Oracle BlueKai : Oracle BlueKai is a cloud-based big data platform that enables companies to personalise online, offline, and mobile marketing campaigns.
This technology is used by 11.25% of websites in the Segmentation category. The most popular industry vertical is Automotive, with Auto Type being the top subcategory.
Industry Vertical Distribution
Technologies Frequently Used with Oracle BlueKai
| Technology | Co-usage Rate | Website |
|---|---|---|
| Facebook Pixel | 69.17% | http://facebook.com |
| core-js | 69.17% | https://github.com/zloirock/core-js |
| Open Graph | 55% | https://ogp.me |
| 53.33% | http://facebook.com | |
| HSTS | 47.5% | https://www.rfc-editor.org/rfc/rfc6797#section-6.1 |
| Amazon Advertising | 43.33% | https://advertising.amazon.com |
| webpack | 36.67% | https://webpack.js.org/ |
| Module Federation | 35% | https://webpack.js.org/concepts/module-federation/ |
| RSS | 32.5% | https://www.rssboard.org/rss-specification |
| Google Tag Manager | 31.67% | http://www.google.com/tagmanager |
AI-Powered Technology Recommendations
Our AI recommender engine, trained on 100 million data points, suggests these technologies for websites using Oracle BlueKai:
| Technology | AI Score | Website |
|---|---|---|
| Taboola | 0.22 | https://www.taboola.com |
| Treasure Data | 0.19 | https://www.treasuredata.com |
| Amazon Advertising | 0.19 | https://advertising.amazon.com |
| Cloudflare Browser Insights | 0.18 | http://www.cloudflare.com |
| AccessiBe | 0.17 | https://accessibe.com/ |
| Kentico CMS | 0.16 | http://www.kentico.com |
| theTradeDesk | 0.16 | https://www.thetradedesk.com |
| Simpli.fi | 0.16 | https://simpli.fi/ |
| Adform | 0.15 | https://site.adform.com |
| Bold Chat | 0.15 | https://www.boldchat.com/ |
IAB Tier 1 Vertical Distribution
Relative Usage by Industry
Market Distribution Comparison
IAB Tier 2 Subcategory Distribution
Top Websites Using Oracle BlueKai
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| maserati.com | Automotive | Auto Body Styles | 4.88 |
| abbott.com | Business and Finance | Industries | 4.81 |
| jeep.com | Automotive | Auto Body Styles | 4.64 |
| wonderhowto.com | Technology & Computing | Consumer Electronics | 4.45 |
| aldar.com | Travel | Continent | 4.41 |
| sierrasothebysrealty.com | Real Estate | Real Estate Buying and Selling | 4.38 |
| nationmedia.com | Business and Finance | Industries | 4.27 |
| howtomakewreaths.com | Home & Garden | Outdoor Decorating | 4.25 |
| griffithenergyservices.com | Business and Finance | Home Utilities | 4.23 |
| indiegamewebsite.com | Music and Audio | Video Game Genres | 4.23 |
Usage by Domain Popularity (Top 1M)
Usage by Domain Age
The average age of websites using Oracle BlueKai is 14.4 years. The average OpenRank (measure of backlink strength) is 2.76.
Emerging Websites Using Oracle BlueKai
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| autonationnissan104.com | Automotive | Auto Buying and Selling | 0 |
| autonationnissankendall.com | Automotive | Auto Body Styles | 0.65 |
| autonationfordfortpayne.com | Automotive | Malls & Shopping Centers | 1.26 |
| desertbuick.com | Automotive | Auto Buying and Selling | 1.45 |
| wolfchryslerdodgejeepramofogallala.com | Automotive | Auto Type | 1.71 |
