Forward to: Legal & Compliance

Compliance & Privacy
Workflows

Ten agent workflows for legal and compliance — CCPA/GDPR monitoring, ad partner privacy vetting, data vendor compliance, cookie consent tracking, children's privacy protection, third-party data compliance, content liability screening, advertiser regulatory compliance, privacy policy change detection, and compliance reporting — all powered by domain intelligence across 100M+ domains.

1CCPA/GDPR Compliance Monitoring

AI agent monitors AdvanceLocal's ad tech partners and data vendors for compliance with CCPA, GDPR, and state privacy laws by checking /legal, /compliance, and /privacy pages across their domains.

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Scan Partner Privacy Compliance
/legal /compliance /security Web Filtering Categories Domain Ages Countries
PRIVACY COMPLIANCE SCANNER — AD TECH PARTNERS ══════════════════════════════════════════════════ SCANNED: 89 ad tech and data vendor partner domains COMPLIANCE CHECKS: /legal, /compliance, /security pages analyzed COMPLIANCE STATUS: googletag.com /legal: CCPA + GDPR /compliance: SOC 2 COMPLIANT pubmatic.com /legal: CCPA + GDPR /compliance: SOC 2 COMPLIANT indexexchange.com /legal: CCPA + GDPR /compliance: SOC 2 COMPLIANT smalldatavendor.com /legal: CCPA only /compliance: None PARTIAL trackanalytics.io /legal: No privacy /compliance: None NON-COMPLIANT newretargeter.com /legal: Outdated /compliance: None NON-COMPLIANT RISK SUMMARY: Compliant: 72 partners (81%) Partial: 12 partners (13%) — CCPA only, no GDPR or SOC 2 Non-compliant: 5 partners (6%) — missing privacy policies or outdated
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Generate Compliance Action Items
Company Signal
AdvanceLocal — Compliance Risk: 5 ad tech partners have non-compliant /legal pages (missing privacy policies or outdated GDPR language). CCPA violations carry penalties of $2,500-7,500 per incident. These 5 partners should receive compliance remediation notices within 30 days. 12 partial-compliance partners need GDPR additions before any EU audience targeting. Domain intelligence provides continuous monitoring — re-scan weekly for /legal page changes.
COMPLIANCE RISK — 5 non-compliant partners, remediation required within 30 days

2Ad Partner Privacy Vetting

AI agent performs privacy due diligence on new ad partners before integration — checking their /legal pages, data handling disclosures, security certifications, and privacy policy completeness.

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Vet New Partner Privacy Posture
/legal /security /compliance /about Web Filtering Categories Domain Ages
PRIVACY VETTING — NEW PARTNER REQUEST ══════════════════════════════════════════════════ PARTNER: newadplatform.com — Requesting header bidding integration PRIVACY VETTING CHECKLIST: /legal page: Present — CCPA disclosure found, GDPR references found /security page: Present — SOC 2 Type II certified, ISO 27001 /compliance page: Partial — CCPA compliant, no state privacy law mentions /about page: Present — Identified company, named DPO Domain Age: 6 years — Established company Web Filter: Business/Advertising Technology — Clean category PageRank: 5.4 — Moderate authority PRIVACY SCORE: 78/100 GAP: No mention of new state privacy laws (CT, VA, CO) RECOMMENDATION: Approve with condition — require state law addendum
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Issue Vetting Decision
Domain Signal
newadplatform.com — Privacy score 78/100. Solid CCPA and GDPR foundations (/legal page comprehensive), SOC 2 Type II certified (/security page), identified DPO on /about page. Gap: no mention of newer state privacy laws (Connecticut, Virginia, Colorado). Recommendation: conditional approval requiring a state privacy law addendum before integration. 6-year domain age and clean web filtering category indicate legitimate established business.
CONDITIONAL APPROVAL — Require state privacy law addendum before integration

3Data Vendor Compliance Audit

AI agent audits third-party data vendors by monitoring their /compliance pages, /legal disclosures, and /security certifications — ensuring all data flowing into AdvanceLocal's systems meets privacy standards.

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Audit Data Vendor Compliance Pages
/compliance /legal /security OpenPageRank Domain Ages
DATA VENDOR COMPLIANCE AUDIT ══════════════════════════════════════════════════ Vendor CCPA GDPR SOC2 State Laws /security Score liveramp.com Yes Yes Yes Yes Yes 98 oracledatacloud.com Yes Yes Yes Yes Yes 96 lotame.com Yes Yes Yes Partial Yes 84 audiencedata.io Yes Partial No No No 42 localinsights.net Partial No No No No 28 ACTION REQUIRED: audiencedata.io (Score 42): Suspend data feed, require SOC 2 + GDPR compliance localinsights.net (Score 28): Terminate immediately — below minimum threshold
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Generate Compliance Report
Company Signal
AdvanceLocal — Data Vendor Risk: 2 of 5 data vendors fall below minimum compliance threshold (score 50). localinsights.net lacks CCPA compliance, GDPR compliance, SOC 2 certification, and has no /security page. This vendor poses significant regulatory risk — CCPA violations from non-compliant data sources can trigger penalties of $2,500-7,500 per violation. Immediate termination recommended. Alternative vendors with scores above 80 are available.
VENDOR RISK — 2 non-compliant vendors, terminate localinsights.net immediately

4Cookie Consent Ecosystem Tracking

AI agent monitors how competitor publishers and ad partners handle cookie consent by analyzing /legal and /compliance pages — ensuring AdvanceLocal's consent practices are competitive and compliant.

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Benchmark Consent Practices
/legal /compliance Web Filtering Categories Countries
COOKIE CONSENT BENCHMARK — REGIONAL PUBLISHERS ══════════════════════════════════════════════════ Publisher Consent Type CCPA GDPR State Laws Score nytimes.com Opt-in banner Full Full All 14 98 washingtonpost.com Opt-in banner Full Full All 14 97 nj.com Opt-out only Full Partial 8 of 14 72 northjersey.com Opt-out only Full Partial 6 of 14 68 patch.com Opt-out only Full Minimal 3 of 14 52 GAP: NJ.com behind national publishers on consent mechanism 14 US states now have privacy laws requiring various consent levels NJ.com covers only 8 of 14 — compliance risk in 6 states
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Recommend Consent Upgrades
Company Signal
AdvanceLocal — Consent Gap: NJ.com's consent mechanism (opt-out only, 8 of 14 state laws) lags behind national publishers (NYT: opt-in, all 14 states). Domain intelligence monitoring detected 6 new state privacy laws that AdvanceLocal properties do not currently address. Upgrading to opt-in consent with all 14 state laws would cost ~$45K implementation but prevents potential penalties of $250K-2.5M and positions AdvanceLocal as privacy-forward.
CONSENT UPGRADE — 6 unaddressed state laws, $45K upgrade prevents $250K-2.5M risk

5Children's Privacy Protection (COPPA)

AI agent screens advertiser domains and content targeting for COPPA compliance — ensuring ads targeting children are properly vetted and content sections read by minors have appropriate protections.

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Identify Child-Audience Content Sections
/blog /products Personas IAB Categories Web Filtering Categories
COPPA COMPLIANCE ANALYSIS ══════════════════════════════════════════════════ CONTENT SECTIONS WITH CHILD AUDIENCE RISK: Section Persona Under-18 % COPPA Risk Current Protection High School Sports 45% HIGH Partial Youth Events/Camps 38% HIGH Partial School District News 22% MEDIUM Full College Sports 15% LOW Full ADVERTISER COPPA VETTING: Advertisers serving on high-school sections must pass COPPA screening 12 advertisers flagged — using tracking pixels on HS sports pages Action: Disable behavioral targeting on COPPA-risk sections
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Implement COPPA Protections
Company Signal
AdvanceLocal — COPPA Risk: High school sports and youth events sections have 38-45% under-18 audience based on persona analysis. 12 advertisers are currently serving behavioral tracking pixels on these pages — a COPPA violation risk. FTC COPPA penalties can reach $50,120 per violation. Immediate action: disable behavioral advertising on COPPA-risk sections, switch to contextual-only advertising, and vet all advertisers on these sections for COPPA compliance.
COPPA RISK — 12 advertisers with tracking on HS sports, $50K+ per violation risk

6Third-Party Data Compliance

AI agent monitors the compliance posture of all third-party data flowing into AdvanceLocal's platforms by tracking data source domain changes — detecting when data vendors modify privacy policies or lose certifications.

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Monitor Data Source Privacy Changes
/legal /compliance /security Web Filtering Categories OpenPageRank
DATA SOURCE COMPLIANCE MONITOR ══════════════════════════════════════════════════ RECENT /LEGAL PAGE CHANGES DETECTED: liveramp.com /legal — Updated Feb 1 Change: Added Colorado Privacy Act compliance section POSITIVE: Proactively expanding state law coverage lotame.com /compliance — Updated Jan 15 Change: Removed reference to EU-US Privacy Shield REVIEW: May indicate data transfer mechanism change audiencedata.io /legal — Removed Jan 28 Change: /legal page returned 404 (was previously live) CRITICAL: Privacy policy page removed — immediate investigation required
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Alert Compliance Team
Domain Signal
audiencedata.io — /legal page returned 404 as of January 28. A data vendor removing their privacy policy page is a critical compliance red flag. This could indicate: (1) website restructuring, (2) intentional policy removal to avoid compliance obligations, or (3) company dissolution. AdvanceLocal must suspend data feeds from this vendor immediately and request explanation within 48 hours. If /legal is not restored, terminate relationship.
CRITICAL — Data vendor /legal page removed, suspend data feeds immediately

7Content Liability Screening

AI agent screens AdvanceLocal content sections for potential legal liability by analyzing the domains and businesses mentioned in articles — identifying mentions of companies with active litigation, regulatory actions, or legal disputes.

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Screen Mentioned Entities for Legal Risk
/legal /press /compliance Web Filtering Categories Domain Ages
CONTENT LIABILITY SCANNER ══════════════════════════════════════════════════ SCANNED: 234 business domains mentioned in NJ.com articles this week LIABILITY FLAGS: njdevgroup.com — Mentioned in NJ.com real estate article /legal: New "litigation notice" page added (Feb 10) /press: No announcement of legal action FLAG: Company may be under legal action — verify before positive coverage greenclean-nj.com — Mentioned in "best cleaning services" article /compliance: NJ business license expired (detected via /legal page change) FLAG: Business may be operating without valid license — verify CLEAN: 228 of 234 mentioned domains have no legal red flags
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Route Flags to Legal Review
Company Signal
AdvanceLocal — Content Liability: Domain intelligence flagged 6 of 234 mentioned businesses with potential legal issues. Early detection prevents AdvanceLocal from inadvertently promoting businesses with active litigation or expired licenses — which could expose the publisher to defamation claims, advertising complaints, or reader trust damage. Automated screening runs on every published article, flagging entities for legal team review before potential liability accrues.
LIABILITY PREVENTION — 6 entities flagged for legal review out of 234 screened

8Advertiser Regulatory Compliance

AI agent verifies that advertisers in regulated industries (healthcare, financial services, legal) meet regulatory requirements by checking their /compliance, /legal, and /about pages for required disclosures and licenses.

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Verify Regulated Advertiser Compliance
/compliance /legal /about IAB Categories Web Filtering Categories
REGULATED ADVERTISER SCREENING ══════════════════════════════════════════════════ HEALTHCARE ADVERTISERS: rwjbh.org /compliance: HIPAA certified | /legal: Full disclosures | PASS miracle-supplement.net /compliance: None | /legal: No FDA disclaimers | FAIL FINANCIAL ADVERTISERS: tdbank.com /compliance: FDIC, SEC registered | PASS quickloansnow247.com /compliance: No NMLS number | /legal: Missing APR | FAIL LEGAL ADVERTISERS: njinjurylawyers.com /about: Bar numbers listed | /legal: Ethics disclosures | PASS fastdivorce-nj.com /about: No bar numbers | /legal: Missing disclaimers | FAIL
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Block Non-Compliant Advertisers
Sector Signal
Regulated Advertising — Compliance Risk: Domain intelligence identified 3 regulated advertisers missing required disclosures: no FDA disclaimers for health products, no NMLS licensing for lending, no bar numbers for legal services. Running ads from non-compliant regulated advertisers exposes AdvanceLocal to FTC enforcement, state AG investigations, and reader trust damage. Auto-blocking regulated advertisers that fail domain compliance checks prevents $150K-500K in potential regulatory penalties.
AUTO-BLOCK — 3 non-compliant regulated advertisers blocked, preventing regulatory exposure

9Privacy Policy Change Detection

AI agent monitors /legal and /compliance page changes across all AdvanceLocal partners and competitors to detect privacy policy updates that may require corresponding changes to AdvanceLocal's own policies.

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Track Privacy Policy Changes Across Partners
/legal /compliance /press Countries Web Filtering Categories
PRIVACY POLICY CHANGE TRACKER — FEB 2026 ══════════════════════════════════════════════════ MONITORED: 89 partner domains + 12 competitor publisher domains SIGNIFICANT POLICY CHANGES DETECTED: google.com /legal — Updated Feb 5 Change: New "AI Data Usage" section added to privacy policy Impact: May require AdvanceLocal to update AI data disclosures ACTION: Legal review within 30 days nytimes.com /legal — Updated Feb 12 Change: Added 3 new state privacy law sections (Montana, Oregon, Texas) Impact: Industry-leading publisher setting compliance standard ACTION: Update AdvanceLocal policies to match meta.com /compliance — Updated Jan 28 Change: Updated data sharing terms for publisher partners Impact: May affect AdvanceLocal's Facebook Instant Articles integration ACTION: Review data sharing agreement compatibility
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Prioritize Policy Update Actions
Company Signal
AdvanceLocal — Policy Updates Needed: Domain intelligence detected 5 significant partner privacy policy changes in February requiring AdvanceLocal legal review. Most critical: Google's new AI data usage section and Meta's updated data sharing terms. NYT's addition of 3 new state laws sets the compliance benchmark that AdvanceLocal should match. Estimated legal work: 40-60 hours across all updates. Delay risk: non-compliance with evolving partner terms could restrict data access.
POLICY UPDATES — 5 partner changes detected, 40-60 hours legal work required

10Compliance Reporting Dashboard

AI agent generates comprehensive compliance reports by aggregating domain intelligence signals across all AdvanceLocal partners — providing legal and compliance teams with a real-time view of the organization's compliance posture.

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Generate Monthly Compliance Report
/legal /compliance /security Web Filtering Categories Domain Ages OpenPageRank

MONTHLY COMPLIANCE REPORT — FEBRUARY 2026

EXECUTIVE SUMMARY ══════════════════════════════════════════════════ OVERALL COMPLIANCE SCORE: 84/100 (up from 78 in January) PARTNER COMPLIANCE: Ad Tech Partners: 81% fully compliant, 13% partial, 6% non-compliant Data Vendors: 60% fully compliant, 20% partial, 20% non-compliant Total partners monitored: 89 domains ACTIONS TAKEN: Partners terminated: 1 (localinsights.net — removed /legal page) Partners on probation: 2 (audiencedata.io, trackanalytics.io) Policy updates initiated: 3 (Google AI, Meta data sharing, state laws) RISK AREAS: COPPA: 12 advertisers with tracking on youth content sections State Laws: 6 states not yet addressed in consent mechanism AI Data: Google's new AI data usage terms require policy update RECOMMENDED BUDGET: Consent mechanism upgrade: $45K Legal policy updates: $15K (40-60 hours at $250/hr) COPPA remediation: $10K Total Q2 compliance budget: $70K
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Track Compliance Score Over Time
COMPLIANCE SCORE TREND — 6 MONTHS
Sep 2025 Compliance Score: 68/100. 4 non-compliant partners. No COPPA screening. 4 state laws addressed.
Dec 2025 Compliance Score: 78/100. 2 partners terminated. COPPA screening launched. 8 state laws addressed. Significant improvement from domain intelligence monitoring.
Feb 2026 Compliance Score: 84/100. 1 more partner terminated. Policy updates initiated. Trending toward 90+ by Q3 with planned investments.
Company Signal
AdvanceLocal — Compliance Trajectory: Compliance score improved from 68 to 84 in 6 months through domain intelligence-driven partner monitoring. Planned $70K Q2 investment will address remaining gaps (COPPA, consent upgrade, state laws) and target 90+ compliance score by Q3 2026. Companies with compliance scores above 90 see 15% fewer regulatory inquiries and 23% higher premium advertiser demand — compliance directly impacts revenue.
IMPROVING — Score 68→84 in 6 months, targeting 90+ by Q3 2026
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