AI-Powered Analytics

Visa Technology Intelligence

Unlock comprehensive market intelligence for Visa. Discover real-time adoption metrics, industry distribution patterns, competitive landscape analysis, and AI-powered technology recommendations to drive strategic decisions.

View Analytics All Technologies
Animation Speed
1.0x
7.26%
Market Share in Payment processors
10.1
Avg Domain Age (yrs)
AI-Powered
Recommendations
2.67
Avg OpenRank
7.26%
Market Share
Style & Fashion
Top Industry
10.1 yrs
Avg Domain Age
2.67
Avg OpenRank

Visa

This technology is used by 7.26% of websites in the Payment processors category. The most popular industry vertical is Style & Fashion, with Arts and Crafts being the top subcategory.

What is Visa?

Visa Inc. is a global payments technology company that operates one of the world's largest electronic payment networks. Rather than issuing cards directly, Visa provides the infrastructure, technology, and network that enables financial institutions to offer Visa-branded cards and merchants to accept payments.

For e-commerce, Visa provides the rails for card-not-present transactions, security protocols like 3D Secure (Verified by Visa), and tokenization services. When a website accepts Visa, it means transactions are processed through Visa's global network of acquiring banks and payment processors.

Detection of Visa acceptance indicates standard credit/debit card processing capability. Virtually all payment gateways and processors support Visa, making it essential for any e-commerce operation serving customers in over 200 countries.

Industry Vertical Distribution

Technologies Frequently Used with Visa

Technology Co-usage Rate Website
American Express93.27%https://www.americanexpress.com
Cart Functionality93.05%https://www.wappalyzer.com/technologies/ecommerce/cart-functionality
Shopify88.36%http://shopify.com
Cloudflare87.97%http://www.cloudflare.com
Apple Pay84.38%https://www.apple.com/apple-pay
jQuery77.6%https://jquery.com
Google Pay73.49%https://pay.google.com
Shop Pay71.87%https://pay.google.com
Google Analytics67.84%http://google.com/analytics
Facebook63.58%http://facebook.com

Visa Features

Global Network: 200+ countries. 100+ currencies. 4+ billion cards. Worldwide acceptance.

3D Secure: Verified by Visa. Strong authentication. Fraud prevention. Liability shift.

Tokenization: Visa Token Service. Secure storage. Device tokens. Click to Pay.

Card Types: Credit cards. Debit cards. Prepaid cards. Business cards. Virtual cards.

Security: Real-time fraud detection. AI-powered monitoring. Dispute resolution. Zero liability.

Click to Pay: Streamlined checkout. Stored credentials. Guest checkout. Cross-merchant.

AI-Powered Technology Recommendations

Our AI recommender engine, trained on 100 million data points, suggests these technologies for websites using Visa:

Technology AI Score Website
American Express 0.75https://www.americanexpress.com
Google Pay 0.4https://pay.google.com
Cart Functionality 0.15https://www.wappalyzer.com/technologies/ecommerce/cart-functionality
Mastercard 0.15https://www.mastercard.com
Handlebars 0.1http://handlebarsjs.com
Shopify 0.09http://shopify.com
Polyfill 0.07https://polyfill.io
Cookiebot 0.07http://www.cookiebot.com
Flickity 0.07https://flickity.metafizzy.co/
Yoast SEO 0.07http://yoast.com

IAB Tier 1 Vertical Distribution

Relative Usage by Industry

Market Distribution Comparison

Visa Use Cases

E-commerce: Online retail. Digital goods. Services. Subscriptions. Marketplaces.

Travel: Airlines. Hotels. Car rentals. Travel agencies. Tourism services.

Subscriptions: Streaming services. SaaS products. Membership sites. Recurring payments.

B2B Payments: Business purchases. Vendor payments. Expense management. Corporate cards.

Cross-Border: International transactions. Currency conversion. Global commerce. Export/import.

Digital Wallets: Apple Pay. Google Pay. Samsung Pay. Digital wallet funding.

IAB Tier 2 Subcategory Distribution

Top Websites Using Visa

Website IAB Category Subcategory OpenRank
rosarini.comStyle & FashionWomen's Fashion5.89
livebearded.comStyle & FashionPersonal Care5.83
makershed.comHobbies & InterestsArts and Crafts5.01
pier1.comHome & GardenOutdoor Decorating4.85
bellamihair.comStyle & FashionBeauty4.8
cupshe.comSportsSwimming4.77
leonisa.comSportsSwimming4.77
thenaturalbabyco.comStyle & FashionPet Supplies4.76
thecomfortcompany.comFamily and RelationshipsBereavement4.75
renewalmill.comBusiness and FinanceIndustries4.7

Visa Code Examples

Card Number Validation

// Visa card number detection
function isVisaCard(cardNumber) {
    // Visa cards start with 4 and are 13 or 16 digits
    const visaRegex = /^4[0-9]{12}(?:[0-9]{3})?$/;
    return visaRegex.test(cardNumber.replace(/\s/g, ''));
}

// Luhn algorithm validation
function validateCardNumber(number) {
    let sum = 0;
    let isEven = false;

    for (let i = number.length - 1; i >= 0; i--) {
        let digit = parseInt(number[i], 10);

        if (isEven) {
            digit *= 2;
            if (digit > 9) digit -= 9;
        }

        sum += digit;
        isEven = !isEven;
    }

    return sum % 10 === 0;
}

3D Secure Integration

// 3D Secure 2.0 (Verified by Visa) flow
const threeDSecureResult = await stripe.confirmCardPayment(clientSecret, {
    payment_method: paymentMethodId,
    return_url: 'https://example.com/checkout/complete'
});

if (threeDSecureResult.error) {
    // Handle authentication failure
    console.error(threeDSecureResult.error.message);
} else if (threeDSecureResult.paymentIntent.status === 'succeeded') {
    // Payment successful
    handleSuccess();
}

Usage by Domain Popularity (Top 1M)

Usage by Domain Age

The average age of websites using Visa is 10.1 years. The average OpenRank (measure of backlink strength) is 2.67.

Visa Benefits

Ubiquity: Accepted everywhere. Global recognition. Universal coverage. Customer expectation.

Trust: Established brand. Consumer confidence. Fraud protection. Dispute resolution.

Security: Advanced fraud detection. Tokenization. 3D Secure. Zero liability policies.

Speed: Real-time authorization. Fast settlement. Reliable processing. 24/7 availability.

Innovation: Contactless payments. Digital wallets. Biometric authentication. Blockchain initiatives.

Support: Merchant services. Technical support. Integration assistance. Documentation.

Emerging Websites Using Visa

Website IAB Category Subcategory OpenRank
lighting4diamonds.comHobbies & InterestsSnooker/Pool/Billiards0
bradleyseedbrand.comHome & GardenGardening0
fxprom.comEvents and AttractionsPersonal Celebrations & Life Events0
imani-co.comHobbies & InterestsArts and Crafts0
maxineandjimmie.comHobbies & InterestsArts and Crafts0

Technologies Less Frequently Used with Visa

Technology Co-usage Rate Website
<model-viewer>0.01%https://modelviewer.dev
AB Tasty0.01%https://www.abtasty.com
Accentuate Custom Fields0.01%https://www.accentuate.io
Acuity Scheduling0.01%https://acuityscheduling.com
AcuityAds0.01%https://www.acuityads.com