Forward to: Marketing Team

Thought Leadership
Tracking Workflows

Ten agent workflows for the Marketing Team — industry publication monitoring, conference tracking, whitepaper analysis, content strategy intelligence, influencer mapping, topic trend detection, media coverage monitoring, SEO benchmarking, social proof tracking, and editorial calendar optimization — enabling strategic thought leadership powered by domain intelligence.

1Industry Publication Monitoring

AI agent monitors top industry publications, research firms, and media outlets to track trending topics, emerging narratives, and thought leadership opportunities.

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Track Publication Trends
/blog/press/aboutOpenPageRank
PUBLICATION INTELLIGENCE — 240 OUTLETS TRACKED ════════════════════════════════════════════════════════ hbr.org — Harvard Business Review /blog: Top trending: "AI Governance in Professional Services" /press: Call for papers — Fall 2026 issue on AI transformation OPPORTUNITY: Submit article on responsible AI frameworks mckinsey.com — McKinsey Global Institute /blog: New report: "State of AI in Consulting 2026" PageRank: 8.4 — highest authority in category SIGNAL: McKinsey setting the narrative on AI consulting ft.com — Financial Times /blog: Series on consulting industry disruption /press: Journalist seeking expert commentary OPPORTUNITY: Pitch our managing partner for FT interview

2Topic Trend Detection

AI agent analyzes content across competitor and industry domains to identify emerging topics, rising narratives, and content gaps that present thought leadership opportunities.

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Detect Emerging Topics
/blog/products/eventsIAB Categories
EMERGING TOPIC ANALYSIS ════════════════════════════════════════════════════════ RISING TOPICS (30-day velocity): 1. AI Agent Orchestration +450% mention growth 2. Sovereign AI Strategy +280% mention growth 3. Supply Chain AI +210% mention growth 4. CFO AI Adoption +180% mention growth 5. Board AI Governance +150% mention growth CONTENT GAP ANALYSIS: AI Agent Orchestration: 0 articles from our firm Competitor articles: McKinsey (3), BCG (2), Deloitte (1) ACTION: Priority content brief — AI Agent Orchestration DECLINING TOPICS: Metaverse consulting: -65% mentions Blockchain advisory: -40% mentions

3Conference & Speaking Intelligence

AI agent monitors conference and event pages to identify speaking opportunities, competitor presence, and high-value industry gatherings for thought leadership positioning.

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Track Conference Opportunities
/events/press/aboutOpenPageRank
CONFERENCE INTELLIGENCE — Q1/Q2 2026 ════════════════════════════════════════════════════════ web-summit.com — Web Summit 2026 /events: Call for speakers open — deadline Mar 30 Attendees: 70,000+ | Our competitors speaking: 4 ACTION: Submit 2 proposals — AI governance + digital advisory consultingmag.com — Consulting Summit /events: Panel slots available — invitation only Theme: "Future of the Consulting Model" OPPORTUNITY: Request invitation for managing partner SPEAKING PIPELINE: Confirmed speaking slots: 12 events Pending proposals: 8 events Competitor avg speaking events: 18/quarter

4Content Performance Benchmarking

AI agent benchmarks content output and domain authority against competitors to identify performance gaps and optimization opportunities for thought leadership content.

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Benchmark Content Performance
/blog/case-studies/pressOpenPageRank
CONTENT PERFORMANCE BENCHMARKING ════════════════════════════════════════════════════════ Firm Articles/Mo Reports/Qtr PageRank Blog PR mckinsey.com 42 8 8.4 7.8 bcg.com 38 6 8.0 7.5 deloitte.com 55 10 8.2 7.6 pwc.com 30 5 7.8 7.2 Our Firm 14 2 6.8 5.4 CONTENT GAPS: Article volume: 67% below competitor average Report production: 70% below competitor average Blog PageRank: 2.2 points below leader ACTION: Triple content production, invest in SEO

5Media Coverage Intelligence

AI agent monitors media mentions, journalist activity, and press coverage to optimize media relations and identify interview and commentary opportunities.

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Track Media Coverage
/press/blog/aboutOpenPageRank
MEDIA COVERAGE INTELLIGENCE ════════════════════════════════════════════════════════ FIRM MEDIA MENTIONS (30 days): McKinsey: 340 mentions | BCG: 280 | Deloitte: 310 Our Firm: 45 mentions JOURNALIST OPPORTUNITIES: reuters.com: Reporter covering AI in professional services ACTION: Pitch expert commentary on AI governance wsj.com: Feature series on consulting industry transformation ACTION: Offer exclusive data from our AI adoption survey SHARE OF VOICE: Our share: 4.2% (target: 10%) Competitor avg: 12.5% GAP: 6.3 percentage points below target

6Influencer & Expert Mapping

AI agent identifies and maps industry influencers, academic experts, and thought leaders to inform partnership and co-authorship strategies.

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Map Industry Influencers
/blog/leadership/eventsOpenPageRank
INFLUENCER & EXPERT MAPPING ════════════════════════════════════════════════════════ TOP AI GOVERNANCE INFLUENCERS: mitsloan.mit.edu: Prof. AI Ethics — 50K followers, cited 200+ brookings.edu: Senior Fellow AI Policy — keynote at 8 events weforum.org: Head of AI Initiative — published 12 reports PARTNERSHIP OPPORTUNITIES: Co-research: MIT Sloan AI lab — open to industry partners Co-authorship: Brookings fellow — seeking consulting perspective ACTION: Initiate co-research partnership with MIT Sloan INFLUENCER ENGAGEMENT: Tracked influencers: 120 across key topics Active relationships: 14 (target: 40)

7SEO & Domain Authority Analysis

AI agent monitors domain authority, search rankings, and content performance to optimize thought leadership content for maximum visibility and reach.

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Analyze SEO Performance
/blog/productsOpenPageRankDomain Ages
SEO & DOMAIN AUTHORITY ANALYSIS ════════════════════════════════════════════════════════ DOMAIN AUTHORITY COMPARISON: mckinsey.com: PageRank 8.4 | Age: 28 years bcg.com: PageRank 8.0 | Age: 25 years Our domain: PageRank 6.8 | Age: 18 years CONTENT SEO PERFORMANCE: Top ranking pages: /blog/digital-transformation (rank 4) Competitor outranking us: 78% of target keywords Content refresh needed: 24 articles older than 12 months QUICK WINS: Update 24 stale articles — est. +15% organic traffic Internal linking optimization — est. +8% PageRank lift Schema markup for case studies — est. +12% CTR

8Whitepaper & Report Strategy

AI agent analyzes competitor research reports, whitepapers, and proprietary data publications to inform the firm's research agenda and identify high-impact report topics.

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Optimize Research Agenda
/blog/products/pressIAB Categories
WHITEPAPER & REPORT INTELLIGENCE ════════════════════════════════════════════════════════ COMPETITOR REPORTS (90 DAYS): McKinsey: 8 reports | Top: "State of AI 2026" — viral reach BCG: 6 reports | Top: "Climate Transition Costs" Deloitte: 10 reports | Top: "GenAI Productivity Study" REPORT GAP ANALYSIS: Topics with no competitor coverage: 1. AI Agent Orchestration in Enterprise — FIRST MOVER 2. Quantum Computing for Financial Services — LOW COMPETITION 3. Professional Services Workforce 2030 — UNIQUE ANGLE RECOMMENDATION: Prioritize AI Agent Orchestration report Estimated impact: 200+ media mentions, 50+ inbound leads

9Social Proof & Credibility Signals

AI agent monitors awards, rankings, certifications, and endorsements across the industry to track competitive positioning and identify credibility-building opportunities.

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Track Social Proof Signals
/press/about/case-studiesOpenPageRank
SOCIAL PROOF & CREDIBILITY INTELLIGENCE ════════════════════════════════════════════════════════ INDUSTRY RANKINGS: vault.com: Our rank: #8 (up from #10) — Improving consultingmag.com: Best Firms to Work For — Not ranked forrester.com: Leader in AI Consulting — Not evaluated AWARDS PIPELINE: Open submissions: 12 award programs Competitor wins this quarter: McKinsey (4), BCG (3) Our wins: 1 — below target of 3 ACTION: Submit for Forrester Wave evaluation ACTION: Apply for Consulting Magazine awards

10Thought Leadership Dashboard

AI agent synthesizes all thought leadership intelligence into a marketing dashboard — providing leadership with real-time visibility into content performance, competitive positioning, and strategic opportunities.

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Generate Thought Leadership Dashboard
/blog/press/eventsOpenPageRankIAB Categories
THOUGHT LEADERSHIP DASHBOARD — FEBRUARY 2026 ════════════════════════════════════════════════════════ CONTENT OUTPUT: Articles published: 14/month (target: 40) Reports published: 2/quarter (target: 6) Speaking events: 12 confirmed VISIBILITY: Media mentions: 45 (competitor avg: 310) Share of voice: 4.2% (target: 10%) Domain PageRank: 6.8 (competitor avg: 8.1)
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Generate Thought Leadership Report

Thought Leadership Report — February 2026

EXECUTIVE SUMMARY ──────────────────────────────────────── Publications monitored: 240 outlets Competitor content tracked: 85 firm blogs Speaking opportunities: 12 confirmed, 8 pending Topic trends: AI Agents, Sovereign AI, Supply Chain AI KEY INSIGHTS Content production is significantly below competitors. AI Agent Orchestration represents a first-mover opportunity for a major report. Media share of voice at 4.2% is critically low. SEO improvements on existing content could yield quick wins. Recommend tripling content budget and hiring 2 senior editors.
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