Forward to: Media Partnerships — Content Intelligence

Content & Media
Partnerships Workflows

Ten agent workflows for the Media Partnerships team — OTT platform competitive analysis, Arabic content ecosystem mapping, gaming and esports partnership intelligence, podcast and audio platform tracking, content bundling ROI assessment, kids content safety analysis, live sports streaming rights monitoring, social media creator economy mapping, music streaming partnership intelligence, and news and media aggregation opportunities — using domain intelligence to maximize content-driven subscriber retention.

1OTT Platform Competitive Analysis

AI agent maps every streaming and OTT platform serving the Saudi market, comparing content libraries, pricing strategies, and telco bundling partnerships to identify the optimal content partners for subscriber retention.

1
Map Streaming Platform Landscape
/products /pricing /partners /press IAB Categories OpenPageRank Personas
OTT PLATFORM MAP — SAUDI MARKET ══════════════════════════════════════ QUERY: search_by_category( categories=["Media > Streaming", "Media > Video"], countries=["SA"], has_pages=["/pricing", "/products"] ) RESULTS: 34 streaming platforms serving Saudi market PLATFORM ANALYSIS: shahid.net (MBC Group) — PageRank: 7.2 /pricing: SAR 12.99-33.99/mo | /products: Arabic originals + Hollywood /partners: Exclusive with Zain Kuwait, no Saudi telco bundle /press: 3.2M MENA subscribers | Arabic content leader PRIORITY PARTNER — Dominant Arabic OTT, no Saudi exclusivity netflix.com — PageRank: 9.2 /pricing: SAR 30-66/mo | /products: Arabic subtitles + 12 Arabic originals /partners: Global telco bundling program /careers: 5 MENA content roles | Market presence: Universal AVAILABLE — Open to telco bundling worldwide starzplay.com (STARZPLAY Arabia) — PageRank: 5.8 /pricing: SAR 19.99/mo | /products: HBO + Starz + Arabic content /partners: Etisalat bundle active | /press: 2M subscribers AVAILABLE — Seeking Saudi telco partner wavo.com — PageRank: 4.9 /pricing: Free ad-supported tier | /products: Arabic reality + drama /partners: No telco bundles currently LOW COST — Ad-supported model, good for prepaid bundles
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Content Bundle Strategy Signal
Domain Signal
shahid.net — /partners page shows Zain Kuwait exclusive but no Saudi telco partner listed. /press: Record Ramadan viewership 2025 with 890M streaming hours. /products: Added live sports (Saudi Pro League highlights). /pricing: New annual plan at 30% discount. First-mover Saudi telco partner captures dominant Arabic content platform.
PRIORITY DEAL — Shahid Saudi exclusive bundle
Sector Signal
Saudi Streaming Market — 34 OTT platforms, market growing 45% YoY. Average Saudi household subscribes to 2.3 platforms. Telco bundles reduce churn by 23% (global benchmark). Arabic content demand growing faster than international content. Total addressable content bundling market: SAR 1.2B/year.
RETENTION DRIVER — Content bundles reduce churn 23%

2Gaming & Esports Partnership Intelligence

AI agent maps the Saudi gaming and esports ecosystem, tracking game publishers, tournament organizers, gaming platforms, and streaming services to identify partnership opportunities for the fastest-growing entertainment segment.

1
Map Saudi Gaming Ecosystem
/products /events /partners /careers IAB Categories Countries Personas
GAMING ECOSYSTEM — SAUDI ARABIA ═══════════════════════════════════ RESULTS: 478 gaming-related domains serving Saudi market GAMING SUB-SECTORS: Game Publishers/Studios: 67 domains — Including 23 Saudi-based Esports Organizations: 45 domains — Teams, leagues, tournaments Gaming Platforms: 34 domains — Distribution, cloud gaming Gaming Hardware: 56 domains — Console, PC, accessories Game Streaming: 23 domains — Live streaming platforms Gaming Content Creators: 156 domains — YouTube/Twitch focused Gaming Cafes/Venues: 89 domains — Physical gaming spaces Gaming Investment: 8 domains — Savvy Games Group ecosystem KEY PARTNERS: savvygames.com — /investors: $38B gaming investment vehicle saudiesports.sa — /events: National esports league, 200+ tournaments/yr stcplay.com.sa — stc's gaming brand | /products: Game top-ups, cloud gaming playhera.com — /products: MENA esports platform | Saudi-founded
2
Gaming Partnership Signal
Sector Signal
Saudi Gaming Economy — $38B Savvy Games investment. 478 gaming domains, 67% growth in 12 months. 23.5M Saudi gamers (67% of population). Average gamer uses 3.1GB/session. stcplay already positioned but needs deeper esports and cloud gaming partnerships. Gaming data bundles = #1 youth acquisition tool.
STRATEGIC PRIORITY — $13.3B gaming market by 2030

3Arabic Content Ecosystem Mapping

AI agent tracks the Arabic digital content ecosystem — from production studios to distribution platforms, content creators to dubbing services — identifying premium Arabic content acquisition opportunities.

1
Map Arabic Content Supply Chain
/products /about /partners /press IAB Categories Personas
ARABIC CONTENT ECOSYSTEM MAP ════════════════════════════════════ CONTENT PRODUCTION DOMAINS: Saudi Studios: 34 domains — Telfaz11, Myrkott, Manga Productions MENA Studios: 67 domains — Egyptian, Lebanese, UAE production houses Dubbing/Localization: 23 domains — Arabic dubbing services for international content Music Labels: 12 domains — Rotana, Anghami Records, Saudi artists Podcast Networks: 45 domains — Arabic podcast platforms growing rapidly FASTEST GROWING CONTENT CATEGORIES: Saudi original drama: +89% YoY — Rashash, Masameer, Al Saha Arabic gaming content: +134% YoY — Arabic game streamers Arabic podcasts: +67% YoY — Business, comedy, storytelling Saudi music: +56% YoY — MDL Beast driving scene growth Kids Arabic content: +78% YoY — Educational + entertainment
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Arabic Content Opportunity
Company Signal
Manga Productions (mangaproductions.sa) — Saudi animation studio. /products: First Saudi anime films. /partners: Toei Animation (Japan). /press: "Saudi anime industry pioneer." /careers: 45 animators hired. Rising Saudi cultural export. Exclusive stc content partnership opportunity — bundle exclusive anime content for youth segment.
EXCLUSIVE CONTENT — Saudi anime for youth bundles

4Kids Content Safety Intelligence

AI agent analyzes children's content platforms for safety, using Web Filtering Categories and content classification to recommend safe streaming partners and develop parental control features.

1
Audit Kids Content Platforms
/products /compliance /security Web Filtering Categories Personas IAB Categories
KIDS CONTENT SAFETY AUDIT — SAUDI MARKET ═══════════════════════════════════════════ KIDS PLATFORMS — SAFETY SCORES: spacetoon.com — Web Filtering: Child-Safe /products: Arabic children's content | /compliance: Content guidelines published Safety Score: 95/100 — Fully appropriate, Arabic-first youtube.com/kids — Web Filtering: Conditional /products: Kids mode available | /security: COPPA compliant Safety Score: 72/100 — Algorithm risks, requires parental controls roblox.com — Web Filtering: Gaming/User-Content /products: User-generated games | /security: Age verification Safety Score: 68/100 — Chat risks, in-app purchases netflix.com/kids — Web Filtering: Child-Safe Profile /products: Curated kids profiles | /security: PIN protection Safety Score: 88/100 — Good controls, limited Arabic kids content
2
Kids Safety Bundle Signal
Sector Signal
Saudi Kids Digital Safety — CITC child protection regulations tightening. 89% of Saudi parents want carrier-level content filtering. Spacetoon is the trusted Arabic kids brand. Bundle: stc Kids Plan = Spacetoon + parental controls + Web Filtering-powered safe browsing. Premium family add-on at SAR 29/mo across 1.88M family accounts.
FAMILY FEATURE — Kids safety as premium add-on

5Live Sports Streaming Intelligence

AI agent monitors live sports broadcasting rights, platform availability, and distribution partnerships to identify sports content bundling opportunities as Saudi Arabia invests heavily in sporting events.

1
Map Sports Broadcasting Landscape
/products /pricing /partners /events IAB Categories
LIVE SPORTS STREAMING — SAUDI MARKET ══════════════════════════════════════════ SPORTS RIGHTS HOLDERS: shahid.net — Saudi Pro League highlights + MBC sports ssc.sa — Saudi Sports Channels | Live SPL matches todsports.com — Premier League, Champions League, F1 stcsports.com.sa — stc sports content hub SPORTS CONTENT BY POPULARITY: Saudi Pro League: #1 — 18 clubs, 340 matches/season Premier League: #2 — Most-watched international league Champions League: #3 — Midweek content driver Formula 1: #4 — Jeddah GP + global season UFC/Boxing: #5 — Growing Saudi fight events BUNDLING OPPORTUNITY: Current: No telco offers all sports in one bundle Proposal: "stc Sports Super" = SSC + TOD + ESPN Subscriber willingness to pay: SAR 79-99/mo premium TARGET: 2.3M sports-heavy subscribers
2
Sports Bundle Signal
Sector Signal
Saudi Sports Broadcasting — Saudi Pro League viewership up 234% since international player signings. 4 separate streaming apps needed for full sports coverage. Consumer pain point = fragmentation. First telco to offer unified sports bundle captures 2.3M high-ARPU sports subscribers. Revenue: SAR 2.7B/year from sports bundling.
MEGA OPPORTUNITY — Unified sports bundle SAR 2.7B

6Podcast & Audio Platform Tracking

AI agent monitors the Arabic podcast ecosystem, tracking platform growth, content trends, and advertising potential to identify audio content bundling opportunities.

1
Map Arabic Podcast Ecosystem
/products /about /partners IAB Categories Personas Domain Ages
ARABIC PODCAST ECOSYSTEM ═══════════════════════════════ PODCAST PLATFORMS: anghami.com — Music + podcasts | /products: Arabic-first audio thmanyah.com — Saudi podcast network | /about: 15M+ monthly listens sowt.com — Arabic podcast network | /products: 40+ shows podeo.co — MENA podcast hosting | /api: Distribution API spotify.com — /products: Arabic podcast section growing TOP ARABIC PODCAST GENRES (Saudi audience): Business & Finance: 32% — Fnjan (thmanyah), Socrates True Crime: 18% — Growing fast in Arabic Comedy: 15% — Saudi comedians thriving Self-Development: 14% — Motivational content Tech & Science: 12% — Saudi tech scene coverage Islamic Content: 9% — Religious lectures, discussions
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Audio Bundling Signal
Company Signal
thmanyah.com — Saudi podcast network with 15M+ monthly listens. /partners: No telco bundle currently. /products: Premium content tier launching. /careers: 23 new content roles. /press: Raised Series A funding. Saudi's most influential podcast network — exclusive bundle drives educated professional segment retention.
EXCLUSIVE CONTENT — Premium Saudi podcast bundle

7Music Streaming Partnership Intelligence

AI agent compares music streaming platforms for bundling potential, analyzing their Saudi market presence, Arabic music libraries, and carrier billing capabilities.

1
Compare Music Platform Readiness
/pricing /products /partners /api OpenPageRank
MUSIC STREAMING COMPARISON — SAUDI MARKET ══════════════════════════════════════════════ anghami.com — PageRank: 6.4 | MENA-native /pricing: SAR 14.99/mo (Premium) | /products: Arabic-first catalog /partners: Carrier billing with Zain | /api: SDK available Arabic catalog: Largest — 75M+ tracks, Arabic-first BEST FIT: Arabic music leader, carrier billing ready spotify.com — PageRank: 9.1 | Global /pricing: SAR 19.99/mo | /products: Global catalog + Arabic section /partners: Limited MENA telco bundles | /api: Full developer SDK Arabic catalog: Growing but secondary to Western content PREMIUM: Global brand but higher cost, less Arabic depth deezer.com — PageRank: 7.2 | Global /pricing: SAR 14.99/mo | /products: HiFi audio quality /partners: Active telco bundling in 40+ countries Arabic catalog: Moderate — partnerships with MENA labels AVAILABLE: Experienced with telco bundling
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Music Bundle Recommendation
Domain Signal
anghami.com — /partners: Zain carrier billing but no Saudi exclusive. /press: "1B+ streams per month." /products: Added podcast + live audio rooms. /careers: 34 Saudi-based roles. /pricing: Competitive vs Spotify. Best Arabic music catalog + carrier billing experience. Ideal stc music bundle partner at lower cost than Spotify.
RECOMMENDED — Anghami as primary music partner

8Social Media Creator Economy Mapping

AI agent maps the Saudi social media creator economy, identifying top creators, platform shifts, and content commerce opportunities relevant to telecom marketing and partnership deals.

1
Map Creator Economy Platforms
/products /careers /partners /blog Personas Countries
CREATOR ECONOMY — SAUDI LANDSCAPE ════════════════════════════════════════ CREATOR PLATFORMS ACTIVE IN SAUDI: tiktok.com — /products: Creator fund, LIVE gifts, Shop snapchat.com — /products: Spotlight, AR Lens creators youtube.com — /products: Partner Program, Shorts monetization instagram.com — /products: Reels, Shops, subscriptions SAUDI CREATOR METRICS: Estimated Saudi creators with 100K+ followers: 12,000+ Average data usage per creator: 15-25 GB/month (upload-heavy) Creator economy value in Saudi: Est. SAR 4.5B/year Top creator categories: Comedy, lifestyle, food, gaming, fashion CREATOR-TELCO OPPORTUNITY: "Creator Plan" with priority upload speeds + data bonus Creator Ambassador program (stc-branded content) Creator commerce: stcpay as payment for creator shops TARGET: 12,000 creators, SAR 199/mo premium plans
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Creator Economy Signal
Sector Signal
Saudi Creator Economy — SAR 4.5B/year and growing 78%. Vision 2030 entertainment push driving content creation. 12,000+ creators need upload-optimized data plans. No Saudi telco offers "Creator Plan" yet. First mover captures both the creator segment AND their audience influence. Creator as marketing channel = zero-cost subscriber acquisition.
UNTAPPED SEGMENT — Creator-specific plans

9Content Bundle ROI Assessment

AI agent calculates the subscriber retention impact and revenue uplift of existing and proposed content bundles by analyzing content platform metrics, subscriber overlap, and churn reduction data.

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Assess Current Bundle Performance
/pricing /products /partners OpenPageRank Personas
CONTENT BUNDLE ROI ANALYSIS ══════════════════════════════════ CURRENT BUNDLES — PERFORMANCE: Netflix + stc Postpaid: Cost to stc: SAR 18/sub/mo | Subscriber take rate: 23% Churn reduction: -19% vs non-bundled ARPU lift: +SAR 35/mo | ROI: 194% Shahid VIP + Family Plan: Cost to stc: SAR 8/sub/mo | Subscriber take rate: 34% Churn reduction: -27% vs non-bundled ARPU lift: +SAR 22/mo | ROI: 275% PROPOSED BUNDLES — PROJECTED ROI: Gaming Bundle (stcplay + Cloud Gaming): Est. cost: SAR 15/sub/mo | Target take rate: 28% Projected churn reduction: -22% Projected ARPU lift: +SAR 45/mo | Proj. ROI: 300% Super Entertainment (Shahid + Anghami + Thmanyah): Est. cost: SAR 22/sub/mo | Target take rate: 31% Projected churn reduction: -31% Projected ARPU lift: +SAR 55/mo | Proj. ROI: 250%
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Bundle Optimization Signal
Company Signal
Content Bundle Portfolio — Domain intelligence analysis of 34 OTT platforms reveals optimal bundle: Shahid (Arabic, highest take-rate) + Gaming (highest ARPU lift) + Anghami (lowest cost, daily engagement). Three-tier approach: Basic (Shahid), Premium (+ Gaming), Super (+ Music + Podcasts). Estimated total revenue impact: SAR 1.8B/year across subscriber base.
OPTIMIZED PORTFOLIO — SAR 1.8B revenue impact

10News & Media Aggregation Intelligence

AI agent maps the Arabic news and media landscape to identify content aggregation opportunities, tracking news platforms, editorial quality, and audience engagement across Saudi and MENA digital media.

1
Map Arabic News Ecosystem
/about /blog /press OpenPageRank IAB Categories Web Filtering Categories
ARABIC NEWS & MEDIA LANDSCAPE ═══════════════════════════════════ TOP SAUDI NEWS DOMAINS BY PAGERANK: alarabiya.net — PageRank: 8.1 | Pan-Arab news | MBC Group sabq.org — PageRank: 7.4 | Saudi electronic newspaper argaam.com — PageRank: 6.8 | Saudi financial/business news ajel.sa — PageRank: 6.2 | Saudi news aggregator okaz.com.sa — PageRank: 6.5 | Established Saudi daily aleqt.com — PageRank: 6.3 | Saudi economic newspaper NEWS AGGREGATION OPPORTUNITY: 34 premium Saudi news sources identified Web Filtering: All classified as "News/Media" (brand-safe) No telco offers curated news aggregation service Premium news bundle: SAR 19/mo for ad-free, multi-source Target audience: Business professionals (3.1M subscribers) ESTIMATED REVENUE: SAR 706M/year
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Media Aggregation Report

CONTENT & MEDIA PARTNERSHIP STRATEGY

FOR: Media Partnerships — Content Strategy SCOPE: 34 OTT + 478 Gaming + 45 Podcast + 34 News domains analyzed ════════════════════════════════════════════════════ PRIORITY PARTNERSHIPS: 1. Shahid VIP — Arabic content leader, family retention driver 2. Gaming Bundle — stcplay + cloud gaming, youth acquisition 3. Anghami — Arabic music + podcasts, daily engagement 4. Sports Super Bundle — SSC + TOD, high-ARPU male segment 5. News Aggregation — Business professionals, premium add-on TOTAL CONTENT ECOSYSTEM REVENUE: Streaming bundles: SAR 1.2B/year Gaming bundles: SAR 890M/year Audio/Podcast: SAR 340M/year Sports bundles: SAR 2.7B/year News aggregation: SAR 706M/year TOTAL: SAR 5.84B/year content-driven revenue
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