Gatsby : Gatsby is a React-based open-source framework with performance, scalability and security built-in.
This technology is used by 40.17% of websites in the Static site generator category. The most popular industry vertical is Business and Finance, with Business being the top subcategory.
What is Gatsby?
Gatsby is a React-based static site generator that helps developers build blazing fast websites and apps. It combines static HTML generation with React hydration, creating sites that load quickly and become fully interactive single-page applications.
Created by Kyle Mathews in 2015 and backed by Gatsby Inc., the framework pioneered the Jamstack approach to web development. Gatsby's data layer uses GraphQL to pull content from any source—CMSs, APIs, databases, or local files—at build time. Despite competition from Next.js and Astro, Gatsby remains popular for content-rich sites and has evolved with Gatsby Cloud for deployment and Gatsby Functions for serverless capabilities.
Industry Vertical Distribution
Technologies Frequently Used with Gatsby
| Technology | Co-usage Rate | Website |
|---|---|---|
| webpack | 98.5% | https://webpack.js.org/ |
| React | 98.48% | https://reactjs.org |
| Google Analytics | 57.14% | http://google.com/analytics |
| Google Tag Manager | 46.94% | http://www.google.com/tagmanager |
| Netlify | 45.47% | https://www.netlify.com/ |
| Google Workspace | 35.43% | https://workspace.google.com/ |
| Amazon Web Services | 23.07% | https://aws.amazon.com/ |
| Google Font API | 19.43% | http://google.com/fonts |
| Amazon Cloudfront | 16.11% | http://aws.amazon.com/cloudfront/ |
| 15.07% | http://facebook.com |
Key Features
Data Layer
- GraphQL: Unified data querying
- Source Plugins: Connect any data source
- Transformer Plugins: Process and transform data
- Static Queries: Component-level data fetching
Performance
- Prefetching: Predictive page loading
- Image Optimization: Lazy loading, responsive images
- Code Splitting: Automatic route-based splitting
- Asset Pipeline: Optimized CSS, JS, fonts
Build System
- Incremental Builds: Rebuild only changed pages
- Deferred Static Generation: Build pages on demand
- Parallel Processing: Multi-core builds
- Build Caching: Faster subsequent builds
Developer Experience
- Hot reloading
- GraphiQL IDE
- Extensive plugin ecosystem
- TypeScript support
AI-Powered Technology Recommendations
Our AI recommender engine, trained on 100 million data points, suggests these technologies for websites using Gatsby:
| Technology | AI Score | Website |
|---|---|---|
| Netlify | 0.39 | https://www.netlify.com/ |
| Contentful | 0.28 | http://www.contentful.com |
| React | 0.19 | https://reactjs.org |
| Apache Traffic Server | 0.19 | http://trafficserver.apache.org/ |
| DatoCMS | 0.17 | https://www.datocms.com |
| webpack | 0.16 | https://webpack.js.org/ |
| Microsoft Advertising | 0.15 | https://ads.microsoft.com |
| GTranslate | 0.14 | https://gtranslate.io |
| Emotion | 0.13 | http://emotion.sh |
| RightJS | 0.13 | http://rightjs.org |
IAB Tier 1 Vertical Distribution
Relative Usage by Industry
Market Distribution Comparison
Use Cases
Marketing Websites
Marketing teams build high-performance landing pages with Gatsby. The image optimization and Core Web Vitals focus improves SEO rankings and conversion rates.
Documentation Sites
Technical documentation benefits from Gatsby's Markdown processing. gatsby-remark plugins handle code highlighting, diagrams, and interactive examples.
E-commerce
Online stores integrate Gatsby with Shopify, BigCommerce, or custom backends. Product pages generate at build time with real-time cart functionality.
Blogs
Content creators publish blogs with CMS integration. WordPress, Contentful, and Sanity content flows through GraphQL into optimized static pages.
Portfolio Sites
Designers and developers showcase work with Gatsby's image handling. The gatsby-image component creates responsive, lazy-loaded galleries.
Corporate Websites
Enterprises build multi-language corporate sites. The i18n plugin ecosystem and content sourcing flexibility suit complex content structures.
IAB Tier 2 Subcategory Distribution
Top Websites Using Gatsby
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| constantcontact.com | Business and Finance | Business | 6.24 |
| trimble.com | Business and Finance | Industries | 6.23 |
| venmo.com | Personal Finance | Personal Debt | 5.89 |
| typescriptlang.org | Technology & Computing | Computing | 5.78 |
| headspace.com | Medical Health | Diseases and Conditions | 5.68 |
| bristol.ac.uk | Education | College Education | 5.53 |
| okta.com | Business and Finance | Industries | 5.35 |
| mailjet.com | Business and Finance | Business | 5.32 |
| mediatemple.net | Business and Finance | Design | 5.28 |
| animoto.com | Hobbies & Interests | Video | 5.27 |
Code Examples
Page Query
// src/templates/blog-post.js
import React from 'react';
import { graphql } from 'gatsby';
export default function BlogPost({ data }) {
const post = data.markdownRemark;
return (
<article>
<h1>{post.frontmatter.title}</h1>
<div dangerouslySetInnerHTML={{ __html: post.html }} />
</article>
);
}
export const query = graphql`
query BlogPostQuery($slug: String!) {
markdownRemark(fields: { slug: { eq: $slug } }) {
html
frontmatter {
title
date(formatString: "MMMM DD, YYYY")
}
}
}
`;
Static Query Hook
import { useStaticQuery, graphql } from 'gatsby';
export function useSiteMetadata() {
const data = useStaticQuery(graphql`
query {
site {
siteMetadata {
title
description
author
}
}
}
`);
return data.site.siteMetadata;
}
Gatsby Image
import { GatsbyImage, getImage } from 'gatsby-plugin-image';
export default function HeroImage({ data }) {
const image = getImage(data.heroImage);
return (
<GatsbyImage
image={image}
alt="Hero image"
placeholder="blurred"
/>
);
}
gatsby-node.js
exports.createPages = async ({ graphql, actions }) => {
const { createPage } = actions;
const result = await graphql(`
query {
allMarkdownRemark {
nodes { fields { slug } }
}
}
`);
result.data.allMarkdownRemark.nodes.forEach(node => {
createPage({
path: `/blog${node.fields.slug}`,
component: require.resolve('./src/templates/blog-post.js'),
context: { slug: node.fields.slug }
});
});
};
Usage by Domain Popularity (Top 1M)
Usage by Domain Age
The average age of websites using Gatsby is 10.3 years. The average OpenRank (measure of backlink strength) is 2.83.
Comparison and Ecosystem
Plugin Ecosystem
- Source Plugins: Contentful, WordPress, Shopify
- Transformers: Markdown, images, JSON
- Functionality: SEO, analytics, PWA
- Themes: Pre-configured starters
Gatsby vs Next.js
- Rendering: Gatsby SSG-focused, Next.js flexible
- Data: Gatsby GraphQL, Next.js any method
- Build: Gatsby longer builds, Next.js faster
- Use Case: Gatsby content sites, Next.js apps
Gatsby vs Astro
- JavaScript: Gatsby ships React, Astro minimal
- Performance: Astro faster initial load
- Data: Gatsby GraphQL, Astro any
- Ecosystem: Gatsby more plugins
Advantages
- Rich plugin ecosystem
- Excellent image handling
- GraphQL data unification
- Large community
Considerations
- Slow builds for large sites
- GraphQL learning curve
- Heavy initial JavaScript
- Complexity for simple sites
Emerging Websites Using Gatsby
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| seoulreimeetup.com | Business and Finance | Industries | 0 |
| techlis.com | Technology & Computing | Mobile Games | 0 |
| forexmirrortrade.com | Events and Attractions | Computing | 0 |
| servprohowardco.com | Personal Finance | Home Utilities | 0 |
| society0x.org | Business and Finance | Industries | 0 |
Technologies Less Frequently Used with Gatsby
| Technology | Co-usage Rate | Website |
|---|---|---|
| Astra | 0.03% | https://wpastra.com/ |
| WPForms | 0.03% | https://wpforms.com |
| Popup Maker | 0.03% | https://wppopupmaker.com |
| Qualtrics | 0.03% | https://www.qualtrics.com |
| Quora Pixel | 0.03% | https://quoraadsupport.zendesk.com/hc/en-us/categories/115001573928-Pixels-Tracking |
