AI-Powered Analytics

Netlify Technology Intelligence

Unlock comprehensive market intelligence for Netlify. Discover real-time adoption metrics, industry distribution patterns, competitive landscape analysis, and AI-powered technology recommendations to drive strategic decisions.

View Analytics All Technologies
Animation Speed
1.0x
2.94%
Market Share in PaaS
9.8
Avg Domain Age (yrs)
AI-Powered
Recommendations
2.76
Avg OpenRank
2.94%
Market Share
Business and Finance
Top Industry
9.8 yrs
Avg Domain Age
2.76
Avg OpenRank

Netlify : Netlify providers hosting and server-less backend services for web applications and static websites.

This technology is used by 2.94% of websites in the PaaS category. The most popular industry vertical is Business and Finance, with Computing being the top subcategory.

What is Netlify?

Netlify is a web development platform that automates builds, deployments, and hosting for modern web projects. Founded in 2014 by Mathias Biilmann and Christian Bach, Netlify pioneered the Jamstack architecture movement.

Netlify transforms how developers ship websites. Push to Git and Netlify handles the rest: builds the site, deploys to a global CDN, provisions SSL certificates, and manages DNS. The platform supports any frontend framework with intelligent build detection. Netlify coined and popularized "Jamstack" (JavaScript, APIs, Markup), influencing how the industry thinks about web architecture.

Industry Vertical Distribution

Technologies Frequently Used with Netlify

Technology Co-usage Rate Website
Google Analytics50.22%http://google.com/analytics
webpack40.27%https://webpack.js.org/
Google Tag Manager35.93%http://www.google.com/tagmanager
React34.49%https://reactjs.org
Google Workspace30.17%https://workspace.google.com/
Google Font API29.31%http://google.com/fonts
jQuery25.75%https://jquery.com
Gatsby22.56%https://www.gatsbyjs.org/
Node.js14.31%http://nodejs.org
Bootstrap14.01%https://getbootstrap.com

Key Features

Continuous Deployment

  • Git Integration: GitHub, GitLab, Bitbucket support
  • Build Detection: Auto-detects frameworks
  • Deploy Previews: Every PR gets unique URL
  • Branch Deploys: Deploy any branch

Netlify Functions

  • Serverless: AWS Lambda powered
  • Background Functions: Long-running tasks
  • Scheduled Functions: Cron-based execution
  • Edge Functions: Run at CDN edge

Built-in Features

  • Forms: Form handling without backend
  • Identity: User authentication service
  • Large Media: Git LFS integration
  • Split Testing: A/B testing branches

Infrastructure

  • Global CDN: Edge nodes worldwide
  • Instant Cache Invalidation: Atomic deploys
  • Asset Optimization: Automatic compression
  • DDoS Protection: Enterprise-grade security

AI-Powered Technology Recommendations

Our AI recommender engine, trained on 100 million data points, suggests these technologies for websites using Netlify:

Technology AI Score Website
Hugo 0.3http://gohugo.io
Gatsby 0.28https://www.gatsbyjs.org/
Highlight.js 0.14https://highlightjs.org/
Contentful 0.13http://www.contentful.com
Gridsome 0.13https://gridsome.org
DatoCMS 0.12https://www.datocms.com
WP Rocket 0.11http://wp-rocket.me
GTranslate 0.11https://gtranslate.io
Cloudinary 0.11https://cloudinary.com
Jekyll 0.1http://jekyllrb.com

IAB Tier 1 Vertical Distribution

Relative Usage by Industry

Market Distribution Comparison

Use Cases

Static Websites

Teams deploy marketing sites, blogs, and documentation. Static site generators like Gatsby, Hugo, and Eleventy build at deploy time. Content updates trigger automatic rebuilds through webhooks.

Jamstack Applications

Developers build dynamic experiences on static infrastructure. Frontend JavaScript handles interactivity. Third-party APIs provide backend functionality. Performance remains excellent because static assets serve from CDN.

Form Collection

Marketing teams collect leads without backend development. Netlify Forms detect HTML forms automatically. Submissions forward to email, Slack, or webhooks. Spam filtering included.

E-commerce Storefronts

Online stores use headless commerce with Netlify hosting. Shopify, Snipcart, and Stripe handle transactions. Fast page loads improve conversion rates. Edge functions personalize shopping experiences.

Documentation Portals

Open source projects host docs on Netlify. Docusaurus, VitePress, and GitBook deploy seamlessly. Search integrates via Algolia. Version management through branch deploys.

Agency Client Sites

Web agencies manage multiple client sites. Team features enable collaboration. Audit logs track changes. White-label options for client-facing deployments.

IAB Tier 2 Subcategory Distribution

Top Websites Using Netlify

Website IAB Category Subcategory OpenRank
asana.comCareersRemote Working6.36
trimble.comBusiness and FinanceIndustries6.23
1password.comFamily and RelationshipsParenting5.79
wakelet.comHobbies & InterestsEducational Content5.53
unilever.comStyle & FashionPersonal Care5.37
okta.comBusiness and FinanceIndustries5.35
kubernetes.ioTechnology & ComputingBusiness5.34
mailjet.comBusiness and FinanceBusiness5.32
openkeychain.orgTechnology & ComputingComputing5.3
onepeloton.comSportsCycling5.27

Code Examples

netlify.toml Configuration

[build]
  command = "npm run build"
  publish = "dist"
  functions = "netlify/functions"

[build.environment]
  NODE_VERSION = "20"

[[redirects]]
  from = "/api/*"
  to = "/.netlify/functions/:splat"
  status = 200

[[headers]]
  for = "/*"
  [headers.values]
    X-Frame-Options = "DENY"
    X-Content-Type-Options = "nosniff"

[context.production]
  environment = { NODE_ENV = "production" }

[context.deploy-preview]
  command = "npm run build:preview"

Netlify Function

// netlify/functions/hello.ts
import type { Handler } from "@netlify/functions";

const handler: Handler = async (event, context) => {
    const { name = "World" } = event.queryStringParameters || {};

    return {
        statusCode: 200,
        headers: {
            "Content-Type": "application/json",
        },
        body: JSON.stringify({
            message: `Hello, ${name}!`,
            timestamp: new Date().toISOString(),
        }),
    };
};

export { handler };

Netlify Form (HTML)

<form name="contact" method="POST" data-netlify="true">
    <input type="hidden" name="form-name" value="contact" />
    <label>
        Name: <input type="text" name="name" required />
    </label>
    <label>
        Email: <input type="email" name="email" required />
    </label>
    <label>
        Message: <textarea name="message" required></textarea>
    </label>
    <button type="submit">Send</button>
</form>

Netlify CLI

# Install CLI
npm install -g netlify-cli

# Login
netlify login

# Initialize project
netlify init

# Local development
netlify dev

# Deploy draft
netlify deploy

# Deploy production
netlify deploy --prod

Usage by Domain Popularity (Top 1M)

Usage by Domain Age

The average age of websites using Netlify is 9.8 years. The average OpenRank (measure of backlink strength) is 2.76.

Ecosystem

Netlify Integrations

  • Contentful: Headless CMS webhooks
  • Sanity: Real-time content preview
  • Algolia: Site search indexing
  • Stripe: E-commerce payments

Build Plugins

  • Lighthouse: Performance audits
  • Sitemap: Automatic generation
  • Cache: Persistent build caching
  • Cypress: E2E testing integration

Strengths

  • Pioneered modern web deployment
  • Excellent free tier
  • Built-in forms and authentication
  • Framework agnostic
  • Strong community and ecosystem

Considerations

  • Build minutes limited on free tier
  • Function execution limits
  • Large site builds can be slow
  • Some features require higher tiers
  • Less optimal for Next.js than Vercel

Emerging Websites Using Netlify

Website IAB Category Subcategory OpenRank
melapatisserie.com.auEvents and AttractionsPersonal Celebrations & Life Events0
colinsavacool.comBusiness and FinanceIndustries0
easeprojects.netFine ArtArts and Crafts0
phiskills.comTechnology & ComputingArtificial Intelligence0
pai-recognition.comBusiness and FinanceBusiness0

Technologies Less Frequently Used with Netlify

Technology Co-usage Rate Website
Kestrel0.01%https://docs.microsoft.com/en-us/aspnet/core/fundamentals/servers/kestrel
Performance Lab0.01%https://wordpress.org/plugins/performance-lab/
Yext0.01%https://www.yext.com
Privy0.01%https://www.privy.com
Impact0.01%https://impact.com/