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Varnish Technology Intelligence

Unlock comprehensive market intelligence for Varnish. Discover real-time adoption metrics, industry distribution patterns, competitive landscape analysis, and AI-powered technology recommendations to drive strategic decisions.

View Analytics All Technologies
Animation Speed
1.0x
21.16%
Market Share in Caching
12.3
Avg Domain Age (yrs)
AI-Powered
Recommendations
2.67
Avg OpenRank
21.16%
Market Share
Business and Finance
Top Industry
12.3 yrs
Avg Domain Age
2.67
Avg OpenRank

Varnish : Varnish is a reverse caching proxy.

This technology is used by 21.16% of websites in the Caching category. The most popular industry vertical is Business and Finance, with Computing being the top subcategory.

What is Varnish?

Varnish Cache is a high-performance HTTP accelerator designed for content-heavy, high-traffic websites. Created by Poul-Henning Kamp in 2006, Varnish sits in front of web servers, caching responses and serving them directly from memory at speeds approaching RAM bandwidth.

Varnish can handle hundreds of thousands of requests per second on modest hardware. It's used by major websites including Wikipedia, The New York Times, Twitter, and Vimeo. The cache can reduce origin server load by 90% or more for cacheable content.

Unlike other caching solutions, Varnish uses its own configuration language (VCL) that compiles to C, enabling complex caching logic with minimal overhead. Varnish is purely a cache—it doesn't handle SSL/TLS, relying on front-end proxies like nginx or Hitch.

Industry Vertical Distribution

Technologies Frequently Used with Varnish

Technology Co-usage Rate Website
jQuery65.28%https://jquery.com
Google Analytics59.58%http://google.com/analytics
PHP44.3%http://php.net
Google Tag Manager42.34%http://www.google.com/tagmanager
Nginx41.16%http://nginx.org/en
Google Font API40.44%http://google.com/fonts
MySQL27.73%http://mysql.com
WordPress27.17%https://wordpress.org
Bootstrap26.17%https://getbootstrap.com
Fastly25.37%https://www.fastly.com

Varnish Architecture

Memory-Based: Stores cached content in RAM. Optional disk storage for overflow. Memory-mapped files. Blazing fast retrieval.

VCL Language: Varnish Configuration Language. Compiles to native C code. Custom cache logic. Request/response manipulation.

Grace Mode: Serve stale content during backend fetch. Seamless user experience. Backend failure tolerance. Configurable staleness.

Health Checks: Backend health monitoring. Automatic failover. Director load balancing. Probe configuration.

ESI Support: Edge Side Includes for partial caching. Cache page fragments. Different TTLs per section. Personalization with caching.

Purging: Invalidate specific URLs. Ban patterns with regex. Soft purge for grace. PURGE HTTP method.

AI-Powered Technology Recommendations

Our AI recommender engine, trained on 100 million data points, suggests these technologies for websites using Varnish:

Technology AI Score Website
Fastly 0.3https://www.fastly.com
MariaDB 0.25https://mariadb.org
Pantheon 0.24https://pantheon.io/
Big Cartel 0.2https://www.bigcartel.com
AngularJS 0.16https://angularjs.org
Section.io 0.13https://www.section.io
TypePad 0.13http://www.typepad.com
GitHub Pages 0.12https://pages.github.com/
Zipkin 0.11https://zipkin.io/
Percona 0.11https://www.percona.com

IAB Tier 1 Vertical Distribution

Relative Usage by Industry

Market Distribution Comparison

Varnish Use Cases

News & Media: High-traffic news sites. Breaking news traffic spikes. Article page caching. Homepage edge caching.

E-commerce: Product catalog caching. Category page performance. API response caching. Flash sale handling.

API Acceleration: REST API response caching. GraphQL query caching. Rate limiting. Response normalization.

Streaming: Video manifest caching. CDN origin shielding. Segment caching. Playlist acceleration.

WordPress: Full-page caching. Plugin compatibility. Logged-in user handling. Comment bypass.

High Availability: Backend failure protection. Grace mode serving. Load distribution. Traffic shaping.

IAB Tier 2 Subcategory Distribution

Top Websites Using Varnish

Website IAB Category Subcategory OpenRank
creativecommons.orgBusiness and FinanceEducational Content8.06
slideshare.netBusiness and FinanceBusiness7.44
bbc.comNews and PoliticsInternational News7.39
etsy.comShoppingPersonal Celebrations & Life Events7.33
eventbrite.comEvents and AttractionsConcerts & Music Events7.13
theverge.comBusiness and FinanceIndustries7.09
anchor.fmMusic and AudioTalk Radio6.86
unsplash.comHobbies & InterestsImages/Galleries6.79
vice.comVideo GamingAstrology6.63
investopedia.comPersonal FinanceFinancial Planning6.58

Varnish Configuration

VCL Configuration Example

vcl 4.1;

backend default {
    .host = "127.0.0.1";
    .port = "8080";
    .probe = {
        .url = "/health";
        .interval = 5s;
        .timeout = 2s;
    }
}

sub vcl_recv {
    # Strip cookies for static files
    if (req.url ~ "\.(css|js|jpg|png|gif|ico|woff2)$") {
        unset req.http.Cookie;
        return (hash);
    }

    # Bypass cache for logged-in users
    if (req.http.Cookie ~ "session_id") {
        return (pass);
    }

    # Normalize Accept-Encoding
    if (req.http.Accept-Encoding) {
        if (req.http.Accept-Encoding ~ "gzip") {
            set req.http.Accept-Encoding = "gzip";
        } else {
            unset req.http.Accept-Encoding;
        }
    }
}

sub vcl_backend_response {
    # Cache static files for 1 day
    if (bereq.url ~ "\.(css|js|jpg|png)$") {
        set beresp.ttl = 1d;
        unset beresp.http.Set-Cookie;
    }

    # Enable grace mode
    set beresp.grace = 1h;
}

sub vcl_deliver {
    # Add cache hit/miss header
    if (obj.hits > 0) {
        set resp.http.X-Cache = "HIT";
    } else {
        set resp.http.X-Cache = "MISS";
    }
}

Usage by Domain Popularity (Top 1M)

Usage by Domain Age

The average age of websites using Varnish is 12.3 years. The average OpenRank (measure of backlink strength) is 2.67.

Varnish Benefits

Extreme Speed: Serves from RAM at memory speed. Microsecond response times. Handles 100K+ requests/second. Near-zero latency.

Origin Offload: 90%+ cache hit rates achievable. Reduce backend servers. Lower infrastructure costs. Handle traffic spikes.

Flexible Logic: VCL enables custom caching rules. Request manipulation. A/B testing at edge. Complex routing.

Grace Mode: Serve stale during backend issues. User never sees errors. Backend recovery time. Resilient architecture.

ESI Composition: Cache page fragments separately. Personalization with caching. Different TTLs per component. Efficient updates.

Open Source: Free core version. Active community. Enterprise version available. No vendor lock-in.

Proven Scale: Wikipedia, Twitter, NYT use Varnish. Massive traffic handling. Battle-tested reliability.

Emerging Websites Using Varnish

Website IAB Category Subcategory OpenRank
vasanthdeveloper.comTechnology & ComputingComputing0
grigo.com.arEducationChildren's TV0
cdelectricalservices.comHome & GardenAuto Repair0
fortiesgamer.comEvents and AttractionsInteractive Content0
runningthroughdarkness.comMoviesHorror Movies0

Technologies Less Frequently Used with Varnish

Technology Co-usage Rate Website
AB Tasty0%https://www.abtasty.com
Accesso0%https://accesso.com/
AccuWeather0%https://partners.accuweather.com
Acoustic Experience Analytics0%https://acoustic.com/tealeaf
Acquia Cloud Platform CDN0%https://docs.acquia.com/cloud-platform/platformcdn/