Survicate Technology Intelligence

What is Survicate?

Survicate is a customer feedback platform for collecting insights through surveys. Founded in 2013 in Poland, Survicate helps product, marketing, and customer success teams understand user needs through targeted surveys.

Features include website surveys, email surveys, in-product feedback, and mobile surveys with integrations to popular business tools.

Key Features

Survey Types

• Website: On-site surveys
• In-product: App feedback
• Email: Embedded surveys
• Link: Shareable surveys

Targeting

• Behavior: Trigger by actions
• Attributes: User properties
• URL: Page-based

Analysis

• Dashboard: Real-time results
• NPS: Score tracking
• Integrations: CRM sync

Use Cases

Product Feedback

Product teams collect user feedback in-app. Feature requests and bug reports. Prioritize roadmap based on data.

Customer Satisfaction

Support teams measure CSAT after interactions. NPS surveys track loyalty. Identify at-risk customers.

Website Optimization

Marketing teams understand visitor intent. Exit surveys reveal bounce reasons. Conversion optimization insights.

User Research

UX teams recruit research participants. Quick polls validate hypotheses. Continuous discovery process.

Code Examples

Installation

<!-- Survicate Tracking Code -->
<script>
(function(w) {
    var s = document.createElement('script');
    s.src = 'https://survey.survicate.com/workspaces/YOUR_KEY/web_surveys.js';
    s.async = true;
    var e = document.getElementsByTagName('script')[0];
    e.parentNode.insertBefore(s, e);
})(window);
</script>

User Identification

// Identify user
_sva.setVisitorTraits({
    user_id: '12345',
    email: '[email protected]',
    plan: 'premium',
    created_at: '2024-01-01'
});

Trigger Survey

// Trigger survey programmatically
_sva.showSurvey('SURVEY_ID');

// Track events
_sva.track('Feature Used', {
    feature: 'export'
});

Comparison

vs Hotjar

• Focus: Survicate survey-focused
• Targeting: Survicate more advanced
• Heatmaps: Hotjar includes heatmaps

vs Typeform

• In-app: Survicate better targeting
• Design: Typeform more polished
• Use case: Different focuses

Strengths

• Strong targeting options
• Multiple survey channels
• Good integrations

Considerations

• Pricing per responses
• Design less flexible