theTradeDesk : theTradeDesk is an technology company that markets a software platform used by digital ad buyers to purchase data-driven digital advertising campaigns across various ad formats and devices.
This technology is used by 1.49% of websites in the Advertising category. The most popular industry vertical is Personal Finance, with Insurance being the top subcategory.
Industry Vertical Distribution
Technologies Frequently Used with theTradeDesk
| Technology | Co-usage Rate | Website |
|---|---|---|
| Facebook Pixel | 66.12% | http://facebook.com |
| Open Graph | 65.83% | https://ogp.me |
| core-js | 63.86% | https://github.com/zloirock/core-js |
| 49.26% | http://facebook.com | |
| HSTS | 37.03% | https://www.rfc-editor.org/rfc/rfc6797#section-6.1 |
| Google Tag Manager | 30.28% | http://www.google.com/tagmanager |
| RSS | 30.23% | https://www.rssboard.org/rss-specification |
| jQuery | 28.85% | https://jquery.com |
| Google Analytics | 28.45% | http://google.com/analytics |
| webpack | 25.49% | https://webpack.js.org/ |
AI-Powered Technology Recommendations
Our AI recommender engine, trained on 100 million data points, suggests these technologies for websites using theTradeDesk:
| Technology | AI Score | Website |
|---|---|---|
| Simpli.fi | 0.2 | https://simpli.fi/ |
| The Events Calendar | 0.18 | https://theeventscalendar.com |
| Ensighten | 0.18 | https://success.ensighten.com/hc/en-us |
| Pardot | 0.16 | https://www.pardot.com |
| particles.js | 0.16 | https://vincentgarreau.com/particles.js/ |
| SnapEngage | 0.15 | https://snapengage.com/ |
| TikTok Pixel | 0.15 | https://ads.tiktok.com |
| AccessiBe | 0.15 | https://accessibe.com/ |
| Google Optimize | 0.14 | https://optimize.google.com |
| Drupal | 0.14 | https://drupal.org |
IAB Tier 1 Vertical Distribution
Relative Usage by Industry
Market Distribution Comparison
IAB Tier 2 Subcategory Distribution
Top Websites Using theTradeDesk
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| wpengine.com | Business and Finance | Business | 5.98 |
| verizon.com | Technology & Computing | Home Utilities | 5.97 |
| 1password.com | Family and Relationships | Parenting | 5.79 |
| cancer.org | Medical Health | Diseases and Conditions | 5.72 |
| box.com | Business and Finance | Industries | 5.62 |
| shrm.org | Business and Finance | Business | 5.58 |
| wwe.com | Sports | Wrestling | 5.54 |
| harley-davidson.com | Automotive | Motorcycles | 5.44 |
| fourseasons.com | Travel | Travel Type | 5.42 |
| umd.edu | Education | Financial Assistance | 5.37 |
Usage by Domain Popularity (Top 1M)
Usage by Domain Age
The average age of websites using theTradeDesk is 15.1 years. The average OpenRank (measure of backlink strength) is 2.82.
Emerging Websites Using theTradeDesk
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| tomtorske.com | Personal Finance | Insurance | 0 |
| afpnj.net | Personal Finance | Insurance | 0 |
| nicotinestudy.org | Healthy Living | Wellness | 0 |
| jiffylubechattanooga.com | Shopping | Coupons and Discounts | 0 |
| ericsantana.net | Personal Finance | Insurance | 0 |
Technologies Less Frequently Used with theTradeDesk
| Technology | Co-usage Rate | Website |
|---|---|---|
| PrestaShop | 0.05% | http://www.prestashop.com |
| Arc XP | 0.05% | https://www.arcxp.com |
| Brandfolder | 0.05% | https://brandfolder.com |
| SnapEngage | 0.05% | https://snapengage.com/ |
| Ektron CMS | 0.05% | https://www.optimizely.com/ektron-cms |
