Tally Technology Intelligence

What is Tally?

Tally is a free form builder that creates beautiful forms without coding. Founded in 2020, Tally offers unlimited forms and responses on its free tier, distinguishing it from competitors like Typeform.

Features include conditional logic, calculations, file uploads, and integrations. Known for its Notion-like interface and generous free plan.

Key Features

Form Building

• Notion-like: Block-based editor
• Logic: Conditional branching
• Calculations: Dynamic pricing
• Signatures: E-signature collection

Free Tier

• Unlimited: Forms and submissions
• No Branding: Remove Tally branding
• Integrations: Zapier, webhooks

Use Cases

Lead Generation

Startups collect leads without form limits. Beautiful forms improve conversion. Integrate with CRM tools.

Surveys

Teams run feedback surveys. Conditional logic personalizes questions. Unlimited responses at no cost.

Applications

Organizations collect job applications. File uploads for resumes. Conditional sections for roles.

Payments

Businesses accept payments through forms. Stripe integration. Calculated totals.

Code Examples

Embed Form

<!-- Tally Form Embed -->
<iframe data-tally-src="https://tally.so/embed/YOUR_FORM_ID"
    width="100%" height="500" frameborder="0">
</iframe>
<script>
var d=document,w="https://tally.so/widgets/embed.js",v=function(){
    "undefined"!=typeof Tally?Tally.loadEmbeds():d.querySelectorAll("iframe[data-tally-src]").forEach((function(e){e.src=e.dataset.tallySrc}))};
</script>

Popup Form

<button data-tally-open="YOUR_FORM_ID">Open Form</button>

Webhook Handler

app.post('/tally-webhook', (req, res) => {
    const { fields } = req.body.data;
    const email = fields.find(f => f.key === 'email')?.value;
    // Process submission
    res.status(200).send('OK');
});

Comparison

vs Typeform

• Price: Tally free unlimited, Typeform limited
• Design: Typeform more polished
• Features: Comparable for most uses

vs Google Forms

• Design: Tally much better looking
• Logic: Tally more powerful
• Price: Both free

Strengths

• Generous free tier
• Clean, modern design
• Notion-like editing

Considerations

• Newer platform
• Fewer integrations