Tapad : Tapad is a venture-funded startup company that develops and markets software and services for cross-device advertising and content delivery.
This technology is used by 0.05% of websites in the Advertising category. The most popular industry vertical is Business and Finance, with Diseases and Conditions being the top subcategory.
Industry Vertical Distribution
Technologies Frequently Used with Tapad
| Technology | Co-usage Rate | Website |
|---|---|---|
| Open Graph | 69.14% | https://ogp.me |
| core-js | 66.67% | https://github.com/zloirock/core-js |
| Facebook Pixel | 56.79% | http://facebook.com |
| 48.15% | http://facebook.com | |
| Google Tag Manager | 43.21% | http://www.google.com/tagmanager |
| Google Analytics | 41.98% | http://google.com/analytics |
| AcuityAds | 40.74% | https://www.acuityads.com |
| jQuery | 39.51% | https://jquery.com |
| AppNexus | 38.27% | http://appnexus.com |
| Rubicon Project | 37.04% | http://rubiconproject.com/ |
AI-Powered Technology Recommendations
Our AI recommender engine, trained on 100 million data points, suggests these technologies for websites using Tapad:
| Technology | AI Score | Website |
|---|---|---|
| AppNexus | 0.27 | http://appnexus.com |
| theTradeDesk | 0.22 | https://www.thetradedesk.com |
| AcuityAds | 0.21 | https://www.acuityads.com |
| Cloudflare Browser Insights | 0.2 | http://www.cloudflare.com |
| Ensighten | 0.2 | https://success.ensighten.com/hc/en-us |
| Rubicon Project | 0.19 | http://rubiconproject.com/ |
| Simpli.fi | 0.19 | https://simpli.fi/ |
| Google Analytics Enhanced eCommerce | 0.18 | https://developers.google.com/analytics/devguides/collection/analyticsjs/enhanced-ecommerce |
| PubMatic | 0.18 | http://www.pubmatic.com/ |
| OpenX | 0.18 | http://openx.com |
IAB Tier 1 Vertical Distribution
Relative Usage by Industry
Market Distribution Comparison
IAB Tier 2 Subcategory Distribution
Top Websites Using Tapad
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| shakira.com | Music and Audio | World Movies | 4.74 |
| trafalgar.com | Travel | Travel Locations | 4.69 |
| hooch.net | Pop Culture | Celebrity Relationships | 4.52 |
| estrellainsurance.com | Personal Finance | Insurance | 4.33 |
| rascalflatts.com | Music and Audio | Concerts & Music Events | 4.26 |
| edgertonhospital.com | Healthy Living | Wellness | 4.25 |
| omegacabinetry.com | Home & Garden | Design | 4.25 |
| griffithenergyservices.com | Business and Finance | Home Utilities | 4.23 |
| ahmanson.org | Events and Attractions | Theater | 4.15 |
| newtimesbpb.com | Events and Attractions | Rock Music | 4.14 |
Usage by Domain Popularity (Top 1M)
Usage by Domain Age
The average age of websites using Tapad is 13.7 years. The average OpenRank (measure of backlink strength) is 2.94.
Emerging Websites Using Tapad
| Website | IAB Category | Subcategory | OpenRank |
|---|---|---|---|
| autonationnissan104.com | Automotive | Auto Buying and Selling | 0 |
| autonationnissankendall.com | Automotive | Auto Body Styles | 0.65 |
| autonationfordfortpayne.com | Automotive | Malls & Shopping Centers | 1.26 |
| desertbuick.com | Automotive | Auto Buying and Selling | 1.45 |
| schrockatmenards.com | Hobbies & Interests | Design | 1.81 |
Technologies Less Frequently Used with Tapad
| Technology | Co-usage Rate | Website |
|---|---|---|
| Afterpay | 1.23% | https://www.afterpay.com/ |
| Bold Upsell | 1.23% | https://boldcommerce.com/upsell |
| Tiny Slider | 1.23% | https://github.com/ganlanyuan/tiny-slider |
| Rakuten Advertising | 1.23% | https://rakutenadvertising.com/ |
| Rakuten | 1.23% | https://www.rakuten.com/ |
