0.58%
Market Share
Business and Finance
Top Industry
12 yrs
Avg Domain Age
3
Avg OpenRank
Taboola : Taboola is a content discovery & native advertising platform for publishers and advertisers.
This technology is used by 0.58% of websites in the Advertising category. The most popular industry vertical is Business and Finance, with Business being the top subcategory.
Industry Vertical Distribution
Technologies Frequently Used with Taboola
| Technology | Co-usage Rate | Website |
|---|---|---|
| Open Graph | 65.03% | https://ogp.me |
| core-js | 55.57% | https://github.com/zloirock/core-js |
| Facebook Pixel | 46.59% | http://facebook.com |
| 41.08% | http://facebook.com | |
| webpack | 38.44% | https://webpack.js.org/ |
| Module Federation | 37.72% | https://webpack.js.org/concepts/module-federation/ |
| Google Tag Manager | 31.74% | http://www.google.com/tagmanager |
| HTTP/3 | 29.1% | https://httpwg.org/ |
| Google Analytics | 28.02% | http://google.com/analytics |
| jQuery | 27.66% | https://jquery.com |
AI-Powered Technology Recommendations
Our AI recommender engine, trained on 100 million data points, suggests these technologies for websites using Taboola:
| Technology | AI Score | Website |
|---|---|---|
| Outbrain | 0.33 | https://www.outbrain.com |
| LiveIntent | 0.25 | https://www.liveintent.com |
| comScore | 0.22 | http://comscore.com |
| Reddit Ads | 0.2 | https://advertising.reddithelp.com/ |
| AccessiBe | 0.17 | https://accessibe.com/ |
| Criteo | 0.17 | http://criteo.com |
| langify | 0.16 | https://langify-app.com |
| VigLink | 0.15 | http://viglink.com |
| Iubenda | 0.15 | https://www.iubenda.com/ |
| TownNews | 0.15 | https://townnews.com/ |
IAB Tier 1 Vertical Distribution
Relative Usage by Industry
Market Distribution Comparison
IAB Tier 2 Subcategory Distribution
Top Websites Using Taboola
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| usatoday.com | News and Politics | International News | 6.99 |
| slate.com | News and Politics | Political Event | 6.74 |
| lifehacker.com | Food & Drink | Cookbooks | 6.48 |
| espn.com | Sports | Sports Radio | 5.8 |
| thehindu.com | News and Politics | International News | 5.8 |
| fivethirtyeight.com | Music and Audio | Politics | 5.77 |
| msnbc.com | News and Politics | Talk Radio | 5.62 |
| cbssports.com | Sports | Fantasy Sports | 5.56 |
| marca.com | Music and Audio | Sports TV | 5.34 |
| zulily.com | Style & Fashion | Children's Clothing | 5.29 |
Usage by Domain Popularity (Top 1M)
Usage by Domain Age
The average age of websites using Taboola is 12 years. The average OpenRank (measure of backlink strength) is 3.
Emerging Websites Using Taboola
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| aliari.com | Business and Finance | Industries | 0 |
| yourclevelandnews.com | News and Politics | International News | 0 |
| simplehomequotes.com | Business and Finance | Home Improvement | 0 |
| sevenhillsdent.com | Medical Health | Diseases and Conditions | 0 |
| lwwv.com | Business and Finance | Business | 0 |
Technologies Less Frequently Used with Taboola
| Technology | Co-usage Rate | Website |
|---|---|---|
| Po.st | 0.12% | http://www.po.st/ |
| Hostinger | 0.12% | https://www.hostinger.com |
| CentOS | 0.12% | http://centos.org |
| Elasticsearch | 0.12% | https://www.elastic.co |
| ElasticSuite | 0.12% | https://elasticsuite.io |
