Performance & Wellness Intelligence

Stop Pitching to Casual Yogis.
Get Verified Fitness ICPs.

Standard "Fitness" lists are full of inactive influencers and recipe blogs. Our AI agents verify active class schedules, recurring billing setups, and multi-location franchises to find verified Big Box Gyms, Boutique Studios, and Supplement Brands.

The "Workout" Data Blur

Why firmographic filters fail for health sales.

Targeting "Fitness" is meaningless. You might be selling commercial treadmills, but your list is full of meditation apps and yoga teachers working from home.

You need to filter out the solopreneurs and find the Operational Facilities with square footage and equipment budgets.

  • Fitness Influencer Blogs (No facility)
  • Individual Personal Trainers
  • Inactive CrossFit Affiliates
Metric Standard "Health" List Our ICP Database
Classification Category: "Exercise" Facility vs. App vs. Retail
Activity Unknown Live Class Schedule Check
Tech Stack None Mindbody, ABC Fitness, Mariana
Scale Unknown Unit Count & Square Footage

20 High-Value Fitness ICPs

Target health businesses by their specific model.

Big Box Gym Chains

National players (>20k sq ft). Targets for cardio equipment, HVAC, and enterprise ERP.

Boutique Pilates Studios

Reformer based. High check avg. Targets for specialized gear, grip socks, and premium software.

HIIT / Functional Fitness

F45/OrangeTheory clones. Targets for heart rate monitors, flooring, and loud audio.

Yoga & Meditation Centers

Physical studios. Targets for props, linens, and booking tech (Mindbody).

DTC Supplement Brands

Pre-workout and protein. High ad spend. Targets for 3PL, recurring billing, and labs.

HealthTech SaaS

Apps for coaching/nutrition. B2B targets for fitness APIs and cloud hosting.

Physiotherapy & Sports Rehab

Treating athletes. Targets for recovery tech (compression, cold plunge) and medical billing.

Meal Prep Delivery

High volume logistics. Targets for cold chain, packaging, and subscription software.

Corporate Wellness Cos

Selling TO HR departments. Targets for reporting tools and partnership data.

Performance Footwear DTC

Niche running/lifting shoes. Targets for fit-tech and returns management.

Juice & Smoothie Chains

Physical locations. Targets for high-speed blenders, local marketing, and fruit supply.

Martial Arts / MMA Gyms

Mat based facilities. Targets for safety gear, membership apps, and uniforms.

Aquatic & Swim Schools

Physical pools. High maintenance. Targets for chemicals, dehumidification, and scheduling.

Recovery / Biohacking Labs

Infrared sauna, cryo, IV drip. Targets for specialized hardware and high-end CRM.

Fitness Franchisors

Selling gym models. Targets for lead gen and franchise management software.

Indoor Cycling Studios

SoulCycle clones. Targets for bike maintenance, high-res displays, and audio.

Mental Health Platforms

Tele-therapy and apps. Targets for secure cloud and patient privacy tools.

24/7 Access Gyms

Anytime/Snap clones. Targets for secure access control and surveillance.

Activewear Brands (Niche)

Ethical/Sustainable focus. Targets for fabric sourcing and eco-logistics.

Connected Fitness (Hardware)

Peloton/Tonal clones. Targets for manufacturing, IoT SIMs, and content streaming.

Anatomy of a High-Value Wellness Lead

In Wellness, the "Booking & Billing" stack is the heartbeat. A studio using Mindbody or Zingfit is an active business with a membership base.

We extract these "Operational Signals" to help you find the pros.

Tech Fingerprints

  • Booking: Detection of Mindbody, Boulevard, Momence, or Glofox.
  • E-commerce: Usage of Shopify Plus or Recharge (Subscription focus).
  • Comm: Usage of Weave, Podium, or Skipio for SMS reminders.

Facility Signals

  • Schedule: "Live Classes" with >20 sessions/week indicates a full team.
  • Sq Ft: Analysis of address vs commercial real estate data (Big Box vs Boutique).
  • Staff: "Meet the Team" page analysis counting "Certified Instructors."

Outreach Strategy: The "Membership" Play

If you sell retention software, filter for studios using Mindbody but having no Loyalty program detected.
Pitch: "Reduce your churn rate by 15% by implementing our automated reward system for your Mindbody members..."

Verification: The "Activity" Check

We validate fitness businesses by checking their digital pulse.

  • Schedule Active: Is the calendar populated for the current month?
  • Social Linkage: Are they posting real workout content on Instagram or TikTok?
  • Address Match: Does the address match a commercial gym facility?

This ensures you focus on active studios, not defunct franchises.

Strengthen Your Pipeline

Get the data that powers the world's top health and wellness vendors.