identity. 2026-03-04 01:49:54
19 fox-newsalert.com Fox News Alert Missing Ads.txt Medium fox-newsalert.com has no ads.txt entries but inventory sold as RESELLER via Sovrn. Unauthorized reselling suspected. 0.50 MFA/Clickbait News 70.00 1050.00 Flag for review fox-newsalert.com has no ads.txt entries but inventory sold as RESELLER via Sovrn. Unauthorized reselling suspected. 2026-03-04 01:49:54
// PURPOSE: Per-domain trust verification scores with integrity grading
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
domain Website domain name being analyzed
claimed_publisher_name
trust_verification_score
pagerank_consistency
category_consistency
about_page_verification
ads_txt_verification
overall_integrity_grade
ssp_name Supply-Side Platform name
ai_analysis AI analysis summary
created_at Timestamp when record was created
id domain claimed_publisher_name trust_verification_score pagerank_consistency category_consistency about_page_verification ads_txt_verification overall_integrity_grade ssp_name ai_analysis created_at
1 nytimes.com The New York Times 93.30 99.24 92.15 87.75 92.79 A+ Google AdX nytimes.com: Grade A+ (93.3/100). PR consistency: 99, Category: 92, /about: 88. 2026-03-04 01:49:53
2 espn.com ESPN 95.72 97.42 96.06 93.92 95.00 A+ Google AdX espn.com: Grade A+ (95.7/100). PR consistency: 97, Category: 96, /about: 94. 2026-03-04 01:49:53
3 cnn.com CNN 93.84 100.00 92.18 87.19 95.00 A+ OpenX cnn.com: Grade A+ (93.8/100). PR consistency: 100, Category: 92, /about: 87. 2026-03-04 01:49:53
4 washingtonpost.com The Washington Post 90.07 90.76 93.19 91.50 83.36 A+ PubMatic washingtonpost.com: Grade A+ (90.1/100). PR consistency: 91, Category: 93, /about: 91. 2026-03-04 01:49:53
5 bloomberg.com Bloomberg 89.22 95.52 95.54 93.09 67.05 A Index Exchange bloomberg.com: Grade A (89.2/100). PR consistency: 96, Category: 96, /about: 93. 2026-03-04 01:49:53
6 foxnews.com Fox News 90.75 85.83 96.19 88.40 94.24 A+ Magnite foxnews.com: Grade A+ (90.8/100). PR consistency: 86, Category: 96, /about: 88. 2026-03-04 01:49:53
7 techcrunch.com TechCrunch 84.48 89.14 94.02 85.93 63.77 A TripleLift techcrunch.com: Grade A (84.5/100). PR consistency: 89, Category: 94, /about: 86. 2026-03-04 01:49:53
8 weather.com The Weather Channel 93.44 90.88 95.62 93.07 95.00 A+ Amazon APS weather.com: Grade A+ (93.4/100). PR consistency: 91, Category: 96, /about: 93. 2026-03-04 01:49:53
9 cbsnews.com CBS News 88.20 84.22 97.84 88.79 81.42 A FreeWheel cbsnews.com: Grade A (88.2/100). PR consistency: 84, Category: 98, /about: 89. 2026-03-04 01:49:53
10 forbes.com Forbes 93.92 91.98 95.71 93.62 95.00 A+ Sharethrough forbes.com: Grade A+ (93.9/100). PR consistency: 92, Category: 96, /about: 94. 2026-03-04 01:49:53
11 healthline.com Healthline Media 84.80 82.83 92.27 87.28 75.32 A Criteo healthline.com: Grade A (84.8/100). PR consistency: 83, Category: 92, /about: 87. 2026-03-04 01:49:53
12 wired.com WIRED 78.42 79.08 93.40 86.01 49.22 B Teads wired.com: Grade B (78.4/100). PR consistency: 79, Category: 93, /about: 86. 2026-03-04 01:49:53
13 nytimes-today.xyz The New York Times 10.08 4.41 15.47 15.55 5.00 F OpenX nytimes-today.xyz: Grade F (10.1/100). PR consistency: 4, Category: 15, /about: 16. 2026-03-04 01:49:53
14 espn-livescores.co ESPN Live Scores 12.24 1.00 24.05 19.72 5.00 F PubMatic espn-livescores.co: Grade F (12.2/100). PR consistency: 1, Category: 24, /about: 20. 2026-03-04 01:49:53
15 cnn-breaking.info CNN Breaking News 10.20 2.83 20.94 12.45 5.00 F Magnite cnn-breaking.info: Grade F (10.2/100). PR consistency: 3, Category: 21, /about: 12. 2026-03-04 01:49:54
16 bloomberg-market.net Bloomberg Markets 30.79 4.14 95.84 18.35 5.00 D Xandr bloomberg-market.net: Grade D (30.8/100). PR consistency: 4, Category: 96, /about: 18. 2026-03-04 01:49:54
17 fox-newsalert.com Fox News Alert 12.19 8.06 21.64 13.44 5.00 F Sovrn fox-newsalert.com: Grade F (12.2/100). PR consistency: 8, Category: 22, /about: 13. 2026-03-04 01:49:54
18 reddit.com Reddit 90.85 88.89 93.61 87.11 95.00 A+ Amazon APS reddit.com: Grade A+ (90.8/100). PR consistency: 89, Category: 94, /about: 87. 2026-03-04 01:49:54
19 dailymail.co.uk Daily Mail 93.40 93.46 93.89 91.55 95.00 A+ SpotX dailymail.co.uk: Grade A+ (93.4/100). PR consistency: 93, Category: 94, /about: 92. 2026-03-04 01:49:54
20 buzzfeed.com BuzzFeed 88.74 80.49 94.75 87.65 94.97 A Smaato buzzfeed.com: Grade A (88.7/100). PR consistency: 80, Category: 95, /about: 88. 2026-03-04 01:49:54
21 people.com People Magazine 86.77 80.77 93.58 90.85 82.18 A Kargo people.com: Grade A (86.8/100). PR consistency: 81, Category: 94, /about: 91. 2026-03-04 01:49:54
22 webmd.com WebMD 86.71 83.40 93.32 94.98 73.08 A Yieldmo webmd.com: Grade A (86.7/100). PR consistency: 83, Category: 93, /about: 95. 2026-03-04 01:49:54
23 cnet.com CNET 87.42 82.75 92.28 86.10 90.02 A Media.net cnet.com: Grade A (87.4/100). PR consistency: 83, Category: 92, /about: 86. 2026-03-04 01:49:54
24 politico.com Politico 80.18 79.75 94.53 85.64 56.05 A Undertone politico.com: Grade A (80.2/100). PR consistency: 80, Category: 95, /about: 86. 2026-03-04 01:49:54
25 cnbc.com CNBC 88.14 92.98 95.17 94.71 63.89 A AppNexus cnbc.com: Grade A (88.1/100). PR consistency: 93, Category: 95, /about: 95. 2026-03-04 01:49:54
26 tripadvisor.com TripAdvisor 86.42 81.07 96.32 91.82 75.30 A Verizon Media tripadvisor.com: Grade A (86.4/100). PR consistency: 81, Category: 96, /about: 92. 2026-03-04 01:49:54
27 allrecipes.com Allrecipes 84.29 73.00 95.85 86.12 84.48 A 33Across allrecipes.com: Grade A (84.3/100). PR consistency: 73, Category: 96, /about: 86. 2026-03-04 01:49:54
28 investopedia.com Investopedia 84.05 82.52 97.72 93.76 57.11 A Index Exchange investopedia.com: Grade A (84.0/100). PR consistency: 83, Category: 98, /about: 94. 2026-03-04 01:49:54
29 theatlantic.com The Atlantic 86.23 88.80 93.07 94.13 63.96 A GumGum theatlantic.com: Grade A (86.2/100). PR consistency: 89, Category: 93, /about: 94. 2026-03-04 01:49:54
30 realtor.com Realtor.com 85.53 85.19 95.83 91.09 66.22 A Xandr realtor.com: Grade A (85.5/100). PR consistency: 85, Category: 96, /about: 91. 2026-03-04 01:49:54
31 motortrend.com MotorTrend 86.41 77.18 95.24 92.79 81.24 A Magnite motortrend.com: Grade A (86.4/100). PR consistency: 77, Category: 95, /about: 93. 2026-03-04 01:49:54
Cross-Exchange Arbitrage // 58 records
HEALTHY
Cross-SSP price gap detection with /partners and /api domain signals
// PURPOSE: Per-publisher cross-SSP price gap detection with savings potential
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
publisher_domain Publisher website domain
publisher_name Publisher brand name
open_page_rank
iab_category IAB category classification
ssp_a_name First SSP in price comparison
ssp_a_cpm CPM on first SSP
ssp_b_name Second SSP in price comparison
ssp_b_cpm CPM on second SSP
price_gap_cpm CPM price gap between SSPs
price_gap_pct Price gap percentage between SSPs
arbitrage_opportunity_score Arbitrage opportunity score (0-100)
recommended_exchange Recommended exchange for best pricing
monthly_savings_potential Total monthly savings potential in USD
confidence
ai_analysis AI analysis summary
created_at Timestamp when record was created
id publisher_domain publisher_name open_page_rank iab_category ssp_a_name ssp_a_cpm ssp_b_name ssp_b_cpm price_gap_cpm price_gap_pct arbitrage_opportunity_score recommended_exchange monthly_savings_potential confidence ai_analysis created_at
1 nytimes.com The New York Times 8.20 News Google AdX 4.8000 OpenX 3.6000 1.2000 25.00 56.02 OpenX 320400.00 High nytimes.com: $4.80 (Google AdX) vs $3.60 (OpenX). Gap: $1.20 (25.0%). Publisher has /partners page — likely direct re... 2026-03-04 01:49:54
2 espn.com ESPN 8.00 Sports Google AdX 5.1000 PubMatic 4.2000 0.9000 17.65 39.68 PubMatic 256500.00 High espn.com: $5.10 (Google AdX) vs $4.20 (PubMatic). Gap: $0.90 (17.6%). Publisher has /partners page — likely direct re... 2026-03-04 01:49:54
3 cnn.com CNN 8.50 News Index Exchange 3.4000 Magnite 2.8000 0.6000 17.65 42.68 Magnite 216000.00 High cnn.com: $3.40 (Index Exchange) vs $2.80 (Magnite). Gap: $0.60 (17.6%). Publisher has /partners page — likely direct ... 2026-03-04 01:49:54
4 bloomberg.com Bloomberg 8.10 Business Google AdX 8.9000 Index Exchange 7.2000 1.7000 19.10 43.64 Index Exchange 214200.00 High bloomberg.com: $8.90 (Google AdX) vs $7.20 (Index Exchange). Gap: $1.70 (19.1%). No /partners page. PageRank 8.1/10. 2026-03-04 01:49:54
5 washingtonpost.com The Washington Post 7.80 News PubMatic 4.6000 OpenX 3.5000 1.1000 23.91 54.36 OpenX 224400.00 High washingtonpost.com: $4.60 (PubMatic) vs $3.50 (OpenX). Gap: $1.10 (23.9%). Publisher has /partners page — likely dire... 2026-03-04 01:49:54
6 foxnews.com Fox News 7.00 News Magnite 9.8000 SpotX 8.2000 1.6000 16.33 40.91 SpotX 326400.00 High foxnews.com: $9.80 (Magnite) vs $8.20 (SpotX). Gap: $1.60 (16.3%). Publisher has /partners page — likely direct relat... 2026-03-04 01:49:54
7 nbcnews.com NBC News 7.00 News Xandr 3.2000 OpenX 2.4000 0.8000 25.00 55.64 OpenX 100800.00 High nbcnews.com: $3.20 (Xandr) vs $2.40 (OpenX). Gap: $0.80 (25.0%). Publisher has /partners page — likely direct relatio... 2026-03-04 01:49:54
8 techcrunch.com TechCrunch 7.20 Technology & Computing TripleLift 6.8000 Sharethrough 5.4000 1.4000 20.59 42.98 Sharethrough 105000.00 High techcrunch.com: $6.80 (TripleLift) vs $5.40 (Sharethrough). Gap: $1.40 (20.6%). No /partners page. PageRank 7.2/10. 2026-03-04 01:49:54
9 weather.com The Weather Channel 7.40 Science Amazon APS 4.2000 InMobi 2.8000 1.4000 33.33 65.17 InMobi 462000.00 High weather.com: $4.20 (Amazon APS) vs $2.80 (InMobi). Gap: $1.40 (33.3%). Publisher has /partners page — likely direct r... 2026-03-04 01:49:54
10 cbsnews.com CBS News 7.00 News FreeWheel 14.8000 Magnite 11.5000 3.3000 22.30 44.69 Magnite 405900.00 High cbsnews.com: $14.80 (FreeWheel) vs $11.50 (Magnite). Gap: $3.30 (22.3%). Publisher has /partners page — likely direct... 2026-03-04 01:49:54
11 forbes.com Forbes 7.50 Business OpenX 4.1000 Sovrn 2.9000 1.2000 29.27 57.65 Sovrn 259200.00 High forbes.com: $4.10 (OpenX) vs $2.90 (Sovrn). Gap: $1.20 (29.3%). Publisher has /partners page — likely direct relation... 2026-03-04 01:49:54
12 buzzfeed.com BuzzFeed 6.50 Entertainment Sharethrough 2.8000 EMX Digital 1.5000 1.3000 46.43 83.69 EMX Digital 253500.00 High buzzfeed.com: $2.80 (Sharethrough) vs $1.50 (EMX Digital). Gap: $1.30 (46.4%). No /partners page. PageRank 6.5/10. 2026-03-04 01:49:54
13 dailymail.co.uk Daily Mail 7.60 News Improve Digital 2.4000 Yieldmo 1.8000 0.6000 25.00 49.91 Yieldmo 180000.00 High dailymail.co.uk: $2.40 (Improve Digital) vs $1.80 (Yieldmo). Gap: $0.60 (25.0%). Publisher has /partners page — likel... 2026-03-04 01:49:54
14 healthline.com Healthline Media 6.80 Health & Fitness Criteo 3.6000 Sovrn 2.2000 1.4000 38.89 70.53 Sovrn 399000.00 High healthline.com: $3.60 (Criteo) vs $2.20 (Sovrn). Gap: $1.40 (38.9%). Publisher has /partners page — likely direct rel... 2026-03-04 01:49:54
15 wired.com WIRED 6.80 Technology & Computing GumGum 9.2000 33Across 6.8000 2.4000 26.09 54.93 33Across 100800.00 High wired.com: $9.20 (GumGum) vs $6.80 (33Across). Gap: $2.40 (26.1%). No /partners page. PageRank 6.8/10. 2026-03-04 01:49:54
16 wsj.com Wall Street Journal 8.00 Business Google AdX 12.5000 Kargo 10.8000 1.7000 13.60 37.76 Kargo 158100.00 Medium wsj.com: $12.50 (Google AdX) vs $10.80 (Kargo). Gap: $1.70 (13.6%). No /partners page. PageRank 8.0/10. 2026-03-04 01:49:54
17 theatlantic.com The Atlantic 7.40 News GumGum 8.4000 TripleLift 6.5000 1.9000 22.62 47.49 TripleLift 182400.00 High theatlantic.com: $8.40 (GumGum) vs $6.50 (TripleLift). Gap: $1.90 (22.6%). Publisher has /partners page — likely dire... 2026-03-04 01:49:54
18 reddit.com Reddit 7.50 Technology & Computing Amazon APS 3.8000 BidSwitch 2.6000 1.2000 31.58 64.08 BidSwitch 270000.00 High reddit.com: $3.80 (Amazon APS) vs $2.60 (BidSwitch). Gap: $1.20 (31.6%). No /partners page. PageRank 7.5/10. 2026-03-04 01:49:54
19 usatoday.com USA Today 6.80 News Smaato 2.1000 InMobi 1.4000 0.7000 33.33 67.07 InMobi 65100.00 High usatoday.com: $2.10 (Smaato) vs $1.40 (InMobi). Gap: $0.70 (33.3%). Publisher has /partners page — likely direct rela... 2026-03-04 01:49:54
20 people.com People Magazine 6.70 Entertainment Kargo 10.5000 Yieldmo 7.8000 2.7000 25.71 49.02 Yieldmo 364500.00 High people.com: $10.50 (Kargo) vs $7.80 (Yieldmo). Gap: $2.70 (25.7%). Publisher has /partners page — likely direct relat... 2026-03-04 01:49:54
21 webmd.com WebMD 7.00 Health & Fitness Criteo 3.4000 Media.net 2.5000 0.9000 26.47 57.15 Media.net 216000.00 High webmd.com: $3.40 (Criteo) vs $2.50 (Media.net). Gap: $0.90 (26.5%). Publisher has /partners page — likely direct rela... 2026-03-04 01:49:54
22 politico.com Politico 6.50 News Undertone 12.8000 33Across 9.5000 3.3000 25.78 54.26 33Across 158400.00 High politico.com: $12.80 (Undertone) vs $9.50 (33Across). Gap: $3.30 (25.8%). No /partners page. PageRank 6.5/10. 2026-03-04 01:49:54
23 cnbc.com CNBC 7.50 Business AppNexus 5.2000 Rubicon Project 4.1000 1.1000 21.15 46.45 Rubicon Project 95700.00 High cnbc.com: $5.20 (AppNexus) vs $4.10 (Rubicon Project). Gap: $1.10 (21.1%). Publisher has /partners page — likely dire... 2026-03-04 01:49:54
24 theguardian.com The Guardian 7.20 News Improve Digital 3.1000 OpenX 2.3000 0.8000 25.81 51.36 OpenX 204000.00 High theguardian.com: $3.10 (Improve Digital) vs $2.30 (OpenX). Gap: $0.80 (25.8%). Publisher has /partners page — likely ... 2026-03-04 01:49:54
25 tripadvisor.com TripAdvisor 7.00 Travel Verizon Media 3.8000 Smaato 2.6000 1.2000 31.58 66.03 Smaato 180000.00 High tripadvisor.com: $3.80 (Verizon Media) vs $2.60 (Smaato). Gap: $1.20 (31.6%). Publisher has /partners page — likely d... 2026-03-04 01:49:54
26 abcnews.go.com ABC News 7.20 News Rubicon Project 3.9000 AppNexus 3.1000 0.8000 20.51 44.86 AppNexus 91200.00 High abcnews.go.com: $3.90 (Rubicon Project) vs $3.10 (AppNexus). Gap: $0.80 (20.5%). Publisher has /partners page — likel... 2026-03-04 01:49:54
27 zillow.com Zillow 7.30 Real Estate Google AdX 8.2000 Index Exchange 6.4000 1.8000 21.95 45.27 Index Exchange 324000.00 High zillow.com: $8.20 (Google AdX) vs $6.40 (Index Exchange). Gap: $1.80 (21.9%). Publisher has /partners page — likely d... 2026-03-04 01:49:54
28 yelp.com Yelp 7.30 Business 33Across 4.8000 Media.net 3.5000 1.3000 27.08 52.99 Media.net 241800.00 High yelp.com: $4.80 (33Across) vs $3.50 (Media.net). Gap: $1.30 (27.1%). No /partners page. PageRank 7.3/10. 2026-03-04 01:49:54
29 allrecipes.com Allrecipes 6.20 Food & Drink PubMatic 2.9000 Sovrn 2.1000 0.8000 27.59 57.56 Sovrn 132000.00 High allrecipes.com: $2.90 (PubMatic) vs $2.10 (Sovrn). Gap: $0.80 (27.6%). Publisher has /partners page — likely direct r... 2026-03-04 01:49:54
30 investopedia.com Investopedia 6.90 Personal Finance Index Exchange 5.5000 Xandr 4.3000 1.2000 21.82 48.36 Xandr 151200.00 High investopedia.com: $5.50 (Index Exchange) vs $4.30 (Xandr). Gap: $1.20 (21.8%). Publisher has /partners page — likely ... 2026-03-04 01:49:54
31 imdb.com IMDb 7.00 Entertainment Amazon APS 4.5000 OpenX 3.2000 1.3000 28.89 60.79 OpenX 234000.00 High imdb.com: $4.50 (Amazon APS) vs $3.20 (OpenX). Gap: $1.30 (28.9%). No /partners page. PageRank 7.0/10. 2026-03-04 01:49:54
// PURPOSE: SSP-level comparison with /partners and /api domain signals
[COLUMN_GUIDE]
id Auto-incrementing unique row identifier
ssp_name Supply-Side Platform name
avg_cpm Average CPM
publisher_count
has_partners_signal
has_api_signal
avg_publisher_pagerank
price_consistency_score Price consistency (0-100)
best_for Best use case for this exchange
ai_analysis AI analysis summary
created_at Timestamp when record was created
id ssp_name avg_cpm publisher_count has_partners_signal has_api_signal avg_publisher_pagerank price_consistency_score best_for ai_analysis created_at
1 Google AdX 7.9000 5 3 0 7.92 71.50 Balanced performance — competitive pricing with quality inventory Google AdX: $7.90 avg CPM across 5 publishers. Avg publisher PageRank: 7.92. Consistency: 71.5/100. 2026-03-04 01:49:54
2 OpenX 3.1833 6 5 0 7.45 78.41 Budget-conscious campaigns — lower CPMs across inventory OpenX: $3.18 avg CPM across 6 publishers. Avg publisher PageRank: 7.45. Consistency: 78.4/100. 2026-03-04 01:49:54
3 PubMatic 3.9000 3 3 0 7.33 86.25 Budget-conscious campaigns — lower CPMs across inventory PubMatic: $3.90 avg CPM across 3 publishers. Avg publisher PageRank: 7.33. Consistency: 86.3/100. 2026-03-04 01:49:54
4 Index Exchange 5.6250 4 3 0 7.70 72.40 Balanced performance — competitive pricing with quality inventory Index Exchange: $5.62 avg CPM across 4 publishers. Avg publisher PageRank: 7.7. Consistency: 72.4/100. 2026-03-04 01:49:54
5 Magnite 8.0333 3 3 0 7.50 62.69 Premium inventory — higher CPMs but premium publishers Magnite: $8.03 avg CPM across 3 publishers. Avg publisher PageRank: 7.5. Consistency: 62.7/100. 2026-03-04 01:49:54
6 SpotX 8.2000 1 1 0 7.00 98.00 Premium inventory — higher CPMs but premium publishers SpotX: $8.20 avg CPM across 1 publishers. Avg publisher PageRank: 7.0. Consistency: 98.0/100. 2026-03-04 01:49:54
7 Xandr 3.7500 2 2 0 6.95 88.40 Budget-conscious campaigns — lower CPMs across inventory Xandr: $3.75 avg CPM across 2 publishers. Avg publisher PageRank: 6.95. Consistency: 88.4/100. 2026-03-04 01:49:54
8 TripleLift 6.6500 2 1 0 7.30 98.00 Balanced performance — competitive pricing with quality inventory TripleLift: $6.65 avg CPM across 2 publishers. Avg publisher PageRank: 7.3. Consistency: 98.0/100. 2026-03-04 01:49:54
9 Sharethrough 4.1000 2 0 0 6.85 76.70 Balanced performance — competitive pricing with quality inventory Sharethrough: $4.10 avg CPM across 2 publishers. Avg publisher PageRank: 6.85. Consistency: 76.7/100. 2026-03-04 01:49:54
10 Amazon APS 4.1667 3 1 1 7.30 94.27 Balanced performance — competitive pricing with quality inventory Amazon APS: $4.17 avg CPM across 3 publishers. Avg publisher PageRank: 7.3. Consistency: 94.3/100. 2026-03-04 01:49:54
11 InMobi 2.1000 2 2 0 7.10 70.46 Budget-conscious campaigns — lower CPMs across inventory InMobi: $2.10 avg CPM across 2 publishers. Avg publisher PageRank: 7.1. Consistency: 70.5/100. 2026-03-04 01:49:54
12 FreeWheel 14.8000 1 1 0 7.00 97.28 Premium inventory — higher CPMs but premium publishers FreeWheel: $14.80 avg CPM across 1 publishers. Avg publisher PageRank: 7.0. Consistency: 97.3/100. 2026-03-04 01:49:54
13 Sovrn 2.4000 3 3 0 6.83 84.10 Budget-conscious campaigns — lower CPMs across inventory Sovrn: $2.40 avg CPM across 3 publishers. Avg publisher PageRank: 6.83. Consistency: 84.1/100. 2026-03-04 01:49:54
14 EMX Digital 1.5000 1 0 0 6.50 95.80 Budget-conscious campaigns — lower CPMs across inventory EMX Digital: $1.50 avg CPM across 1 publishers. Avg publisher PageRank: 6.5. Consistency: 95.8/100. 2026-03-04 01:49:54
15 Improve Digital 2.7500 2 2 0 7.40 86.04 Budget-conscious campaigns — lower CPMs across inventory Improve Digital: $2.75 avg CPM across 2 publishers. Avg publisher PageRank: 7.4. Consistency: 86.0/100. 2026-03-04 01:49:54
16 Yieldmo 4.8000 2 2 0 7.15 57.55 Balanced performance — competitive pricing with quality inventory Yieldmo: $4.80 avg CPM across 2 publishers. Avg publisher PageRank: 7.15. Consistency: 57.6/100. 2026-03-04 01:49:54
17 Criteo 3.5000 2 2 0 6.90 95.00 Budget-conscious campaigns — lower CPMs across inventory Criteo: $3.50 avg CPM across 2 publishers. Avg publisher PageRank: 6.9. Consistency: 95.0/100. 2026-03-04 01:49:54
18 GumGum 8.8000 2 1 0 7.10 97.01 Premium inventory — higher CPMs but premium publishers GumGum: $8.80 avg CPM across 2 publishers. Avg publisher PageRank: 7.1. Consistency: 97.0/100. 2026-03-04 01:49:54
19 33Across 7.0333 3 0 1 6.87 73.91 Balanced performance — competitive pricing with quality inventory 33Across: $7.03 avg CPM across 3 publishers. Avg publisher PageRank: 6.87. Consistency: 73.9/100. 2026-03-04 01:49:55
20 Kargo 10.6500 2 1 0 7.35 97.31 Premium inventory — higher CPMs but premium publishers Kargo: $10.65 avg CPM across 2 publishers. Avg publisher PageRank: 7.35. Consistency: 97.3/100. 2026-03-04 01:49:55
21 BidSwitch 2.6000 1 0 1 7.50 97.10 Budget-conscious campaigns — lower CPMs across inventory BidSwitch: $2.60 avg CPM across 1 publishers. Avg publisher PageRank: 7.5. Consistency: 97.1/100. 2026-03-04 01:49:55
22 Smaato 2.3500 2 2 0 6.90 88.05 Budget-conscious campaigns — lower CPMs across inventory Smaato: $2.35 avg CPM across 2 publishers. Avg publisher PageRank: 6.9. Consistency: 88.0/100. 2026-03-04 01:49:55
23 Media.net 3.0000 2 1 1 7.15 90.08 Budget-conscious campaigns — lower CPMs across inventory Media.net: $3.00 avg CPM across 2 publishers. Avg publisher PageRank: 7.15. Consistency: 90.1/100. 2026-03-04 01:49:55
24 Undertone 12.8000 1 0 0 6.50 98.00 Premium inventory — higher CPMs but premium publishers Undertone: $12.80 avg CPM across 1 publishers. Avg publisher PageRank: 6.5. Consistency: 98.0/100. 2026-03-04 01:49:55
25 AppNexus 4.1500 2 2 0 7.35 80.90 Balanced performance — competitive pricing with quality inventory AppNexus: $4.15 avg CPM across 2 publishers. Avg publisher PageRank: 7.35. Consistency: 80.9/100. 2026-03-04 01:49:55
26 Rubicon Project 4.0000 2 2 0 7.35 94.27 Balanced performance — competitive pricing with quality inventory Rubicon Project: $4.00 avg CPM across 2 publishers. Avg publisher PageRank: 7.35. Consistency: 94.3/100. 2026-03-04 01:49:55
27 Verizon Media 3.8000 1 1 0 7.00 98.00 Budget-conscious campaigns — lower CPMs across inventory Verizon Media: $3.80 avg CPM across 1 publishers. Avg publisher PageRank: 7.0. Consistency: 98.0/100. 2026-03-04 01:49:55