Facebook Pixel : Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
This technology is used by 7.64% of websites in the Analytics category. The most popular industry vertical is Business and Finance, with Business being the top subcategory.
Industry Vertical Distribution
Technologies Frequently Used with Facebook Pixel
| Technology | Co-usage Rate | Website |
|---|---|---|
| core-js | 76.3% | https://github.com/zloirock/core-js |
| Open Graph | 67.63% | https://ogp.me |
| 65.65% | http://facebook.com | |
| HSTS | 41.47% | https://www.rfc-editor.org/rfc/rfc6797#section-6.1 |
| webpack | 34.17% | https://webpack.js.org/ |
| Module Federation | 33.72% | https://webpack.js.org/concepts/module-federation/ |
| HTTP/3 | 32.73% | https://httpwg.org/ |
| Google Tag Manager | 32.29% | http://www.google.com/tagmanager |
| RSS | 31.68% | https://www.rssboard.org/rss-specification |
| Google Workspace | 25.47% | https://workspace.google.com/ |
AI-Powered Technology Recommendations
Our AI recommender engine, trained on 100 million data points, suggests these technologies for websites using Facebook Pixel:
| Technology | AI Score | Website |
|---|---|---|
| 0.3 | http://facebook.com | |
| web-vitals | 0.18 | https://github.com/GoogleChrome/web-vitals |
| Shopify Chat | 0.14 | https://www.shopify.com/inbox |
| HSTS | 0.13 | https://www.rfc-editor.org/rfc/rfc6797#section-6.1 |
| PixelYourSite | 0.13 | https://www.pixelyoursite.com |
| core-js | 0.11 | https://github.com/zloirock/core-js |
| HTTP/3 | 0.11 | https://httpwg.org/ |
| AdRoll CMP System | 0.09 | https://www.adroll.com/features/consent-management |
| Pinterest Ads | 0.09 | https://ads.pinterest.com/ |
| Linkedin Insight Tag | 0.08 | https://business.linkedin.com/marketing-solutions/insight-tag |
IAB Tier 1 Vertical Distribution
Relative Usage by Industry
Market Distribution Comparison
IAB Tier 2 Subcategory Distribution
Top Websites Using Facebook Pixel
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| etsy.com | Shopping | Personal Celebrations & Life Events | 7.33 |
| eventbrite.com | Events and Attractions | Concerts & Music Events | 7.13 |
| theverge.com | Business and Finance | Industries | 7.09 |
| reverbnation.com | Music and Audio | Industries | 7 |
| squarespace.com | Business and Finance | Marketplace/eCommerce | 6.74 |
| slate.com | News and Politics | Political Event | 6.74 |
| hbr.org | Business and Finance | Business | 6.64 |
| 500px.com | Hobbies & Interests | Arts and Crafts | 6.6 |
| pbs.org | Movies | Talk Radio | 6.42 |
| webmd.com | Medical Health | Diseases and Conditions | 6.28 |
Usage by Domain Popularity (Top 1M)
Usage by Domain Age
The average age of websites using Facebook Pixel is 12 years. The average OpenRank (measure of backlink strength) is 2.78.
Emerging Websites Using Facebook Pixel
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| accuritetireservice.com | Automotive | Road-Side Assistance | 0 |
| desertcharmliving.com | Real Estate | Real Estate Buying and Selling | 0 |
| fuck-china.com | Sports | Extreme Sports | 0 |
| noskovaonline.com | Food & Drink | Desserts and Baking | 0 |
| fortunewinds.com | Personal Finance | Computing | 0 |
Technologies Less Frequently Used with Facebook Pixel
| Technology | Co-usage Rate | Website |
|---|---|---|
| Acquia Campaign Factory | 0% | https://www.acquia.com/products/marketing-cloud/campaign-factory |
| Acquia Content Hub | 0% | https://www.acquia.com/products/drupal-cloud/content-hub |
| Acquia Customer Data Platform | 0% | https://www.acquia.com/products/marketing-cloud/customer-data-platform |
| AddEvent | 0% | https://www.addevent.com |
| Advally | 0% | https://www.advally.com |
