Tailwind CSS : Tailwind is a utility-first CSS framework.
This technology is used by 0.25% of websites in the UI frameworks category. The most popular industry vertical is Personal Finance, with Insurance being the top subcategory.
What is Tailwind CSS?
Tailwind CSS is a utility-first CSS framework that provides low-level utility classes to build custom designs directly in your HTML. Instead of pre-designed components, Tailwind offers building blocks that let developers create unique designs without writing custom CSS.
Created by Adam Wathan and Steve Schoger, Tailwind CSS launched in 2017 and has become one of the most popular CSS frameworks. Its approach differs fundamentally from Bootstrap or Foundation by providing atomic utility classes rather than component abstractions. The framework includes a build process that purges unused styles, resulting in small production bundles. Major companies including GitHub, Netflix, and Shopify use Tailwind CSS.
Industry Vertical Distribution
Technologies Frequently Used with Tailwind CSS
| Technology | Co-usage Rate | Website |
|---|---|---|
| HSTS | 57.05% | https://www.rfc-editor.org/rfc/rfc6797#section-6.1 |
| Open Graph | 56.57% | https://ogp.me |
| core-js | 51.12% | https://github.com/zloirock/core-js |
| Google Tag Manager | 39.26% | http://www.google.com/tagmanager |
| HTTP/3 | 37.34% | https://httpwg.org/ |
| Google Workspace | 35.1% | https://workspace.google.com/ |
| Module Federation | 26.12% | https://webpack.js.org/concepts/module-federation/ |
| webpack | 25% | https://webpack.js.org/ |
| Facebook Pixel | 21.31% | http://facebook.com |
| reCAPTCHA | 20.51% | https://www.google.com/recaptcha/ |
Key Features
Utility Classes
- Layout: Flexbox, Grid, positioning utilities
- Spacing: Margin, padding with consistent scale
- Typography: Font size, weight, color, and more
- Colors: Extensive curated color palette
- Effects: Shadows, opacity, blend modes
Responsive Design
- Breakpoint Prefixes: sm:, md:, lg:, xl:, 2xl:
- Mobile-First: Base styles for mobile, override larger
- Container: Responsive max-width containers
State Variants
- Hover/Focus: hover:, focus:, active:
- Group States: group-hover: for parent-based styling
- Dark Mode: dark: variant for dark themes
- Peer States: peer-checked: for sibling-based styling
Build Optimization
- Tree-shaking unused styles
- JIT (Just-in-Time) compiler
- Tiny production bundles
- PostCSS integration
AI-Powered Technology Recommendations
Our AI recommender engine, trained on 100 million data points, suggests these technologies for websites using Tailwind CSS:
| Technology | AI Score | Website |
|---|---|---|
| Product Hunt | 0.31 | https://www.producthunt.com |
| Google Cloud Storage | 0.2 | https://cloud.google.com/storage |
| Cloudflare Rocket Loader | 0.19 | https://support.cloudflare.com/hc/en-us/articles/200168056-Understanding-Rocket-Loader |
| Cufon | 0.18 | http://cufon.shoqolate.com |
| Priority Hints | 0.18 | https://wicg.github.io/priority-hints/ |
| Unpkg | 0.18 | https://unpkg.com |
| PWA | 0.18 | https://web.dev/progressive-web-apps/ |
| Linkedin Insight Tag | 0.18 | https://business.linkedin.com/marketing-solutions/insight-tag |
| Alpine.js | 0.17 | https://github.com/alpinejs/alpine |
| Intercom | 0.17 | https://www.intercom.com |
IAB Tier 1 Vertical Distribution
Relative Usage by Industry
Market Distribution Comparison
Use Cases
Custom Web Applications
Developers building unique designs use Tailwind to rapidly prototype and implement interfaces. Without predefined component styles, every application has a distinct visual identity while maintaining consistent spacing and sizing.
Component Libraries
Teams build internal component libraries with Tailwind utilities. Components like Headless UI and Radix provide functionality while Tailwind handles all styling, enabling accessible components with custom designs.
Marketing Sites
Marketing teams create landing pages and promotional sites with Tailwind's design tokens. The consistent scale helps maintain brand guidelines while enabling creative freedom.
React/Vue Applications
Frontend frameworks integrate seamlessly with Tailwind. Classes applied directly in JSX or templates keep styles co-located with components, improving developer experience.
Rapid Prototyping
Designers and developers prototype interfaces quickly without switching between HTML and CSS files. Ideas become interactive mockups faster, enabling faster iteration.
Design Systems
Organizations extend Tailwind's configuration to create custom design systems. Custom colors, spacing scales, and typography define brand standards while utilities ensure consistent implementation.
IAB Tier 2 Subcategory Distribution
Top Websites Using Tailwind CSS
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| kiva.org | Personal Finance | Personal Debt | 6.13 |
| howstuffworks.com | Hobbies & Interests | Arts and Crafts | 5.17 |
| ushahidi.com | Technology & Computing | Computing | 5.13 |
| dietdoctor.com | Healthy Living | Weight Loss | 4.81 |
| truecar.com | Automotive | Auto Buying and Selling | 4.67 |
| dnek.net | Technology & Computing | Real Estate Buying and Selling | 4.58 |
| parsleyhealth.com | Healthy Living | Wellness | 4.51 |
| lovindublin.com | Events and Attractions | City | 4.49 |
| rheinmetall.com | Business and Finance | Industries | 4.37 |
| intersectionaljustice.org | News and Politics | Law | 4.35 |
Code Examples
Basic Layout
<div class="max-w-4xl mx-auto px-4 py-8">
<h1 class="text-3xl font-bold text-gray-900 mb-4">
Welcome to Our Site
</h1>
<p class="text-gray-600 leading-relaxed">
This is a paragraph with Tailwind styling.
</p>
</div>
Responsive Card
<div class="bg-white rounded-lg shadow-md overflow-hidden
hover:shadow-xl transition-shadow duration-300">
<img src="image.jpg" alt="" class="w-full h-48 object-cover">
<div class="p-6">
<h2 class="text-xl font-semibold mb-2">Card Title</h2>
<p class="text-gray-600 mb-4">Card description text.</p>
<button class="bg-blue-600 text-white px-4 py-2 rounded
hover:bg-blue-700 focus:ring-2 focus:ring-blue-500">
Learn More
</button>
</div>
</div>
Flexbox Grid
<div class="grid grid-cols-1 md:grid-cols-2 lg:grid-cols-3 gap-6">
<div class="bg-white p-4 rounded-lg shadow">Item 1</div>
<div class="bg-white p-4 rounded-lg shadow">Item 2</div>
<div class="bg-white p-4 rounded-lg shadow">Item 3</div>
</div>
Dark Mode
<div class="bg-white dark:bg-gray-900">
<h1 class="text-gray-900 dark:text-white">
Supports Dark Mode
</h1>
<p class="text-gray-600 dark:text-gray-300">
Text adapts automatically.
</p>
</div>
Configuration
// tailwind.config.js
module.exports = {
content: ['./src/**/*.{html,js,jsx}'],
theme: {
extend: {
colors: {
brand: '#3B82F6'
},
fontFamily: {
sans: ['Inter', 'sans-serif']
}
}
},
plugins: []
}
Usage by Domain Popularity (Top 1M)
Usage by Domain Age
The average age of websites using Tailwind CSS is 8.7 years. The average OpenRank (measure of backlink strength) is 2.61.
Ecosystem and Comparison
Tailwind Ecosystem
- Tailwind UI: Official premium component library
- Headless UI: Unstyled accessible components
- Heroicons: SVG icon library
- daisyUI: Community component library
- Flowbite: Open-source components
Comparison with Bootstrap
- Approach: Utilities vs components
- Customization: Tailwind more flexible
- Bundle Size: Tailwind smaller (purged)
- Learning Curve: Tailwind steeper initially
- Design Freedom: Tailwind encourages unique designs
Advantages
- No context switching between HTML and CSS
- Consistent design tokens across project
- Small production bundles
- Easy to maintain and refactor
- Strong community and ecosystem
Considerations
- HTML can become verbose
- Learning curve for utility approach
- Build step required
- Some developers prefer separation of concerns
Best Practices
- Extract repeated patterns to components
- Use @apply sparingly for extraction
- Configure design tokens in tailwind.config.js
- Use Prettier plugin for class sorting
Emerging Websites Using Tailwind CSS
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| babiesfirst.co.za | Personal Finance | Insurance | 0 |
| crack-the-code.com | Personal Finance | Insurance | 0 |
| silvertipdigital.com | Business and Finance | Business | 0 |
| wooc.org | Food & Drink | Arts and Crafts | 0 |
| gamemasha.com | Video Gaming | Mobile Games | 0 |
Technologies Less Frequently Used with Tailwind CSS
| Technology | Co-usage Rate | Website |
|---|---|---|
| Wix eCommerce | 0.16% | https://www.wix.com/freesitebuilder/tae-store |
| Wix | 0.16% | https://www.wix.com |
| DTScout | 0.16% | https://www.dtscout.com |
| Histats | 0.16% | https://www.histats.com |
| 33Across | 0.16% | https://www.33across.com |
